Regarding the Zimu crib, Su Rui knew that there was still a certain amount of time before it was listed.

After all, Xia Yiqing's plan is to let the purple wood crib participate in the furniture design competition first, and use this competition to promote the popularity of the purple wood crib, and after gaining a certain reputation, it will be launched into the market in one fell swoop, preferably when it wins the championship.

For the Zimu crib, Xia Yiqing's confidence is even greater than Su Rui's, and she believes that if the competition is not boring, the Zimu crib will inevitably win the championship.

Even if the champion of the furniture design competition has already been decided, she also believes that the purple wood crib can also be successful, the eyes of the masses are bright, consumers must be able to notice the purple wood crib, and it will also become the hottest product, even if it does not win the ranking, but it can get the attention of consumers, it is also considered a success.

Therefore, Xia Yiqing is so keen to participate in the furniture design competition, and intends to use this competition to drive the popularity of Zimu crib.

Now is no longer the era when the aroma of wine is not afraid of deep alleys, even if the purple wood crib is perfect, but if it is not promoted, not many people will know, then the sales volume is naturally not high, if you do not improve the popularity through some way, it will take a long time to ferment, and how long it will take, that is an unknown, it is very likely that the fermentation has not appeared, it has been declared a failure.

With the attitude of the shareholders of Longxin Furniture Company, it will not give too much time, if within a certain period of time, they can not see hope, then Longxin Furniture Company has to be transferred to the hands of others.

Therefore, there is not much time left for Xia Yiqing, and at present, it can only increase the popularity of Zimu crib by participating in the competition, which is a relatively short time and the most suitable way at present, with the least amount of resources, but there is a chance to get the best effect.

In this way, Su Rui naturally knew that there was still a certain amount of time before the Zimu crib was officially launched, and he didn't need to be in such a hurry, some things could be done slowly, and there was no need to prepare now.

Regarding Zimu's crib, most of the things will be done by Xia Yiqing, and his main task is to prepare the raw materials, that is, Zimu.

This purple wood, from the purple wood tree, the current life group has planted 10,000 acres of purple wood trees, in terms of the growth rate of purple trees, this 10,000 acres of purple wood trees, must have grown into a large scale, and some of them may have reached the stage where they can be cut down, and a lot of purple wood can be harvested.

Therefore, what Su Rui needs to do is actually very simple, wait until Longxin Furniture Company officially produces purple wood cribs, and then he will notify the company and let it prepare purple wood.

As for the pricing of Purple Wood, he has not yet decided on it, but there is an approximate pricing range.

This kind of purple wood, Su Rui will not be made into expensive wood, will not be sold at a sky-high price like small-leaved rosewood, even if the purple wood is better than the small-leaved rosewood, he does not want to become a sky-high price of wood, he still hopes that it can be developed into a mass wood, and most people have the ability to consume wood.

After all, the reason why Rosewood microphylla has become an expensive high-end wood is mainly because of the extremely long growth time, the very low yield rate, and the global production is not high.

Scarcity is expensive, and the price of small-leaved red sandalwood will naturally be speculated to sky-high prices, and it will become a wood that a small number of people have the ability to consume.

But purple wood is different, the growth time is shorter than most wood, and it can even be regarded as the fastest growing wood, plus the yield per mu is very high.

In such a situation, if Su Rui is willing, he can naturally produce a large amount of purple wood, and there is no need to become a scarce and expensive wood.

Su Rui believes that only when purple wood becomes a popular wood, in the case of a relatively cheap price, can it obtain the highest sales, and in this way can it obtain the greatest benefits, in order to give full play to the advantages of purple wood, and compared with small leaf red sandalwood, purple wood can definitely achieve small profits but quick turnover, even if the unit price and profit are not as good as small leaf red sandalwood, but the total profit, can still exceed small leaf red sandalwood many times.

A niche product like Rosewood is too uncertain, and the market fluctuations are also very frequent, he does not want to operate such wood, or it is better to operate a relatively stable mass wood, and it is also a lot easier.

Therefore, Su Rui will not let purple wood become an extremely expensive wood in the market, but at the same time, it will not make purple wood a cheap wood.

In his thoughts, he still hopes that purple wood will become a wood with a medium to lower price, so that it can not only ensure sufficient profit margins, but also ensure that most consumers have such a consumption level and can afford purple wood to make furniture, which is the price range he wants.

With the advantage of purple wood, it will definitely become the first choice of most people, even if the price is more expensive than some cheap wood, but as long as it is not outrageously expensive, as long as there is this consumption level, most people are still willing to spend more money to buy more satisfactory purple wood, rather than other cheap wood.

After all, judging from the advantages of purple wood, even if the price is more expensive, it is still more cost-effective than cheap wood, which cannot be wrong.

Because of this, Su Rui is full of confidence in Zimu, he believes that if Zimu enters the furniture market, it will definitely be successful, as for how successful it can be, it will depend on the pricing of Zimu, which will have a great impact.

Therefore, he wants to set the price of purple wood within the acceptable range of most people, and this is the result that can only be obtained according to market research.

This time, Su Rui has not yet decided on the price of Zimu, and there is only an approximate range.

However, he still thinks that the pricing of Zimu is most appropriate based on the performance of Zimu's crib as a reference, and if Zimu's crib responds mediocre, maybe he will change his mind and postpone Zimu's plan to go public, and he is not in a hurry to put Zimu into the furniture market, which is also possible.

Therefore, this furniture design competition is still very important, not only related to the promotion and launch of Zimu cribs, but also related to whether Zimu can enter the furniture market.

If Zimu's crib is a big success in the competition, it also means that Zimu has a very bright future to enter the furniture market, so Su Rui will naturally not hesitate anymore, but will wave his hand to let Zimu officially enter the furniture market and wrestle with other furniture wood.