In Seoul, in July, our always fun-loving sunny was a little sad and lonely because she had just suffered a shameful defeat. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 info said that in the face of Zheng Ermao, who suffered from college entrance examination syndrome, the video game she was most proud of lost to Kwon Yoo-li's fitness!

That's right, Zheng Ermao is now addicted to fitness and can't extricate himself! Moreover, this has also been recognized by Zheng's mother, because in the eyes of this gymnast's mother, it is better to be addicted to fitness after studying than to be addicted to games, right? Anyway, this girl has inherited almost all the sports cells of her husband and wife, and she is much stronger than the big hair who only lies on the sofa all day long and strokes dog hair...... Moreover, Wood, who is far away in Busan, is also quite pleased with this.

In short, at this point, Sunny is really powerless.

However, in Seoul, which is hot in July, Sunny's mood is really insignificant, because there are too many people and things that are attracting people's attention.

And the so-called eye-catching things actually refer to building momentum.

Needless to say, the newspaper said that the candidate's policy was nonsense, and the website implied that the candidate was photographed by a gang boss, and then both sides pointed out that the other son's son had deserted military service...... Well, fortunately, Yin Zhiyuan fled to Busan early, otherwise he would have been stabbed in this matter.

And even though Kim Jong-myung is in Busan, he can't stop him from building momentum for his TV series here in Seoul.

In other words, TVN TV and Kim Jong-ming played a good wishful thinking.

Although the European tour of the first season of "Grandpa Over Flowers" is extremely eye-catching, it adheres to Luo Yingshi's new variety show principle 'comma', which is actually the meaning of taking a break, so it is actually very short, and it looks like it will end in mid-July. Therefore, if "Please Answer 1997" can be broadcast next, it may be able to catch the attention of the audience and directly take over with a super high premiere ratings, in this way, although the potential is there, the final ratings will not change much, but it saves the loss caused by the ratings climbing, and it is even more beneficial to the TV station from the perspective of results and benefits.

Of course, it is quite difficult to connect a TV series with a variety show, so it is inevitable that some artificial momentum activities will be needed. And the previous hype, what is Kim Jong-ming's new TV station deal, what TVN TV dramas and variety shows will suppress TVB across the board, and what TVN will rise across the board...... At this time, it seems that in addition to covering up for what the film industry is going to do over there, half of this is deliberate, that is, to unconditionally highlight the brand image of TVN's works, highlight the personal colors of Kim Jong-ming and Luo Ying-shi, and then blur the differences of the works, it is best to let the audience's first reaction is that TVN's production is a high-quality product...... That's probably what it means.

And don't say it, entering July, this wave of hype and momentum is really good.

In fact, there are people in the music industry who are building momentum...... Well, it's easy to say, the main thing is that the TTS side has a very good result, and seeing that the fifth anniversary of his debut is about to be celebrated when he was young, what tara is rolling to Japan for a concert, so S.M company will naturally have to make great efforts to prepare for a wave of big things.

First of all, when I was young, I was confirmed to be on the national propaganda page of the London Olympics, and any national image pamphlets have been printed. But that's not all, according to the rumors of his uncle's party, Li Xiuman doesn't know whose path he took, and how much it spent, he actually got the Ministry of Culture, Sports and Tourism, and unprecedentedly wanted to issue their own commemorative stamps for the fifth anniversary of their debut!

This is really going to be a complete establishment.

However, compared to these, another campaign that broke out in July was extraordinarily high-end and extraordinarily exciting.

Speaking of which, this matter is still done by Jin Zhongming, but it can't be said that he did it all......

The cause of the incident came from Lee Yong-kwan, the head of the film department at Kyung Hee University and the chairman of the Busan Film Festival, who originally went to contact Kim Jong-myung on behalf of the Directors Association. didn't think about it, the other party won't come back...... It is exactly the same as the scene when Lee Jae-hyun sent his sister and brother to deal with Kim Jong-ming together, but was hit by the other party.

The tide is set!

And now, the so-called Sima Zhao's heart is well known, and almost all the elites in the Korean film industry have completely understood the new ideas of Kim Jong-ming, the new landlord. Not to mention the panic on the theater side, as most people expected, the film professors and senior professional film media, who have received a huge share of profits in the new territory, immediately became nervous about the directors.

Then, less than two days after this confrontation, to everyone's surprise, the professors and the film press uncontrollably preemptively struck.

To put it bluntly, so far, Jin Zhongming not only underestimated his current authority, but also underestimated the overall advantages of his side, and underestimated the urgency and strong desire to express some people's interests in the face of interests. This is like what is said in this officialdom novel, what is power, when power reaches a certain level, there are some things that you don't think of yourself, there will be countless people who think of it for you, and take the initiative to go forward for you, but just for you to raise your eyes and look at them.

