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Note: The modification function of the previous chapter is locked, and it cannot be modified in the original chapter 140 for the time being, so I will publish the modified version of the content in the form of a testimonial chapter first, and I will delete this chapter when the modification function is restored. Let's take a look for the time being.

Continued from previous chapter 139.

Chapter 140: Coping Strategies for Ring Battles (2)

Back at PolyGram, Guan Wei made a report to everyone in the conference room.

"Oh, after watching the sample, ATV's senior management also praised it a lot? So, Wei Liang's drama is indeed very interesting?" After listening to Guan Wei's narration, Zheng Donghan leaned his head on the office chair, his fingers unconsciously tapped on the desktop, thoughtful.

Guan Wei clenched his fists excitedly and said excitedly: "It's definitely something to watch! Donghan, you are not at the scene, I don't know the situation at that time, when the sample film was watched and the lights were turned on, ATV Liang Tian and other well-known directors were silent at first, and then burst into a burst of thunderous applause!"

Zhong Yihao, who was on the side, added with his eyebrows: "Even the director Li Zhaohua, who filmed the finale of the year "The Maiden Cixi", was a little dissatisfied because ATV assigned a few people he asked for to Wei Liang, and when he left, he also gave a silent thumbs up!

Producer Xu Xiaoming also praised that the shooting techniques and lens use are very innovative, and there are few directors on ATV who can shoot the effect of Wei Liang. ”

"Mr. Zheng and Director Guan, when I watched the filming of a scene on the set, I didn't feel anything, but now after the various shots are cleverly edited and connected into a film, the effect is really good! The camera picture is beautiful and beautiful, the dialogue is relaxed and interesting, the plot is smooth and fascinating, I tell you the truth, Wei Liang's "Meteor Garden" is indeed very exciting, I just watched it and wanted to follow the drama! I think, after the broadcast, other people must think the same as me. ”

Zhong Yihao said something interesting, and everyone in the conference room laughed, and looked at Cheng Weiliang who was sitting on the side.

"Hehe, Wei Liang, it seems that I underestimated you before, but I didn't expect that in addition to music, you also have extraordinary talents in film and television! Zheng Donghan turned his chair and looked at Cheng Weiliang with a smile in his eyes, "Since you have filmed this drama so well, let's talk about it, how do you want the company to cooperate with the publicity? Can your "Meteor Garden" withstand TVB's "The Condor Heroes"?"

It's rare to shoot so well for the first time, but it is really a headache to be taken by ATV to fight TVB's Taiwan celebration drama. Everyone in the conference room sighed.

Facing everyone's strange eyes, the corners of Cheng Weiliang's mouth curled slightly, he slowly stood up, looked at everyone with firm and confident eyes, and then stretched out three fingers and said: "Filming this "Meteor Garden" campus drama, I want to achieve three goals. ”

"First, I want to learn filming. ”

"Second, through this play, more people in Xiangjiang and even overseas regions will see me and know me!"

"Third, through the popularity of this play, my singing voice will spread farther and the record will sell better!"

That's right!Zheng Donghan nodded. It was his original intention to let more people understand and accept Cheng Weiliang and his music through the promotion of TV dramas.

"The Chinese record market in Xiangjiang has limited capacity, and if we want to develop further, we must open up the market in Taiwan, Southeast Asia, and even Japan and South Korea. If you want to quickly expand the overseas market, you can take advantage of a wave of film and television dramas that are popular overseas. And if you want film and television dramas to be popular overseas, you must first let "Meteor Garden" be broadcast in Xiangjiang. ”

Cheng Weiliang paused and continued: "So...... In the final analysis, our first step is to let "Meteor Garden" be widely spread in Hong Kong and achieve high ratings before it can attract the favor of overseas filmmakers. ”

"Well, that's right! So the ratings of this "Meteor Garden" must not be crushed by "The Condor Heroes" in Xiangjiang! Even if you can't beat it, you can't lose too much, and you can't lose like ATV lost "Shooting the Condor" not long ago!" Zheng Donghan and Guan Weilin glanced at each other and nodded their heads.

