T-ara is back, and this is just news to the outside world.

For those who like it, I will look forward to it, and I hope that this time T-ara can still surprise with music.

For those who don't like it, it's just a quick glance at the information. Forget about it later, there is no need to pay attention.

But behind what people can't see, Mystic89 has invested huge resources in order to make this comeback.

Let's just put it this way, just for the publicity expenses, Yin Zhongxin approved 1.5 billion.

What is this concept?

In Shi Zhenqiu's words, he didn't expect T-ara's return to make any money this time.

There is only one purpose, and that is to promote the rise of T-ara.

Since their debut, they have been hovering in a quasi-first-line position.

The trilogy of "Start Us Today", "NoNoNo" and "cheer up" has created a good start for T-ara.

But to go one step further and become a girl group like Girls' Generation, you have to step up your efforts.

Shi Zhenqiu knew that "Bo peep bo peep" had the potential of a divine comedy, so this time, he deliberately discussed with Yin Zhongxin and invested a huge amount of money in publicity.

Needless to say, Melon has vacated a prominent position on the homepage early. As soon as the new album hit the shelves, this section was filled.

Needless to say, there are five interviews and reports in a row.

There are also some revelations revealed by Mystic89, which have strengthened T-ara's attention.

This time, Shi Zhenqiu was also evil, and poked out the fact that Hyo-min had a boyfriend in high school, as well as detailed photos.

Although this made Hyomin very depressed, he also made it clear that for the sake of hype, what should be paid is still to be paid.

Sure enough, after this revelation went out, it quickly set off waves.

Many Hyomin's fans feel incredible, and a little incompetent.

Later, D Society published an interview with Hyomin, explaining that Oba, who spent the difficult times together, gave a lot of help for the persistence of his dreams.

It's just that now the two have no relationship and are no longer in contact.

This report did a good job of dispelling the melancholy of fans, but it made T-ara's news reprinted on several websites, and it really promoted it.

For the rest, the same strategy as before.

Subways, buses, outdoor screens, publicity from major broadcasters, etc., Mystic89 has spared no effort to win.

For the first time in his life, Shi Zhenqiu asked his friends in the circle, hoping that they would help promote it when they were on the show.

As a result, as soon as the new album was released, the audience inexplicably discovered that the singing of "Bo Peep Bo Peep" could always be heard on TV.

Yoo Jae-seok sings, Kang Ho-dong sings, Kim Jong-min sings, Kim Jong-kook sings, and even Ha Jung-woo sings when he is interviewed.

When Kim Tae-hee was asked what song he liked, he even danced a kitten dance.

The quality of the song is not to be said, it is full of modern cuteness. As soon as it was launched, it melted the hearts of countless uncles.

In addition, it is Shi Zhenqiu's work, and with a divine comedy like "Upton Funk" at the bottom, even people in Europe and the United States pay attention to his dynamics.

T-ara is also very popular, with many fans, and she spares no effort to support her idols.

In order to build momentum for the song, Shi Zhenqiu even dispatched a larger water army this time.

He had a prison warden he knew, and through this connection, he had the prison inmates gather to perform "bo peep bo peep".

The price is self-evident.

There were 20 million more in the warden's account, which was enough to make him smile.

The prisoners had extra chicken legs in their lunch, and they didn't complain about it.

It started with the performances of the inmates in the prison and quickly caused waves in the outside world.

Then the traffic cops, the university students, the Catholics, and even the members of the National Assembly joined in the fun.

In a short period of time, "BO PEEP BO PEEP" has formed a trend of burning the prairie and is unstoppable.

People seem to feel the era when "Tell Me" and "Gee" swept across all directions, and experience the fear of domination.

And all this turmoil ended up cheaper than T-ara.

They and their songs have become a social phenomenon.

Media interviews followed, magazine photo invitations flowed, and advertising endorsement contracts filled the table.

Invitations to commercial performances abound from Anyang to Jeju Island.

T-ara's assistant team can be described as in a hurry, and even Shi Zhenqiu has to help screen the itinerary.

In addition to these, not to mention the broadcast of TV stations.

Almost all popular programs have sent invitations to T-ara.

Especially on the side of "Strong Heart", all members of T-ara were invited to appear for the first time.

On the day of the recording, the six members lined up one by one, collectively occupying the top three positions in the first and second rows.

This is an unprecedented treatment, even when Girls' Generation starred, only Yuna sat in the first row alone.

Fortunately, T-ara's status has soared overnight, and she has become a guest who needs to be taken care of on the show.

Fortunately, with Shi Zhenqiu's continuous art teaching, Juli and Baolan, who were originally boring, have also changed a lot, and they are very open in the show.

After one episode of the show, T-ara is good at making shows, and her reputation for being funny has spread among the producers, and they have been invited more often.

In addition to these, Mystic89 and Shi Zhenqiu are most concerned about the issue of audio sources.

There is only one criterion for the success of T-ara's comeback, and that is the sound source.

If the sound source doesn't explode, then no matter how hot the other aspects are, they will be a little bit less interesting.

As for album sales, this girl group can't be too demanding.