Kim Jong Ming is clearly going to finish filming the TV series in Busan, and then wait for the arrival of the Busan Film Festival, by that time, the directors association here in Seoul is estimated to be exhausted, and when the time comes, he can take it away with the home advantage...... However, the professors and the media can't wait to show their worth!

In this way, the first wave of momentum came very violently, mainly because professors and professional film media suddenly began to pay attention to the social security issues of low-level film practitioners...... What a lofty and glorious topic, and how attractive this issue is when it is really discussed-those temporary workers who broke their legs, because they can't join the union because of their low level, they can't be called professionals, so once something happens in the crew, they can only get out of the way with hundreds of thousands of won, and nothing else!

Some people crawled back to their hometowns to farm, some started to set up stalls, and some gave up their jobs to become supermarket cashiers...... Of course, there are also people who are still unconvinced, and they have been fighting lawsuits, but after five or six years, it is not uncommon for them to lose all their money and not get compensation. After all, this is a capitalist society, and there is no money to fight your sister's lawsuit?!

And when these examples are laid out one by one, no one can help but admit that there are indeed big problems that need to be solved in Korean films.

Therefore, as soon as this wave of momentum was launched, it immediately swept the entire Korean entertainment industry, and successfully attracted the attention of the public and other people in the pan-entertainment industry.

Then, the topic of public opinion quickly shifted from the miserable situation of the low-level practitioners to whose responsibility it was, and a great discussion began...... Well, that's the real crux of this wave of momentum.

Among them, the deep responsibility of the cinema chain is of course inevitable, they are the vampires of the entire industry, but it should be noted that on this issue, it is mainly the responsibility of the previous three major cinema chains, Jin Zhongming is innocent, and the pot of the film production company is also indispensable, they are directly responsible, and at this time, Jin Zhongming's cube will also become a model in the industry...... Everyone knows what that means.

And within two days, the spearhead of this matter was abruptly pointed at the group of directors.

Frankly speaking, it is absolutely cheating to talk like this, maybe in a single case, you can catch a director's inappropriate remarks and actions, and then criticize him fiercely, but taking the actual ideological controller of the previous film industry, that is, the entire group of directors who are the main opponents of the management as a target, this is inevitably a bit black and white, right and wrong, and even pointing at the deer as a horse.

But how do you say that? This is the state of society.

Any person, a group, if they want to gain the right to speak and elaborate what belongs to themselves, they must first attack and suppress others...... Even if you know in your heart that your attack is hypocritical and ridiculous.

But that's right, the election is like this, the officialdom is like this, and now the two groups of cultural people are competing for the right to speak about the ideology of the film industry, and even in the TVN campaign at the same time, are cable and wireless TV stations also fighting each other? Even, when the girl groups are competing, those fans will unconsciously step on other artists.

It's the nature of this society.

But then again, at this time, the strong combat effectiveness of the Directors Association is also reflected. To tell the truth, in the face of this strong public opinion offensive and wanton smearing, if it were replaced by other bullshit associations in South Korea, either their knees would have been weak and they would have fallen straight down, or their brains would have gone up as soon as they were hot.

But in fact, compared with the unorganized and undisciplined group of people on the other side, the Directors Guild has been based in South Korea for decades, and Nima has been fighting with Japanese devils since the Japanese occupation era, and later it was even the last government, some people have been imprisoned, some people have been beaten on the street, some people have been sprayed with pepper water, and some people have talked and laughed with the president. After all this, they have already had a very strong organizational structure, and they have also developed a group of outstanding leaders who have been widely recognized in the industry.

Therefore, the outstanding elites of the Directors Association quickly judged the situation, sorted out their ideas, and then took the initiative and strongly restrained the director group - because they knew that rushing forward at this time was looking for death, because in any case, there is a benchmark with absolute moral value in this matter, that is, the guarantee of low-level practitioners.

If you scold your people 'in the name of the people' at this time, then whether or not you can take advantage of a single polemic, you will eventually put yourself on the 'opposite side of the people'.

And once it is placed on the opposite side of the people, it will really be a complete defeat for the literati who can only fight a war of words. What's more, there is such a thing as capital on the other side.

Of course, while forbearing, this group of directors has no intention of sitting still, although in terms of the overall situation, they can't be worse, but it doesn't mean that they can't give some people a look......

