It's time for EXID to return!

As a girl group that has debuted for more than a year, it is precisely when exposure is needed, it is normal to return twice a year, and it is also tacitly approved by the circle, so when Xiaomin confidently said that they were a rookie girl group and should return twice a year, Zhang Che had nothing to say. Xiao Min and their mistakes were in the period from the end of 2011 to the beginning of 2012, they had already reached the status of the quasi-first line, and they had an endless return, almost a week after the return and a week of rest, which caused public anger in the entertainment industry, and for some other reasons, a small withdrawal incident developed into a "crowding out incident".

This is a bit of a stretch.

However, when he asked Zhang Che about their return plans, Zhang Che really didn't have anything to say. The main thing is that he is not in charge of this matter, these things have always been discussed between Li Cailin and Kim Ki-dae, and he and Li Haoyang are also acting on orders, writing songs that should be written, and making albums that should be responsible for making albums, rarely ask about this matter.

But Li Cailin didn't seem to have explained Zhang Che's story about EXID, so Zhang Che still told the truth to Frank Zhi for a long time.

This is also to ask with wisdom, Zhang Che dares to tell the truth, if it is replaced by Hani to ask, Zhang Che will not say, one is too embarrassed, and the other is a veteran of the company, and he can understand this situation better, and he will definitely think that Zhang Che is perfunctory to change Hani.

There is another problem that is really not easy to do, the return of these girls at the beginning of this year was a bit too hard, whether it is Hani's wisdom, or the company's side, Zhang Che is afraid that these girls will not be popular, and the resources will not be killed, and the members led by Hani are also running the itinerary one by one to publicize, and the return at the beginning of the year can be said to be very successful.

So the question is, what kind of songs should I write for them this time? How many resources can be used, some favors are just one-time, it's okay to use them once or twice, and if you use them too much, you will be insatiable.

In terms of songs, "Up and Down" is a divine comedy, and the follow-up "AH YEAR" AND "HOT PINK" can only be regarded as following the trend, barely passing the line, and not reaching the height of another divine comedy.

Zhang Che remembered that it seemed to be like this in his previous life, after the popularity of the Zhizhi family, there was basically no work that could be taken, Li Haoyang seemed to have encountered a bottleneck, and the songs he wrote were not as good as the one, and the attempt to transform failed. Although a few girls are desperately jumping in variety shows, the effect is really not very good, and their popularity is declining year by year, and later they were absent from the return due to illness.

Speaking of which......

"By the way, have you been to the physical examination arranged by the company recently?" Zhang Che asked suddenly.

Frank Zhi is very strange about Zhang Che's ability to change topics, didn't he just talk about the return of his group, why did he suddenly transfer to the company's physical examination?

"No, we're so busy, how can we have time to go!" Although he didn't understand, he replied anyway.

"Ah, I still have time to be busy for another morning, this week, even if each of you squeezes time for me, I have to do a physical examination, especially you!"

I didn't understand why Zhang Che suddenly pointed the finger at himself, but thinking about the physical examination was not a big deal, he nodded and agreed, just urging Zhang Che to hurry up and make their plan for the second half of the year, that was the point.

sent away the rate of Zhi, Zhang Che did not delay, went directly to the recording studio, and it happened that Li Haoyang was holding back his song, Zhang Che took the opportunity to discuss with him what to do with EXID's next album.

The two discussed until the evening, and finally decided to go down in the general direction, or to continue the style of the last title song, after all, this style has been accepted by the public, for EXID at this stage, it is the king to retain and consolidate the fan base and develop slowly, and it is easy to change the style in case it is not accepted by fans, this risk is great.

In this way, the title song of the next album is either "AH YEAR" or "HOT PINK", which is basically not wrong, it depends on which one Li Haoyang takes, anyway, he wrote it.

What Zhang Che has to consider is how to come up with the promotion plan, some connections have been used before, and it is not possible to greet people to enter major variety shows to gain popularity, so he can only let Kim Ki-dae go to major TV stations to run the itinerary step by step. Fortunately, Hani's effect on variety shows was quite good before, and Hairen did a good job in "Tongue War", relatively speaking, it is a little simpler than running a schedule during the unknown period, at least a few major singing shows can be played without greeting, the difference is only the stage effect.

The things of the itinerary should be put aside, and the overall return plan should also be well designed, first of all, we must choose a good time, don't follow Su Zhen and them, knowing that they are going to be bad and bump up, and then what methods should be used to return to the warm-up, and what to do to publicize the return period, these need to be well planned.

Zhang Che regrets it a little now, the group was filmed a little early, if it is delayed a little longer, it can be filmed now or broadcast now to cooperate with the pre-return publicity, but this show began to be broadcast on the MBC music channel last week, and it was broadcast for a total of two months, unless it is returned during this time period, it is basically useless, but from writing songs, choreographing, practicing to the completion of production, two months is too tight, although it is not impossible, but Zhang Che doesn't want to be so tired of them, don't be tired of hyperthyroidism when you look back。

Write a little bit like this every day, write a little bit like this every day, this return plan will be written, and when Li Cailin comes back, it is estimated that it will be able to review it directly, which makes Zhang Che feel particularly accomplished.

