The first eight novels of "Ghost Blowing the Lantern" have achieved more than 2 billion hits on the Internet, which is unprecedented in this era. Pen "Fun" Pavilion www.biquge.info

Not to mention the creation of the genre of tomb robbery novels, tens of millions of fans of "Ghost Blowing the Lantern" have long been looking forward to the film and television version of "Ghost Blowing the Lantern".

And although the investment in "Ghost Blowing the Lantern: Looking for the Dragon" is slightly inferior to that of "Atlantis", it is definitely a blockbuster in China.

It can be said that "Ghost Blowing the Lantern: Looking for the Dragon" can be regarded as a movie that integrates fans and plot flow.

At this point, "Atlantis" is definitely incomparable, "Atlantis" is also based on the adventure novel of the best-selling author in North America, and "Ghost Blows Out the Lantern" may not be comparable in North America, but in China, the popularity of "Ghost Blows the Lamp" is to sweep "Atlantis" a few streets.

So strictly speaking, "Atlantis" is suspected of using "Ghost Blowing the Lamp" to hype up propaganda this time.

For a long time, adventure-themed movies have really not been particularly representative in China, so "Ghost Blowing the Lantern: Looking for the Dragon" is more and more expected.

Ye Qiu is not worried in Huaguo, after all, there are a large number of book fans accumulated in the original work of "Ghost Blowing the Lantern", and it is adapted from Ye Qiu's own work, so it can basically be said that "Ghost Blowing the Lantern: Searching for the Dragon" is not afraid of any Hollywood movies in Huaguo.

However, in terms of overseas markets, except for Southeast Asian countries, Europe and the United States, Ye Qiu did not have much expectations.

In terms of plot, "Ghost Blowing the Lantern: Looking for the Dragon" is different from the previous adventure movies produced by China, "Ghost Blowing the Lantern: Looking for the Dragon" has too many elements different from Western adventure films, but more traditional Chinese cultural elements are added.

In the previous life, some people said that the biggest reason why Chinese movies can't go out is because of cultural differences, and the reason why Hollywood movies can kill all sides, on the one hand, there are special effects, assembly line industrial production, high efficiency and other factors, but more because North America, where Hollywood movies are located, is itself a big united country, and it does not have its own history and culture that is too deep and too far.

Or in other words, the reason why Hollywood movies can sweep the global market is because Hollywood movies have only one feature, simple!

It's because it's simple, it's easier to be accepted.

The culture of China is too deep, and it can be seen that Chinese alone is the most difficult language in the world.

Therefore, Ye Qiu never expected works rich in Chinese cultural elements such as "Ghost Blowing the Lantern: Looking for the Dragon", foreigners can understand what gossip and feng shui are, not to mention, as well as "Nai He Bridge", "Ghost Gate", "Flower on the Other Side" and so on according to the unique way of thinking of Chinese people.

For this reason, Ye Qiu does not care much about the North American market for "Ghost Blowing the Lantern: Looking for the Dragon", which is expected by Chinese audiences and is also expected by many Hollywood studios.

Rome is not created in a day, and it is tantamount to whimsical that foreign audiences who want to be simple-minded immediately accept elements such as the gossip of the five elements, such as the dragon point, the Nai He Bridge, the Ghost Gate Pass, and so on, through a movie.

But this did not prevent Ye Qiu from selling "Ghost Blowing the Lantern: Searching for the Dragon" at a good price in the North American market.

When "Atlantis" set off round after round of publicity in China, what was surprising was that "Ghost Blowing the Lantern: Looking for the Dragon" was unexpected, not like Ye Qiu's previous movies, but released the poster and the first version of the trailer in a decent manner.

When a movie is to be released, it is generally promoted and warmed up one to two months in advance, and the same is true for "Ghost Blowing the Lantern: Looking for the Dragon".

Only this time, what Ye Qiu planned to focus on promoting was not the movie version of "Ghost Blowing the Lantern: Looking for the Dragon", but the web drama "Ghost Blowing the Lantern: The Essence of the Ancient City".

The web series "Ghost Blowing the Lantern: The Essence of the Ancient City", which was originally scheduled to be broadcast in the summer, was finally postponed to be broadcast during the New Year's Day, in order to take advantage of the audience's expectations for the film and television works adapted from "Ghost Blowing the Lantern" and make a seamless connection.

Some people may think that the release of "Ghost Blowing the Lantern: The Essence of the Ancient City" will make the audience have visual fatigue on adventure dramas like "Ghost Blowing the Lantern"?

In fact, it's quite the opposite.

For example, when watching a certain type of film or TV series, the movie or TV series is good enough, but a particularly good-looking movie or TV series is often difficult to meet the audience's demand for this type of movie or TV series.

For example, watching the Three Kingdoms TV series, after watching it, many people will always want to find other Three Kingdoms novels to satisfy their hunger, because maybe in this TV series, there are some plots that will make people feel regretful, so the best way to make up for this regret is to make up for it through other works of the same type.

This is also why, usually after a movie or TV series of a certain theme becomes popular, works of the same type that are often related to this theme will also be affected.

And "Ghost Blowing the Lantern" is just for now, and there is no similar work that can be compared with it in China, so Ye Qiu is confident that he will use people's curiosity about this theme and this series of episodes, so as to achieve a state of "desire and dissatisfaction" for the audience, and when the time comes, the seamless launch of the movie version of "Ghost Blowing the Lantern" will naturally let the audience choose to satisfy their "desire" for adventure films!

This is also the reason why those hot variety shows can turn variety shows into big movies through the mode of changing the soup without changing the medicine, but they can often receive miraculous results.

The same is to use the audience and fans, and the "desire and dissatisfaction" in this regard is actually to let the audience who wants to watch this kind of program go to the cinema from home to watch the same kind of program, but they can make more money.

Under such circumstances, "Ghost Blowing Lantern: The Essence of the Ancient City" began to be overwhelmingly publicized on the Yisou video network, Feixun, and Feixin.

The popularity and high expectations have attracted countless people at once.

It's just a pity that even if "Ghost Blows the Lantern: The Essence of the Ancient City" has been changed again and again, it can't be broadcast on TV because of "supernatural" and "too terrifying picture".

However, after this reason was exposed, countless netizens became more and more looking forward to this TV episode that could only be broadcast on the Internet.

In fact, the conversion rate of promoting online dramas is far higher than that of promoting movies, which is why online dramas are launched first.

Because movies need to buy tickets to watch, but online dramas are free, and you can watch them directly at home.

Therefore, as soon as the data of "Ghost Blows the Lantern: The Essence of the Ancient City" was launched, it shocked the eyes of countless people, and in less than 24 hours on the first day of launch, the number of on-demand broadcasts directly exceeded 100 million!