In this way, in mid-July, the counterattack of the Directors Guild finally came, and director Lim Kwon-taek, who is known as the godfather of Korean film, personally published an article re-discussing the deep reasons for the miserable situation of low-level film practitioners...... The oppression of the theater chain and the second squeeze of costs by the production company are not to be said, but he even admits the unfair treatment of individual producers and directors. But in the end, he focused on discussing the issue of actors' salaries, and named them one by one, and revealed that he didn't know how many movies and how many big-name actors' salaries.

To be honest, Kim Jong-ming, who was far away in Busan, had to accept the article published in the JoongAng Ilbo after reading this article...... It's obviously exhausted, but the Directors Guild still beats everyone up. And more importantly, the opponent proved one point to everyone, including himself, through this excellent defensive counterattack - even if the Directors Guild loses half of the country, it is still an important part of Korean films, which cannot be ignored and should have its own place.

In a word, don't take bean bags for dry food, and don't think about thinking about Korean directors as Chinese directors...... The former has the right to speak independently, and will maintain this transcendent status in the future, as for the latter, aside from some individual directors, from the perspective of industry groups, it is really just the Rinpoche of capital!

What, there is a popular saying in China now, called 'three hundred and sixty lines, the line is the director'...... It's also sarcasm.

Back to the topic, in fact, Korean film actors are the most hard, they originally squatted on the shore to watch the capital father and the director mother tear in the mud, but I don't know what's going on, the director mothers who are at a disadvantage slapped themselves into the mud puddle, swayed and just stood up, and another punch was directly smashed in the face...... That's right, after being stunned, the professors are not stupid, and naturally know what to do at this time, so this group of people even began to pinch their noses while vigorously calling for a review of the remuneration system! Let the Korean actors, who are incomparable with their Chinese counterparts, reduce their salaries again!

However, the Korean film actors, who were completely devastated, looked around and found that in the face of these two groups of people, they had no voice at all, and could only be beaten passively.

One can imagine how hard they are now!

In short, Jin Zhongming admired it after watching this scene, and then ...... Well, he's still going to get ready for the premiere of his TV series.

However, at this moment, less than a week before the premiere, in the midst of the turmoil in Seoul, a song called "Gangnam Style" was released very casually, and then ...... Ruined the plans and efforts of many people.

In other words, before PSY with the nickname Uncle Bird released his sixth studio album, he must have had thoughts similar to marrying Bai Fumei and reaching the pinnacle of his life, but he, like everyone, never expected that his title song would be ...... Uh, unexpectedly...... Anyway, Uncle Bird himself couldn't think of any words to describe it for a while.

As soon as it was released, it topped the domestic music charts, although it was quite scary, but it was also understood, after all, Uncle Bird is also a veteran artist, and the popularity of this song is also good. However, this is the highest expectation of PSY and YG. However, this work suddenly exploded in all directions around the world through the Internet, and the subsequent emergence of a large number of secondary creations blinded everyone's eyes!

To be honest, no one can deny that there is a secret push from the Korean cultural department, after all, psy and YG have always followed in the footsteps of Park Dama, and the South Korean government, which is currently under Park Dama's control, is particularly fond of doing this kind of. But in fact, when the relevant cultural departments participate in the promotion, it is already the icing on the cake, and some things really can't be faked. However, just four days later, the song has become a complete hit all over the world, and the South Korean government is just helping to maintain the popularity in the later stage.

In fact, Psy's song was meant to be mocking or self-deprecating, saying that Korea's wealthy people are superficially gentlemen, but in fact they are of low quality; the so-called horse riding dance is only selected from the first dozen or so dances that imitate animals; Hyuna's feat, Yoo Jae-seok, and Roh Hong-chul's duet dance are just a very common collaboration in the circle, and it can even be said that it can be said that it is a friendly cameo; and YG's release of the music video to YouTube is definitely a routine.

But...... As soon as it was transmitted, it exploded! Everyone was caught off guard.

Zhou Tianwang of the Taiwan Strait found that everyone around him was listening to a Korean song overnight, so he called on everyone to unite to support the Chinese song; Tao Erji stared at the MV several times, but he just didn't understand why this song was so popular, so he also discussed the popular philosophy of the Internet era with netizens on Weibo......

But no matter what, it just blew up! It exploded like a thunderclap on the ground! It was blown up from South America to North America, from Oceania to Europe, and finally back to South Korea, and the Koreans themselves did not react at this time......

As for the reason, although a bunch of experts have since sprung up, saying that psy must have exploded after years of accumulation, or how easy the song is to imitate in terms of dance, the Wall Street Journal even found the first celebrity to spread the song, the black singer T-pain...... But that's all afterthought.