"So, what do we have to do to win this ratings battle?" Zheng Donghan asked with blazing eyes staring at Cheng Weiliang.

Cheng Weiliang replied: "In almost all the comparison of conditions, we all lost to "The Legend of the Condor Heroes", and the only winner is - as the starring role, I am more famous than the other party, and there are more hardcore fans than the other party! ”

""Meteor Garden" has been promoted in the early stage, and it has a certain degree of attention, what we have to do is to expose this drama in large quantities and intensively a few days before the broadcast, which first aroused great interest and attention from the public. ”

"There are two ways to get the attention of the public. Cheng Weiliang looked around at everyone, raised his hand high, and stretched out a finger: ""Condor" was broadcast first on October 31, and "Meteor" was broadcast later on November 7, so I took two measures to deal with it. First, in the past, when TV stations broadcast new dramas, they didn't advertise or rarely advertised, so we were stuck three days before the official broadcast of "Condor", and we had a surprise attack, and put a number of wonderful trailers of "Meteor" that I edited out on ATV every day, which continued to be broadcast in the morning, noon and evening, and bombarded the audience intensively for ten days, catching the other party off guard! ”

Director Kwan Weilin had a little doubt, "After the broadcast of other episodes, the plot trailer of the new drama will be inserted? Oh, this is a bit new." However, will ATV agree to the trailer of the new drama that will be broadcast for ten consecutive days? After all, this takes up their advertising time. ”

This is a question, and other people present also cast questioning glances at Cheng Weiliang.

Cheng Weiliang smiled slightly, "Director Guan, I have already negotiated this issue with ATV, and Xu Xiaoming has agreed to my request on behalf of ATV." After all, they are using my film to fight the thunder this time, and they will definitely give me some support in terms of publicity. Moreover, most of my trailers are about 30 seconds to 1 minute, and they don't need to occupy ATV's commercial advertising slots. Their TV episodes are usually about 55 minutes long, and they only need to cut out part of the end credits and insert my trailer. ”

"Well, it's good to have ATV's support. Wei Liang, continued. Zheng Donghan nodded with satisfaction and motioned for Cheng Weiliang to go down.

Cheng Weiliang stretched out his second finger, "Second, adopt a two-pronged approach." Brought forward the release of my second album from mid-November to the end of this month, coinciding with the trailer of the TV series. That is, Plan B is adopted. ”

"Listing plan B, the record release time will be carried out on the same day as the TV series trailer?" Zheng Donghan and everyone in the conference room fell into deep thought after hearing this.

Cheng Weiliang nodded, "Yes, advance the release time of the album to before the TV series is broadcast." The release of the album and the broadcast of the trailer were carried out simultaneously, which contributed to a huge momentum in a short period of time, and played an excellent publicity effect on each other. The second album containing the theme song of "Meteor Garden" was released, and the theme song in it became popular and could make people interested in the TV series. And once the wonderful trailer containing the song clip is exposed by the TV station, it will also make the TV audience interested in the released record and increase the desire to buy, and the two can be said to complement each other!"

"The album and the trailer flower were listed simultaneously three days before the broadcast of "Condor", causing a sensation and attracting the attention of a large number of citizens, which will be conducive to our subsequent broadcast of "Meteor Garden" and "Condor" to compete for viewership. ”

"So, Mr. Zheng, I hope that the company will abandon Plan A and adopt Plan B in the release of large albums. At the end, Cheng Weiliang said to Zheng Donghan in a sincere tone.

Polygram originally prepared two plans for the release of Cheng Weiliang's second album. Plan A is scheduled to be released after the broadcast of "Meteor", and Plan B is released before the broadcast of the TV series.

"But...... B plan, our record distribution and publicity costs have greatly increased!" said the director of the distribution department hesitantly.

There is no doubt that Plan A is to be released after the broadcast, so that you can use the popularity of the TV series to save time and effort to promote and distribute. As for Plan B, the company will lose blood and add a large budget to the publicity cost.

