Two days before the recording, Jiang Yang and Long Mei held an advertising conference on Mango TV, through Jiang Yang and Long Mei chatted about the variety show of this show, Long Mei is very optimistic about the outdoor wilderness survival reality show, and the major advertisers see the combination of the most compulsory filmmaker and the strongest TV station, so they are naturally fighting for red ears in advertising investment.

The exclusive naming rights were finally won by Volkswagen Jetta, and the five sponsors were Anta Apparel, Mengniu, China Mobile Dynamic Zone, Pepsi Cola and CITIC Marine Helicopter Company, the dark horse of advertising investment.

The benefits of CITIC Marine Helicopter Company in recent years have not been good, because the domestic passenger aircraft tourism business has not been widely promoted, and the main tourist traffic is still cars and trains.

CITIC Marine Helicopters is actually in the red.

Before, it didn't want to come to the show to advertise, but because of the contact of Jiang Yang's team, he came to the scene to try his luck, although in the last link, his advertising investment was not so high, because he was able to take the private airliner to the show, he was able to enter the book.

Compared with the dark horse accident of CITIC Ocean Helicopter Company, the exclusive naming rights of Volkswagen Jetta of 30 million yuan and the free provision of mounts for celebrities are really a bloody investment.

Each of the five sponsors has contributed at least 5 million, the highest is 8 million for Anta Apparel, and the five are connected to the 30 million for Volkswagen Jetta, and the revenue from advertising has exceeded 60 million.

And some other Mango Satellite TV interstitial advertisements in the middle, as well as text advertisements at the end of the film, also have more than 6 million. In this way, the advertising revenue in the early stage of following Jiang Yang to take risks is as high as nearly 70 million.

In 06, the appearance fees and salaries of the stars are not outrageously high, and the slightly famous ones such as Yang Mi and Zhang Junmi, the salary of more than 100,000 yuan per episode, and the whole show is only 2 million.

The appearance fee is the highest, Brother Xie Tianhua is only 300,000 yuan in one episode, and after 12 episodes, the salary is only 3.6 million. More than 10 million for nine fixed stars is enough, and there are another 3 million for the invited guests, and the appearance fees for guests and stars are planned to be completed within 20 million.

In other words, the program still has 50 million advertising revenues, and in addition to the salaries of team members, at least more than 40 million can ensure the smooth and wonderful recording of the program, and at the same time, it can also leave huge profits.

If you want to create a high-quality outdoor reality show, under the premise that no other TV station can learn from this time and space, Jiang Yang is bound to communicate with Mango TV on many issues.

The Propaganda Department of the Lipo County Party Committee learned the night before that the reality show jointly created by Mango Channel and Jiangyang was going to be filmed here, which was a good thing to promote the scenery and climate of their county, so the members of the county group in Libo County attached great importance to it.

In Libo County, there are many famous scenic spots, small seven hole scenic spots, is one of the most beautiful places in China, the scenic spot is only 1 km wide, 12 km long in the narrow valley, set holes, forests, lakes, waterfalls, stones, water and other landscapes in one, exquisitely beautiful, with a number of scenic spots for visitors to watch.

Hanbi Pond, Raya Waterfall, 68-level Falling Waterfall, Wild Duck Pond, Turtle Back Mountain, One Dragon Play Nine Pearls, Feiyun Cave, Wild Boar Forest, Water Forest, Tianzhong Cave, Mandarin Duck Lake, Wolong Pond, Wolong River Ecological Corridor Drifting and other scenic spots, can bring the kind of thrilling excitement needed for filming, and completely perform the magic of nature here.

In the first phase of shooting, Jiang Yang planned to shoot in the wild boar forest and Guibei Mountain in the Xiaoqikong Scenic Area, go deep into the interior of the mountain forest, feel the charm of nature, and start an adventure in the depths of the dense forest.

After a brief meeting with the members of the county party committee in the morning, Jiang Yang led his team to the Xiaoqikong Scenic Area to prepare for filming.

At this time, other celebrities were temporarily arranged in two villagers' homes a few kilometers away from the scenic spot.

In the scenic area, there are rocks and trees everywhere, and there is rarely a large range of open space, and the original program was going to use the helicopter to transport some items in the mountain forest, but the helicopter has no place to stop at all, and it can only be achieved by throwing objects. And some machinery and equipment, fortunately, the county provided a few horses, and through the clumsy way of carrying hunched animals on the horses, dozens of machines and some materials were transported into the mountains and forests.

Under the intensive preparations, Jiang Yang and his team members must first familiarize themselves with the environment here, and Jiang Yang, as a tour guide and leader who follows Jiang Yang to adventure, must have a certain degree of foresight. He does not have the experience of the Bell explorers of his previous life, and can only achieve it through exploration.

The four-hour exploration and survival experience in the depths of the mountain forest gave Jiang Yang an initial understanding of this forest, because morning and evening are the most difficult places to stay in the jungle, and now it is after noon, and there are still rays of sunshine in the jungle, which is warmer, Jiang Yang asked the team members to let other guests come by car, and after arriving at the foot of the mountain, the official shooting.

Changing into the sportswear provided by ANTA, all nine celebrities were in place, the Jetta car opened the road, and the nine celebrities rushed towards the Qixiaokong Scenic Area.

On a quiet mountain road, five Jetta cars walked smoothly, with blue sky, green mountains, and green water in the background, and the stars had happy expressions on their faces that blended into nature, completely unsure of what kind of challenges they would face next.

Fifteen minutes later, the Jetta stopped at the foot of the hill near the scenic spot, which was still a ten-minute walk away, but the car could no longer move forward.

The driver and staff in black said to the stars in the car: "You guys have arrived, get out of the car." ”

The drivers in the five cars are very mysterious and unsmiling, Yang Mi and Zhang Junmi are in the same car, these two smiled at the driver and asked: "Can we ask you to be our bodyguard, we are all girls, in this forest, no one can protect it." ”

The driver looked disdainful: "If you don't get out of the car, I'll drive away." Then you'll have to run back on your own. ”

Hearing this, Yang Mi and Zhang Junmi opened one side of the car door respectively and got out of the car with a whoosh.

The stars in the other four cars had already landed, and Da Zhang Wei stretched out his arms and looked up at the sky, as if he was particularly enjoying the natural air.

"A wonderful trip starts in this moment. Da Zhang Wei said.

"Where did Jiang Yang go?" asked Huang Bo.

Zhang Jie said: "Yes, he is our leading big brother, why is he not waiting for us here." ”

As he was talking, a helicopter suddenly buzzed in the sky.