Because, in the age of the Internet, there is no need for a reason to be truly popular, and a pure pop is allowed to exist, and this song may really just resonate with the popular way of going viral.

But then again, a thunder on the ground is not everyone's thing!

The big professors and directors who were arguing about the salary and the security of low-level film practitioners suddenly found out in embarrassment that except for a few professional film magazines, no one was willing to publish their own articles at all, and they could only hold their throats if they wanted to scold;"Please Answer 1997" The first two episodes have been sent to TVN, but the search index on the Internet has dropped again and again, and finally the popularity that has been saved for a month has disappeared without a trace in two or three days, and it has been a long time, Kim Jong Ming finally lost control and exploded again......

In short, the only person who has to laugh in his dreams at this moment, except for PSY himself, is probably someone from YG Company...... Yang Xianshuo lit a small wipe cannon that he thought was just the size of two kicks, but when he lit it, he found that he had inadvertently ignited the entire fireworks warehouse...... And the other people around who were preparing for the fireworks display could only stare dryly!

"You can't just leave it at that!" After the S.M company's work meeting, Li Xiuman clearly explained his attitude to a few core personnel who remained.

Uh, that's right, we obviously counted one less just now, our director Li Xiuman just received a sample of the commemorative stamp today, he should be jubilant, but at this time he didn't even have the heart to open the package...... As for the evil fire in his belly, he is the one who is the most vigorous.

"Let's not talk about psy's face. Next to him, Kim Young-min was also powerless. "This kind of thing has come to this...... There's no way to stop it, is there?"

"Anyway, you can't forget it like that!" Li Xiuman angrily threw the stamp envelope in his hand on the conference table, and it could be seen that he was really out of shape. "Our S.M company this summer...... No, the main event of this summer in Seoul should have been the fifth anniversary of his debut, and then use this to build momentum and launch a series of commercial operations...... But this is good, after spending so much effort and so many resources, where did a messy horse riding dance pop up?!"

"I really can't do it. A director in charge of the propaganda mouth next to him persuaded helplessly. "Director, the president is right, this is obviously a phenomenal work, and we can only retreat all summer!"

As soon as these words came out, others didn't care, but Jin Yingmin's eyelids jumped, and then he secretly scolded himself in his heart for not having long eyes...... Others don't know, doesn't he know? I want to ask why Li Xiuman is so popular, and why is it because the limelight of the fifth anniversary of his youth has been tightly covered? In fact, to put it bluntly, after such a long time, the previous few things have passed peacefully, Li Xiuman has regained the recognition and respect of the entire company, and he is about to become the chairman of the board of directors again at the end of the year, and he hopes to come up with some brilliant achievements in the second half of the year to convince the shareholders, and the fifth anniversary of his youth is just a means...... But it's good for you to open your mouth and keep your mouth shut...... It's better not to talk about it!

However, Jin Yingmin still had to prevent his henchmen from eating and hanging up after all, so he hurriedly spoke to appease: "Summer is really not good, TTS has just returned to a wave, is it possible to change the means, time, and object appropriately...... In any case, reducing losses is a must. ”

"Who to change? How to change it? President Kim is right, we should reduce our losses. Li Xiuman was indeed angry, but seeing Kim Yingmin so careful, he was a little dissatisfied. After all, Kim Youngmin's attitude is here, so why care about an unintentional word from his subordinates?

"How about FX taking the lead?" someone naturally thought of the patch group of young people. "Let them go up this summer first, and then let the original wave of Girls' Generation activities be transferred to the back of the fifth anniversary date of their debut......"

"That's good. Kim Young-min nodded repeatedly.

"It's really feasible......" Li Xiuman didn't react for a while.

"But will Jin Zhongming agree?" At this moment, Han Shenghao, who was specifically in charge of the young activities, suddenly reminded in a whisper. "He's hell-bent on getting Krystal to get a score on the college entrance exam that convinces everyone, and ...... by November."

There was a sudden and strange silence in the conference room for a few seconds, and Li Xiuman didn't know what to say.

"What about SJ?" Kim Young-min was the first to break the silence.

"Litt is going to serve, Xi Che is still in service, plus the car accident in January last year, and those bad things about Qiangren, I didn't dare to let him show up for three months after coming back......" As he spoke, Li Xiuman laughed himself. "It's better to count on SJ than to count on exo!"

"EXO......" is reluctant to mention this project. "SJ is like this, SHINee is congenitally insufficient, and Toshin can only explode in Japan, we really need a new main boy group to master the Korean market and further test the Chinese market......"

"We have a story with Kim Jong-ming. It was Han Shenghao who reminded with his eyelids drooping.