There was also a lot of discussion on this issue, with supporters for and against.

Zheng Donghan closed his eyes and quietly thought about the gains and losses of the two plans.

Now increase the publicity and investment in the phenomenal youth idol drama "Meteor Garden", and the future will definitely outweigh the losses! He must persuade Zheng Donghan not to care about the gains and losses in the early stage.

Cheng Weiliang elaborated on his views: "Mr. Zheng, my single record has sold 500,000 copies in Xiangjiang, which is already approaching the limit of market capacity, while Taiwan Island and Nanyang have both exceeded the million sales mark, and there is still great potential to be tapped. ”

"Meteor Garden" is a modern drama, compared with costume martial arts dramas, modern urban idol dramas have an advantage, that is, it is closer to modern life and more culturally universal. It can break through the cultural barriers of various countries more than costume dramas, and it is easier for groups of different cultures to accept. This is important for us to break into non-Chinese markets, such as Japan and South Korea. ”

"Xiangjiang has always been a popular vane, if "Meteor Garden" can trigger a ratings trend in Xiangjiang, then Taiwan Island will follow up, and the introduction of Nanyang New Malaysia and Thailand is not expected to be a problem. If there is a whirlwind of ratings in Hong Kong, Taiwan, and Southeast Asia, I believe that Japan and South Korea will also be interested in this drama. ”

"Once a TV series is a huge success, it can reap countless benefits from the surrounding area. If my song can successfully enter Japan and South Korea, especially the Japanese market, through the carrier of "Meteor Garden", I believe that Mr. Zheng will deeply understand the great benefits. ”

"As the first actor in this drama, if I become popular in half of Asia with this drama and become a film and television star, it will pave the way for my songs to enter overseas markets such as Nanyang, Japan and South Korea. A little investment now will leverage the return of interests tenfold in the future! Therefore, I think the investment in publicity in the early stage is worth it, and I hope that Mr. Zheng will carefully consider my suggestion. After speaking, Cheng Weiliang sat down.

Is Polygram willing to sacrifice some of its current interests and promote him to the throne of film and television stars, paving the way for the future entry into major overseas record markets?

Cheng Weiliang sat quietly and waited for the final decision of the company's top management.

After thinking about it for a while, Zheng Donghan looked at Cheng Weiliang and said with a smile: "With a campus drama, half of Asia is popular? Weiliang, do you really have so much confidence in this "Meteor Garden"?"

He turned his head and asked Guan Wei on the side, "Ah Wei, Ah Hao, you have also watched the whole project you have followed throughout the whole process, tell me about it, can this TV series be popular all over Xiangjiang?"

"Uh...... I think Wei Liang's first film is very good, and it is definitely not a problem to fight against "The Legend of the Condor Heroes", as for this popular all over Hong Kong and Asia, it's hard to say, it's hard to say!" Guan Wei and Zhong Yihao glanced at each other, hesitant, and said slightly embarrassed.

Zhong Yihao squinted and glanced at Cheng Weiliang next to him, and slandered in his heart: This kid is very modest when he is modest, but when he is arrogant, it is really maddening!

When everyone in the conference room heard this, most of them only smiled kindly. Since Guan Wei and they all said that they were good when they came back from watching the film, and the director of ATV also praised it, then Cheng Weiliang, the debut of a rookie director, should still be very good, and everyone began to look forward to "Meteor Garden" being able to fight against it, not to be defeated by "Condor", just get by on face.

can play some role in promoting the song through this drama, as well as improving Cheng Weiliang's exposure and popularity, and basically achieve their set goals. As for starring in a debut film, it is popular all over Asia or something, and they really want to say to Cheng Weiliang: Young people, don't think too much!

Facing the eyes that turned to him with different expressions, Cheng Weiliang did not blush at all, and replied with blazing eyes: "Mr. Zheng, I have an excellent script, I have a first-class production team, a huge amount of capital investment, and an actor like me who has good looks and acting skills to star in a TV series, as long as the publicity is in place, there is no reason not to succeed, isn't it?"

