Tokyo, Nogizaka Road, Sony SMZ Building, Convention Center. Pen ~ fun ~ pavilion www.biquge.info

Sony is a world-renowned large-scale comprehensive multinational conglomerate of RB. Sony is a pioneer in the fields of audio-visual, video games, communication products and information technology in the world, the pioneer of the world's earliest portable digital products, one of the world's largest manufacturers of electronic products, one of the three giants of the world's video game industry, and one of the six major Hollywood film companies in the United States.

Although more than half of 2010 has passed, the RB entertainment industry already knows that this is a summer that belongs to the RB idol group AKB.

This girl idol group created by the famous musician Yasushi Akimoto has experienced countless blows, core members quitting the group, many scandals, and the news of its disbandment, and finally last year, with the single "RIVER" and the first public trust chart No. 1 result, it appeared on the Red and White Song Club.

This is not over, the next two singles, the girl group that came out of the Akihabara small theater has topped the public list with sales of 740,000 and 860,000 twice, leaving other trending groups, such as Arashi, the head of the biological stock, Ayumi Hamasaki and others, are far behind, and at present, standing in front of this girl group, only the RB veteran national group, SMAP, which has shown a downward trend.

Atsuko Maeda, Yuko Oshima, Mariko Shinoda, and Tomomi Itano seem to have suddenly jumped out from an unknown place, causing a huge trend.

All of a sudden, AKB songs were playing on the streets, and AKB members frequently appeared on major TV and radio programs, handshake parties, general elections, and boxing competitions, and AKB48 began to go crazy RB At the same time, the Sony SMZ building in Nogizaka, Tokyo, RB, also had a meeting being held, and the theme of the meeting was related to AKB, which was becoming crazy in RB.

In the spacious conference room, a group of middle-aged people in suits and leather shoes are arguing, and the spearhead is faintly pointing to the current head of Sony Music-Naoki Kitagawa.

"Kitagawa San, I chose to terminate the contract with AKB, but you made the decision!" said an elderly man with gray hair, his voice unhurried or slow, as if he had been prepared, although there was no element of condemnation in his words, but the meaning was quite obvious.

The conference table in the conference room was huge, with a large number of documents, some reports, and more newspaper clippings made by Sony Music staff that highlighted all the latest news and events AKB attended.

"This matter was strongly advocated by Director Tanaka at the beginning, and now he has been expelled from the board of directors, what we need to focus on now is not what Kitagawa did before, but now what we need to pay attention to is how to get enough benefits from the popularity of AKB!" Someone targeted Kitagawa Naoki, and naturally someone spoke for him.

As soon as these words came out, the directors present spoke one after another, and most of them still believed that since the director Tanaka who made the decision had been expelled from the board of directors, the matter should end here, and for RB's culture, the accountability system is very strict, and if something goes wrong, then someone must come out and take responsibility for it, but since someone has been held accountable, this matter is over and should not be pursued.

Judging from the attitude of everyone, as the head of Sony Music, Naoki Kitagawa still has a strong control, and the board of directors is still under his control.

In the face of the quarreling directors, Naoki Kitagawa couldn't help frowning his half-white brows, he has been controlling Sony Music for a long time, and it is impossible for these directors to shake his position as CEO for such a trivial matter as AKB's popularity, however, the wrong decision at the beginning did make Sony Music suffer a lot of losses here, this is a fact, and there is no room for argument.

He's just the CEO of Sony Music, not the CEO of Sony.

At the beginning of 2008, AKB was faced with a situation where the operating expenses continued to increase, the portfolio could not become popular, AKS as an operating company suffered a serious deficit, and the company's financing and borrowing funds bottomed out.

In order to recoup some of the costs, the AKS operators decided that anyone who purchased the single at the AKB48 theater would receive one of the 44 members' posters, some of which were autographed. Those who are scheduled to collect all 44 posters will receive tickets to AKB48's 10th anniversary concert.

As soon as this move was announced, fans and the media were already sprayed with a mess, and AKB48 has only been established for more than two years, and it has already started to sell tickets for its 10th anniversary.

This is actually no way, although the producer Yasu Akimoto knew that the operators were a bit off-the-steam and opportunistic, he didn't stop it.

As a result, AKB, allegedly violating RB's antitrust law, was forced to face investigation.

It was at this time that Sony Music learned about the situation of AKS, and in the face of this group that has been unable to become popular for a long time and has been unfavorable for many years, it also has some different thoughts.

Earlier, AKB48's contracted record company DefSTARRecords, which is a subsidiary of Sony Music, and AKB's music library, Sony Music also owns part of the copyright.