So, there was an eerie silence in the conference room again.

"Let's all get out. After waiting for a while, Li Xiuman suddenly gave the order to disbandment as usual.

Everyone didn't know why, but they could only get up and leave, and for a while, only Lee so-man and Kim Young-min, the two real cores of S.M Company, were left in the conference room.

"Seniors have ideas?" After years of cooperation, Kim Young-min has already guessed something.

"They were right. Li Xiuman's face instantly became gloomy again. "...... Kim Jong Ming"

"We can't really talk about Krystal. Before Li Xiuman finished speaking, Jin Yingmin took the initiative to persuade him. "EXO is already a foregone conclusion......

"I don't care about the specifics. Li Xiuman shook his head and explained earnestly. "When you encounter something like "Gangnam Style", you can meet it, and there are people who have car accidents on the street, but it's just bad luck. But this incident also reminded us that when Kim Jong Ming was clamping us like a big pincer, we encountered a similar situation again, and our room for maneuver was too small...... You can't be restrained by him in everything!"

"But. Kim Young-min swallowed. "He's ...... like the sky now"

"Don't you understand?" asked Li Xiuman softly. "It's because he's so in the middle of the day, maybe he can't look down on the little things in the music world...... We're not deaf or blind, right? He's going to be the emperor of the Korean film industry, and this may not be our chance. ”

Kim Young-min was stunned for half a minute, but still shook his head: "I still think we shouldn't take this risk...... A while ago, he tried to test the role of Sydney, and he had already been warned once, if this really annoyed him......"

Li Xiuman was silent.

"Seniors. Kim Young-min was a little anxious. "Don't you see his momentum now? The Directors Guild has been made like that by him, what are we? Even if what you say makes sense, we are not qualified to be tempted. ”

"So. Li Xiuman still replied in that very clear but very vague tone. "We should let others be tempted. ”

Kim Young-min was stunned again.

"Now it's not just Jin Zhongming who is 'in the middle of the day'?" Li Xiuman directly revealed the mystery with a little playfulness. "Yang Hyun-suk's person, he looks very level on weekdays, but after experiencing a few things, I can understand it, do big things and spare my life, and forget my life when I see small profits, it's him! In comparison, it's not as good as Park Jinying's true temperament, at least the latter is stupid on the face......

Kim Young-min coughed dryly: "What do you mean by the seniors, encouraging Yang Hyun-suk, who is in the limelight, to go to Busan to test it?"

"yes. Li Xiuman replied calmly. "Let's ask our President Yang to ask Kim Jong-ming, since you are such an ordinary character, and you even have a TV station, what TV drama alliance is here in the music industry, what kind of universal exclusive contract on the Japanese side, it's a fart for you, can you let it go?"

Kim Young-min thought about it for a while, but how did he think it was a good idea, because not to mention Yang Hyun-suk, just thinking about it himself, he could think of a bunch of reasons for the other party...... bigbang's exclusive contract in Japan, YG's acquisition of a truly world-class singer like psy, the so-called 'rising tide', and the fact that CUBE president Hong Seung-sung is in talks with YG about wanting PSY and Hyuna to release a follow-up album to "Gangnam Style" together to bring Kim Hyun-ah to the table, and more importantly, ......

"What are you worried about?" Lee so-man seemed to see some of Kim Young-min's thoughts.

"I'll tell you the truth. Kim Young-min cautiously pointed out the window. At this time, if Yang Hyun-seok goes to see Kim Jong-ming in another capacity, that is, as a lower-level person in the same camp, and his posture is lower, maybe he can really win Kim Jong-ming's legacy in the music industry......"

Li Xiuman lowered his head and smiled.

"Please don't take it too seriously. Kim Young-min explained solemnly. "After all, I guess the top over there doesn't want to see Kim Jong Ming so domineering, right? Eat movies and ballads together? Kim Jong Ming won't have thought about that lady's attitude, right? From his point of view, in order to get the support of the other party in the movie, it's not normal to give Yang Hyun Suk the leftovers from this side of the song world? Yang Hyun Suk is very attentive to what kind of car Eun Ze is serving!"

"That's very reasonable!" Li Xiuman smiled slightly. "I didn't say you had a problem with your idea. It's just that the so-called success is not enough and there is more than failure, and it may be difficult for us to grab food, but is it difficult to do bad things? We just need to reserve some small means to ensure that Yang Hyun-seok can test Kim Jong-myeong's true attitude at the same time, but at the same time, he cannot take advantage of it......"

Kim Young-min was stunned again.

PS: Sure enough, the price is more than ordered...... From yesterday to today, it has risen by two ...... It's horrible!