Then, Zhang Che couldn't wait to slap himself twice, because he suddenly realized that he went to work with his mother, and then took the initiative to clean up and do housework by himself, and then waited for his mother to get off work and praise the elementary school Sen, who was like a small school, died.

But no matter how you think about it, you still have to do what you have to do, just don't be so unproductively complacent.

During this time, Zhang Che got two good news and one not so good news.

Let's talk about the good news first.,First of all, it's all Baolan.,This girl's solo single return is quite good.,Although there's no harvest of one.,But it's full of topicality.,It's really this one who is too good at selling cute.,Don't play guitar on stage.,But pouting and selling cute.,Disgusting to a group of people, it's also cute for a group of people.。

According to the plan agreed in advance, when SBS returned to the stage, Liu Huaying went backstage, in addition to catching up with her sister Baolan, she took a photo with the T-ara members who also "came to support", and then interacted on social media.

This photo caused a bigger sensation, at least on the surface it seems to be quite harmonious, everyone around the whole sapphire blue gesture with a V smirk, but after all, this is the first time that eight people have been gathered after the disintegration, although there are always some discordant voices rising, but the overall reaction of the crown fans is still quite good.

By the way, because of the negative reaction that was finally suppressed during that time, T-ara was not completely finished, and the second senior brother didn't have to break the jar, so Li Yalin didn't fly solo, and that Xiao Jiu named Danne didn't have a chance to be added, so after removing Liu Huaying, T-ara was still a group of seven.

The second good thing is the change Zhang Che made himself.

After listening to the "story" of frank wisdom, Zhang Che subconsciously increased his contact with Sunny, and asked Sunny to meet together when he had time, it doesn't matter what he does, in short, he is firmly "pestering" Sunny, and I always feel that Sunny-sama may start to be busy one day, and Zhang Che feels that he can cry to death if he really wants to get together less and leave more.

There are advantages and disadvantages to doing this, the advantage is that the relationship with Sunny has warmed up significantly, and there is still a trace of the feeling of being friends before, but now, Sunny is becoming more and more like a girl in front of Zhang Che. The disadvantage is that S.M is gone, and sunny's agent even found Zhang Che in private, not daring to warn, but also tactfully reminded Zhang Che that it would not be good to be photographed like this, at least in the short term, his and sunny's affairs are not suitable for exposure.

Zhang Che didn't bird him, S.M wished that everyone in Girls' Generation would not fall in love, but was that possible? If you want to take care of Lee Seung Gi and Lim Yoona first, or Choi so-young and Jung Kyung-ho, these two are much more high-profile than them. Besides, Sunny is so well-behaved and low-key, and the love ban is gone, if Li Xiuman uses his identity as an uncle to manage Zhang Che, it's really hard to say anything, Director Li Xiuman didn't speak, you chirp crookedly.

Zhang Che ignored it, and Sunny pretended to be stupid, so the two of them have had a very comfortable life recently, and they are busy with their own things, and they soak together when they have nothing to do. Just pay attention, as long as you don't be unlucky enough to be blocked under the apartment building like Ahn Jae-hyun and Goo Hye-sun, no one will suspect the two of them.

The only news that is not good is "Youth Undefeated".

The ratings of "Youth Undefeated" after Zhang Che hosted the revised version have declined, and the ratings of the old version of the previous issue are still 12%, and the first issue of the new version has dropped to 8% all of a sudden, if it weren't for the second episode that rose to 9.6% after the second episode was broadcast, Zhang Che had the heart to jump off the building.

However, what makes Zhang Che unhappy is that the online comments are all questioning Zhang Che's editing level, saying that such a big difference in editing style makes people very uncomfortable, and there is no joke, just watching a bunch of girls busy with nothing to see.

The conscience of heaven and earth, the editing of these two episodes is the hand of Luo Yingshi, Zhang Che provides the general direction, but the details are really done by Luo Yingshi, and Zhang Che doesn't think there is any gap between this editing technique and "Pattern Series", why is the ratings over there breaking records one episode after another, and being told that it can't be done on his side?

As for the content of the program...... Zhang Che said that he really doesn't plan to change, and the content of this show is not for fun, but for relaxation.

But Zhang Che seems to ignore one point, the viewers of the show "Three Hours and Three Meals" are basically office workers, so they can appreciate this variety show as a spice, and most of the people who stay up late to watch variety shows on Friday night are teenagers, and most of them are fans of eight girls, so that they can understand what is the adjustment under heavy pressure, and the relaxed pastoral life is simply playing the piano to the cow.

However, Zhang Che can't think of these things for the time being, if Zhang Che calmed down before, he could analyze it, but recently, his mind has been on Lord Sunny, so he didn't think about it at all, just thinking about what to do next time shooting.