In fact, just over three days after T-ara's return, the album sold only 23,000 copies.

This number is unique in the women's group, but compared with the men's group, it can only be regarded as drizzle.

But in terms of the sound source that Shi Zhenqiu values the most, it is not the same thing.

The music source results of "BO PEEP BO PEEP" have been breaking the table since they were airborne.

For three consecutive days until now, the watch has been broken as many as 37 times.

And it's a far cry from the second-place results, and the songs in the third- and fourth-place places are all T-ara's own.

It can be said that their return this time has been a great success.

has broken the table many times in a row, and it continues to be strong, which is a result that only big things groups and singers can do.

Today, T-ara has done the same, and it continues to do so.

Even because the music source performance is too good, it in turn drives the sales of the album. In the first week, their album sales exceeded 50,000 copies.

This achievement belongs to the level of the hegemon in the women's group.

In addition to the astronomical figure of 250,000 created by Girls' Generation, which returned at the beginning of the year, T-ara is definitely the first place in the girl group.

"You work hard until we return in August, and then we will make even more noise. In that case, the music awards at the end of the year are likely to be yours. ”

These are the words that Shi Zhenqiu said in the face of T-ara.

Yes, he's confident now.

Maybe at the various music awards ceremonies at the end of the year, T-ara may win all the music awards.

It's not just because of the good results of "bo peep bo peep", but because when it comes back in August, T-ara's songs will be even more explosive than this one.

That song won the first place in the music source in 2011, and if it weren't for Girls' Generation's "The Boys" having too much international influence, I am afraid it would not have been able to run a music source award.

Coupled with Kim Kwang-so's bastard's wrong strategy, he had a bad relationship with Kim Records, and he couldn't attend MAMA, so T-ara had good results, but he didn't get a good award.

But today's Mystic89 is different, it has a good relationship with all aspects, and can also attend all the award ceremonies.

That's why Shi Zhenqiu is so sure that as long as T-ara continues like this, a music source award at the end of the year will not be able to run.

At that time, Girls' Generation will win the record award, and T-ara will win the music source award, and it will truly become the prosperity of the girl group.

A week after her return, T-ara unsurprisingly took the MCD spot.

It was also the same week that they began their journey to harvest the awards.

There is no suspense in the one of "Music Bank" and "Popular Ballads", and even the other singers are not even interested in competing for it.

There's no way, in the face of such a divine comedy, no matter how much you say, it's tears.

The only thing that can be done is to watch it rush to the throne and then not come down.

In the second week, MCD, "Music Bank", "Popular Songs", and T-ara received three more trophies.

So far, the six members have already spoken their acceptance speeches.

"Oba, what are we going to say if we get one next week?"

In the practice room, six girls sat tiredly in the corner, looking at Shi Zhenqiu, who was about to go to the United States, and finally asked for help.

The MV for "Rolling in the Deep" was produced, and Andorra Woodsquez watched it, and without saying a word, he immediately set off for the United States.

It's not that I'm dissatisfied, but because I'm so satisfied, I have nothing to say.

He wanted to be the first to go back and make a prelude to Shi Zhenqiu's trip to the United States.

It is said that Bruno Mars is going to hold a solo concert.

Atlantic Records saw this as an opportunity and planned to have Shi Zhenqiu star as the producer of "Upton Funk." Then use this stage to promote his new song.

Seeing that there was nothing to do in the short term on the Korean side, he packed up and prepared to go to the United States to carry out activities for the new song.

It's just that before leaving, T-ara, who is returning, is not so reassuring to him, so he comes over to give some instructions.

What I didn't expect was to hear the nagging of the girls.

But for this, Shi Zhenqiu's face instantly turned cold.

looked at them and reprimanded them directly.

"Why, just got some good results and floated? You guys are amazing, you don't even bother to say thank you, do you?"

Don't look at the usual people who talk and laugh about it, but when Shi Zhenqiu gets angry, everyone is afraid.

The six girls could no longer sit still, and they all stood up, obediently leaning against the wall, and standing up straight.

Looking at their appearance, Shi Zhenqiu's words were not polite at all.

"How long have you only been on the scene? Do you think you're amazing? Are you content with only six of them? When you were a girl, you got eleven places in the music bank alone, shouldn't you be more proud?"

The atmosphere was extremely solemn, and Ji-yeon even cried out by him.

Shi Zhenqiu's attitude has not improved, and he is still so cold.

"You have to remember that even if you've been out for a long time, ten, twenty, or even thirty years, you're not anything remarkable. If you want to ruin your career as an artist, it's only a matter of a moment. What is the reason why so many seniors have been able to persevere? It is because they have not forgotten their original intentions, always had a humble mentality, and carried out serious activities. I also hope that you can cherish the hard-won time and don't forget how much you have suffered in order to make your debut. You have no right to be complacent. ”

This time, the girls were all speechless.

Standing there silently, my whole heart pounding.

Fortunately, with Shi Zhenqiu's timely reprimand, they did not let them flutter in front of good grades, and then forgot their identities and dreams.

Only by keeping the original intention and constantly forging ahead, such T-ara can survive forever and move forward bravely to become the most amazing idol group. 10