Unexpectedly, in more than two years, AKB has brought Sony Music not the imaginary mountains of gold and silver, but hundreds of millions of losses, as of the time AKB was investigated, Sony has lost a full 2 billion yen in the female idol group produced by Yasushi Akimoto!

In the face of huge losses, years of affection and close business relationships are no longer important.

Sony Music reacted quickly by proposing new conditions for AKB's predicament, not only asking for a higher share of sales, but also setting a sales floor for AKB, which means that if AKB's single sales do not reach a certain amount, then the sales share will be very low.

That's all there is to it, and even more, the record company has demanded that in order to prevent this from happening in the future, the record company will send a commissioner to the theater to "supervise the production and operation of the AKB".

This means that DefSTARRecords wants to meddle in AKB's operations, which Akimoto will never tolerate.

So Yasushi Akimoto personally called Sony Music CEO Naoki Kitagawa and the two sides discussed in a calm atmosphere before terminating the cooperation, originally Sony Music planned to gloat at AKB into the abyss, announcing its dissolution, and then selling these copyright resources to recover some profits.

In this way, after Sony's halfway exit, AKB's situation was even more difficult, and the next single "Baby!Baby!Baby!" even had to be released in the form of online delivery, it seems that this girl idol group that has persisted for two years, has been pinned on countless expectations in the industry, and has been spit on countless saliva, is about to come to its end.

However, everyone has forgotten the fact that even in the face of such a desperate situation, the producer, the gold medal producer who single-handedly created the Kitten Club, Yasu Akimoto, has not given up.

Relying on his connections and influence in the industry, Yasu Akimoto successfully impressed the giant of the RB industry, RB Dentsu, from which he raised about 2 billion yen again, and signed a contract with KingRecords, a new record company, under the mediation of Dentsu, and AKB continued its success.

I can only say that Qiu Yuanyasu, is it worthy of Qiu Yuanyasu? . .

At the end of 08, with the third place on the public trust list of "Loud Diamond", the sales of more than 80,000 copies, and the launch of the handshake party, AKB was officially on the right track.

At first, all industry insiders believed that the success of "Loud Diamond" was only due to AKS's bundling of handshake tickets in the single disc so that fans could shake hands with the members, and the sudden increase in sales of the single disc was just a flash in the pan, so most people did not pay much attention to the group.

Unexpectedly, in the next few singles, the sales of this group began to show a blowout, 100,000, 200,000, 400,000, 700,000, 800,000, AKB48 not only turned a profit, but also caused a social upsurge.

Today's meeting is for the executives of Sony Music to discuss how to take advantage of AKB's ride, which was originally abandoned by themselves, to get more benefits.

As far as the current situation is concerned, although Sony has terminated the record cooperation with AKB, however, the copyright of AKB's music library is still held by Sony, and the two sides have never really torn their faces, and for these capitalists, this is exactly where they can be used, and Kitagawa Naoki's son, Kitagawa Kenji, also works in the AKB theater as a staff member of AKS.

"We must resume cooperation with AKS immediately! If we continue like this, the company's losses will get bigger and bigger!" said a man in his fifties who had already begun to bow his head, and the sagging muscles of his face shook.

"I think that the trend caused by this kind of little idol will not last long after all, and we don't need to pay attention to them. A female director retorted loudly, the corners of her thin eyes were raised high, her full cheeks were constantly shaking, and the hot air from her mouth was constantly rising in the form of white smoke: "Yasu Akimoto really thinks what a great thing he has done? What did that girl group do when it was just established? I really think we don't know? Even if this kind of thing will become popular, that is, it will be popular for a while, how can it be popular for a long time?"

The higher-ups began to quarrel again.

"Everyone, be quiet, be quiet!" CEO Naoki Kitagawa spoke.

The crowd fell silent.

"So, Director Uesugi, what do you think? When we chose to terminate our cooperation with AKB, you came back from the United States and opposed it the strongest. Naoki Kitagawa set his eyes on a young man at the end of the table, who was tall and thin, with a fair face, wearing a pair of black-framed eyes, and his hands were crossed with his fingers crossed on the table, with a gloomy expression.

"Heh, I talked to everyone here for a long time, and the directors still decided to suspend the cooperation, I was just a student at that time, and now, it's all like this, what else is there to say?" Feeling the eager eyes of more than a dozen directors present, the young man said lightly.

Unlike the other directors, Sony CEO Naoki Kitagawa looked at the young man with a deep fear in his eyes.

This young man's identity is not ordinary.