Chapter Twenty-Nine: Word of mouth rises, and the box office takes off
The name "Chainsaw" really doesn't have much to do with the movie, if you really want to change the name, Li Ming doesn't know what to change, so he didn't choose to change it in the end.
There are many people who will ignore this classic movie because of the name, but as long as it is explained, it doesn't matter.
Li Ming made a detailed explanation on Weibo, which is the reason.
To avoid everyone misunderstanding the content of this movie: it is a murderer with a chainsaw who is killing.
Not really.
The whole movie has nothing to do with the chainsaw, it's just because of the name.
Of course, everyone is also asking why this movie is called "Chainsaw", but haven't you seen the chainsaw?
This time, it can be regarded as all the explanations, and the rest depends on the box office of the movie.
On the day of its release on Friday, the box office of the movie was only more than 1.1 million, with a total of more than 8,000 films, about 30,000 moviegoers, and an attendance rate of 60%!
Overall, it's pretty good!
During this time, there were no blockbusters and "Chainsaw" to grab the box office, but "Chainsaw" was the most worthwhile movie to watch at this time.
People who have seen this movie are recommending this movie, as well as discussing this movie, making this movie popular!
On the one hand, some people are scolding, and on the other hand, some people are recommending, thinking that this is a rare classic thriller and suspense movie!
"The horror created by "Chainsaw" is not the bloody rendering that everyone imagined, but also the excellent plot design of the movie, in the abandoned toilet, the chilling despair, as the plot of the movie progresses and continues to ferment, when the completely unexpected ending is about to come out, everyone is already deeply immersed in the shock, it is no exaggeration to say that this low-budget movie has made all the elements of a horror movie perfect, such as tension, suspense, gore, and thriller! This is a movie that is really worth watching, don't be misled by the name, this movie has nothing to do with chainsaw!!"
I believe that the moment you see the title of the article, the first image that pops up in many people's minds is the chainsaw, but it is not, this is a perverted behind-the-scenes conspirator with a cripple and determination, who thinks he is saving humanity, arranges one exquisite layout after another, and watches how helpless people choose in their predicament. The mastermind behind this film claims that he wants people who don't know how to cherish life to learn to cherish it, but in fact, because he doesn't have much time to cherish, he chooses those poor worms who are disrespectful to life, in other words, impatient to live, and play a game of life and death with them......"
"Chainsaw Horror" says "Let people who don't know how to cherish life learn to cherish it", but except for a female addict and a suicide, I don't see how others don't cherish life, one starring is voyeurism? the other is cheating? So what about taking care of Saipu? What's wrong with him? What about the doctor's family? Why are they frightened? However, the plot is exciting enough and doesn't pursue such perfection, the actors are all newcomers, but they also show the anger, despair, and hysteria in fear one by one, which is worth watching!"
“……”
After the movie was released, Li Ming also read some reviews from film critics, many of which were praised, of course, some were belittled, and Li Ming directly ignored them.
Saturday.
The film schedule of "Saw Horror" has risen, and many people are more interested in this movie, so they went into the cinema in the midst of controversy, and were finally conquered by the plot.
The reputation of "Chainsaw" is also slowly improving, gradually overpowering those black fans.
A long comment and a comment that is really written with heart, compared with those two purely black and black comments that those black fans have come over in the past, everyone knows and believes that one.
A black fan who hasn't even watched the content of the movie, what bad reviews can he write?
With the improvement of the reputation of "Chainsaw", the box office of "Chainsaw" on Saturday increased by 30% compared with Friday, breaking 1.45 million!
Sunday's film schedule continued to improve a lot, and word of mouth was still fermenting, so I walked into the cinema to watch this movie under everyone's recommendation.
On Sunday, the box office of "Chainsaw" exceeded 5 million!!
Throughout the weekend, the box office of "Saw Horror" reached 6.45 million, and counting the time of its release last Friday, the box office exceeded 7.55 million in three days.
In general, this result made Li Ming a little disappointed, but there was no problem in recovering the cost.
By Monday, Mr. Li thought the box office would start to decline, and so did others.
But contrary to everyone's expectations, the box office did not decline, but continued to grow, reaching a new high of 8.7 million!!
"By the way, this movie is rated 16+, there is not much difference between Monday and Sunday, most of the students who go to school are the same as when they are on vacation, and there is no way to watch this movie!"
Saw has a rating of 16+.
In other words, only 16-year-old viewers can watch it, and most of the people of this age are college students or already working, except for a few who are in high school.
Comparatively speaking, the impact on the film is not too great.
Above this grade level, it is also the age that can afford to pay for movies!
On January 19th, "Saw Horror" was released for a week and won a box office of 41.25 million, and the investment cost was basically completely recovered, and even a small profit, and the box office behind it was pure earning!
The reputation of "Chainsaw" is rising, and Li Ming also asked people in the company to adapt the movie of "Chainsaw" into a novel and upload and publish it.
At this time, the movie has been released for a week, and the publication of the novel is not to mention the spoiler, everyone understands the plot that should be understood, and reading a novel and watching a movie are completely different things.
After the novel is published, it may attract more people to the movie.
After a week of release, the theater chain also knew that "Chainsaw" could bring income, and the proportion of scheduled films has also increased to 13%, and the number of shows has reached more than 40,000!
On Saturday, January 20, the box office of "Saw Horror" reached 12.31 million!
On Sunday, January 23, "Chainsaw" won the highest single-day box office with a box office of 20.7 million!
"Saw Horror" was released for 9 days, with a total box office of 74.28 million, and the final box office exceeded 100 million, and even reached 200 million, basically no problem.
This movie is very special, because it has a 16+ rating, and the box office is basically very stable every day, and there will be an explosion on Saturday and Sunday!
The bad reviews on the Internet are now basically gone, and they have become all praise.
The score of the movie network has also reached 7.3 points, which is a movie that is very worth watching!
At the beginning, "Saw Horror" had not yet been released, and the movie that was made in a month must have been shoddy people, and they didn't even need Li Ming to go to them with the box office results of the movie, and they had already been slapped in the face by netizens!
Everyone's understanding of Xinghuo Technology Media will not ignore the word "media" in the back!
Xinghuo Technology Media can not only make games that everyone likes, but also make classic movies!
Li Ming's reputation has also been preserved again and has become synonymous with quality.
Everyone likes the novels he writes, the games produced by the company are all high-quality, and today's "Chainsaw" is also a very high-quality movie!
Li Ming also posted a Weibo very coquettishly: "Spark Technology Media, create happiness with heart!"