Chapter 107: Finalizing the Cooperation Agreement
Three days later. Pen, fun, pavilion www. biquge。 info
Xu Xiaoming finally persuaded Qiu Degen, the new owner of ATV, who has always been thrifty, to agree to invest 200,000 yuan in the crew of "Meteor Garden".
"Wei Liang, really don't need Wei Lin to go with you?" Zheng Donghan sat on the boss's chair and asked Cheng Weiliang.
Cheng Weiliang said: "When it comes to ATV, TVB is more sensitive. Polygram is not suitable to be at the forefront, so let's work with ATV in my personal name. ”
Zheng Donghan thought for a while, nodded and said: "You know how to think about the company, I am very pleased! Well, although the company does not come forward, but in terms of manpower and material resources, the company will fully support you!"
"Thank you!" Cheng Weiliang thanked.
……
In the luxury suite of the Sheraton Hotel, Cheng Weiliang, Zhong Yihao, Guan Wei and other Polygram parties met with ATV personnel represented by Xu Xiaoming, and the two sides signed a cooperation agreement in a low-key manner. The two parties agreed that Cheng Weiliang cooperated with Asia Television in his personal capacity and jointly invested 1 million to shoot 20 episodes of the TV series "Meteor Garden".
Among them, ATV invested 200,000 yuan, together with the provision of actors, crews, props, venues, equipment, etc., accounting for 45% of the final income of the entire project, while Cheng Weiliang invested 300,000 yuan in scripts, directors and producers, and was responsible for raising another 400,000 yuan in sponsorship fees as share capital, accounting for 45% of the income. Polygram invested 100,000 yuan, accounting for 10% of the income.
Of course, the premise is that Cheng Weiliang has to prove that he has the ability to pull a huge sponsorship fee of 400,000 yuan. Otherwise, Cheng Weiliang's share of revenue will be adjusted.
After two major changes in equity in 81 and 82, Li's TV was greatly damaged under the influence of drastic changes in artists, staff, and senior management, and it no longer had the ratings offensive maintained by TVB in the era of "Li's Three Heroes".
After being acquired by Far Eastern Bank tycoon Qiu Degeng, Leigh's TV was renamed Asia Television. After a period of pain, under Xu Xiaoming's presiding reform, the current ATV TV production department has gradually stabilized. This year, he invested heavily in the filming of a number of major dramas, among which Xu Xiaoming himself personally served as the producer of two 30-episode dramas "Walking to Tiger Mountain Again" and "Iron Hero". "Traveling to Tiger Mountain Again" had high ratings in Xiangjiang, and was later introduced by the mainland, causing a sensation when it was broadcast in the mainland.
Although the ratings of this year's TV dramas have increased compared with last year, they are not enough! Especially in the first half of the year, the "Legend of the Condor Heroes" trilogy of the old rival TVB beat ATV's TV dramas at the same time with super high ratings, and had to avoid its edge.
After "Shooting the Condor", the ratings of TVB's new dramas were sluggish for a short time, and ATV dramas just got a respite for a while. The ratings of "Tycoon" have been rising all the way for a while, and it is another popular drama series with sweeping ratings!
The high ratings of "Tycoon" have made ATV's senior management not have a good time, they remembered the tragic situation of ATV when they faced the third part of "Shooting the Condor" not long ago, "Huashan on the Sword", and they were crushed by opponents in a row, which has made ATV breathless, and if it continues like this, advertisers will run out!
After several rounds of debate, ATV's top management finally approved Xu Xiaoming's proposal to invest in another fashion drama "Meteor Garden" written by Cheng Weiliang, the screenwriter of "Rogue Tycoon". It is promised that ATV will send competent personnel to fully assist Cheng Weiliang in the filming work.
Therefore, the above agreement was signed.
Xu Xiaoming, as the initiator, experienced the most pressure on ATV. He was gambling, and he gambled more than Zheng Donghan of Polygram at the beginning. After all, Cheng Weiliang's songs had already spread at that time, and they were well received by professionals and sought after by fans. Zheng Donghan's claim to create two big albums for newcomers, no matter how much he loses, he can't lose anything!
And now, Cheng Weiliang has not made a film independently, although he wrote today's popular drama "Rogue Tycoon", his other script "Meteor Garden" was abandoned by Shao Yifu at that time. Now, ATV wants to pick up other people's discarded children and use them, it is conceivable that once this drama fails, it will not only lose ratings, but also ATV and he Xu Xiaoming will be ridiculed by industry insiders!
Zheng Donghan was right.
He Xu Xiaoming insisted on participating in the investment despite public opinion, can he bet right this time?
After reading the script of "Meteor Garden", Xu Xiaoming found that this fashion drama is indeed novel and unique. At present, whether it is ATV or TVB, they both focus on costume dramas and early Republic dramas, and fashion dramas are not as good as the former in terms of quantity and quality. has watched too many martial arts dramas and grievance dramas, at this time, if there is a fresh campus drama with good quality and closer to modern life, I believe the audience will also buy it.
In the first two years of the youth drama "Sunshine in the Shower" and the campus light comedy "IQ When Maturity", in the ratings war with TVB, didn't they achieve quite good ratings? If the plot of the script can be filmed wonderfully, I believe that the ratings of this drama will not be bad.
The key now is that Cheng Weiliang's screenwriting talent can be affirmed, but can he successfully shoot this good script and present it to the audience? Is it feasible to send a senior producer to assist him?
He claimed to invest 1 million to present the luxurious scenes set in the play, can he do it? Can he really get hundreds of thousands of sponsorship fees?
For Cheng Weiliang, he does still have a lot of doubts. But after reading the excellent script of "Meteor Garden", listening to several theme songs and interludes created by Cheng Weiliang himself for this play, Cheng Weiliang also invested his own net worth into this play, and the other party has such sincerity and courage, what else does he Xu Xiaoming dare not follow up?
In the face of wave after wave of strong pressure from the old rival TVB, ATV, which has been greatly injured, will only be crushed by the opponent step by step if it does not go off the rails and fight a turnaround! Therefore, the newborn ATV should have the courage to dare to try the new! We must participate in the investment in this drama and completely pull talents like Cheng Weiliang from TVB to ATV. Since he can write excellent new songs one after another, I believe that he will also be able to write excellent and creative scripts for ATV in the future.
With an investment of one million, no matter how bad a director is, he won't be able to shoot the film so much that he can't watch it, right? For the sake of ATV, he Xu Xiaoming took advantage of his reputation, so what about gambling once?
"Mr. Cheng, I wish us a happy cooperation!" After signing, Xu Xiaoming stretched out a firm hand to Cheng Weiliang.
"Director Xu, from now on, we will be comrades-in-arms on the same road!" Cheng Weiliang smiled and stretched out his hand to shake it hard.
The other party is indeed very courageous, not only let ATV vigorously support him in terms of manpower and material resources, but also persuaded the senior management to invest such a sum of money for him, a novice director. If this drama unfortunately fails, he will be really embarrassed to face Xu Xiaoming. Therefore, from now on, whether it is for himself or for others, he must work hard to do every step well.
"Meteor Garden", which carries his dream, must not be defeated!
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