Zheng Donghan silently pointed at Cheng Weiliang, and said with a smile: "You, you, you are really confident and crazy!"

Zheng Donghan didn't leave to answer, he looked around with a smile on his face, everyone was waiting for him to decide, he turned his head, his eyes fell on Cheng Weiliang's firm and confident face again, and said in a solemn and clear tone: "I don't think that if you make your first debut, you will be popular all over Hong Kong and Asia!"

Everyone in the conference room was stunned, and turned their heads to look at Cheng Weiliang, what Mr. Zheng meant - to reject his suggestion?

Cheng Weiliang still stared intently, waiting with bated breath for the final ruling.

After listening to Zheng Donghan's words, the solemnity on his face suddenly dissipated, he smiled again, patted Cheng Weiliang on the shoulder with one hand and said: "However, I still choose-support you! Weiliang, I said that as long as you shoot this drama well, I will definitely support you! Even if I am not sure that you will definitely be able to become an instant hit with this drama, as long as there is still a trace of possibility, which will help us develop overseas markets, I will definitely support you to the end!"

"Mr. Zheng!" Cheng Weiliang stepped forward excitedly, holding Zheng Donghan's hand tightly with both hands, "Thank you for your trust!"

finally persuaded the two major institutions to support, which gave him another trace of confidence in winning the ratings battle with "Condor". He doesn't need to win "Condor" in the ratings, he just needs to be not weaker than the other party in terms of momentum and cause continuous hot topics in society and the media, and he will win!

"Wei Liang, no need to thank you, you know, when to write a few more good songs will be the best reward for our President Zheng. Guan Weilin said with a smile.

For Zheng Donghan's strong support, Cheng Weiliang also reciprocated, and said with a smile: "Mr. Zheng, Director Guan, I suddenly remembered that a few of my songs are about to be adapted and perfected, and I will give them to you another day to help me appreciate them." ”

"Hehe, Wei Liang, you kid, you really have you! There are new songs so soon! But it's not secretive, only by knocking you, you are willing to spit out a few songs, right? No need to change the day, hurry up tomorrow!" Zhong Yihao, who was close to Cheng Weiliang, saw that things were going well, stepped forward and slapped him on the shoulder, and quipped.

Now I officially announce that Wei Liang's second album album will be released on October 28th. Wei Lin, you are always responsible for this single case. Zheng Donghan smiled and announced to all colleagues in the company.

"Okay, Mr. Zheng. Guan Weilin nodded solemnly, then turned to face his colleagues, "Everyone, pay attention to the fact that all departments of the company have started to act in accordance with the established plan. Propaganda Department?"

The head of the propaganda department stood up, "We have designed and printed all kinds of propaganda posters, buses, subways, outdoor advertising, and radio stations have already greeted them, and invitations from major media have also been prepared, just waiting for the specific date to be determined." All the work on the side of our Propaganda Department is ready, there are no problems. ”

"Good. Distribution?" Guan Weilin nodded and turned to the distribution department to ask.

The director of the distribution department also immediately stood up and reported loudly: "There is no problem with our distribution department, the factory is working day and night, the first batch of 300,000 records has been produced, and we can pick up the goods the day after tomorrow." They have also been greeted by major record dealers in the city, who will fully cooperate with our promotional activities and distribution efforts. ”

Zheng Donghan waved his hand vigorously and said: "Very good! Then, guys, let's take action! Tomorrow, I will let the citizens of Xiangjiang know that Cheng Weiliang's second masterpiece album is here!"

"Wei Liang, I look forward to the day when you have a miracle!" After the meeting ended, the moment passed by, Zheng Donghan patted him on the shoulder.

Cheng Weiliang nodded solemnly and said: "Mr. Zheng, I will work hard! You give me trust, I will do what you wish!" Mobile phone users, please browse and read, a better reading experience.