Chapter 230: Star-making
C.Baidu Music quickly adjusted its strategy and began to invite new singers to release new songs on C.Baidu Music.com, and C.Baidu Music promised to promote them for free. Pen & Fun & Pavilion www.biquge.info
Although there were many new singers on Sou Music Network who released new songs on Sou Music before, except for the initial fixed new song recommendations, Sou Music Network spoke with data and relied on results to be on the list, so although it also attracted some singers, it was still very different from the strategy of Qianbaidu Music Network this time.
C.Baidu Music has directly launched several recommendation sections, using the traffic resources of C.D. Music Network to promote the songs of these new singers for free.
Naturally, it attracted a lot of people to join.
After all, Qianbaidu Music Network, although it is currently inferior to Sou Music Network, is also one of the top music websites in China.
It's just that this kind of attraction of singers without a threshold has also caused the songs to be uneven, and there are all kinds of songs.
Li Hualong's original intention was to embrace all rivers, first increase the number of new songs, and then focus on promoting some potential singers and songs.
However, the reality is that how difficult it is for new singers, especially online singers without any roots, to become famous?
There are countless Internet singers in the past life, but how many are really famous?
Moreover, although C&B Music Network has recruited many newcomers, in fact, because the songs are uneven, it has also led to a feeling that the songs of C100 Music Network are very general.
This has led to the fact that although there are many of them, there are few ones with real potential and strength, and Sou Music Network, because it also treats everyone equally, but it is completely on the list by data, which is more attractive to singers who are really powerful and confident.
However, the same sentence is still the same sentence, how difficult it is for online singers to become famous, those singers who sign contracts, even if they are newcomers, but there will still be companies to buy songs from songwriters for them, rather than signing singers, unless they are really very creative and have singing strength, otherwise, it is so difficult to stand out.
If you want to say that the most popular Internet singer at present, it is Brother Legend, although Brother Legend only has two songs, but all of them are popular.
In fact, Brother Legend's success is difficult to replicate, Brother Legend's first song, although it has not been packaged, but in fact, compared with other Internet singers, it also has a huge advantage, that is, Ye Qiu wrote songs for him, and the place where the song was first released was Ye Qiu's personal website, and Ye Qiu's personal website at that time already had a good reputation.
And when the second song was played, it was purely about burning money and all-round publicity, which achieved such success.
Sosou Music has been open for more than a month, but the rookie singers who really stand out can't be said to be no, but they are not ideal.
Although in terms of the situation, Sosou Music Network occupies a huge advantage over Qianbaidu Music Network, especially Sosou Music Network has attracted a huge amount of popularity by relying on these top singers, but Ye Qiu understands that a music website, the sound source cannot completely rely on these singers who have become famous.
If you want to develop healthily for a long time, hematopoietic ability is very important, so Ye Qiu is also thinking about whether to let Sou Music sign some potential singers.
In fact, if a singer wants to become famous, it is not difficult to say, but it is definitely not so easy to say, the difficulty is how to gather the first batch of fans, once a new singer gathers the first batch of fans, then after that, even if their works are not so amazing, there will still be people to support them.
Therefore, how to fire the first shot is very important, and this is exactly what Ye Qiu is best at.
The so-called fertilizer and water don't flow into the fields of outsiders, since I don't plan to sell songs, but I can't put the songs away from them, right?
Moreover, Ye Qiu is well aware of the general trend in the future, the income of records will shrink more and more in the future, and what singers really make money will be commercial performances, advertising endorsements, concerts, etc., and it will definitely not be records.
Relying on Sosou and Sosou Music Network, the network promotion channels are ready-made, so Sosou Music Network still has advantages over other music companies.
At present, the wide net of Qianbaidu Music Network has achieved certain results, at least, in terms of sound sources, although it is not as high as the quality of Sosou Music Network, but in terms of quantity, it is indeed richer than Sou Music Network.
Therefore, although the approach of C100 Music Network is not a long-term solution, it is still very effective in the short term. Don't underestimate the short-term effect, for Sosou, at present, it is the tip of the needle to the wheat mang, and the user stickiness between the two is still limited, and sometimes a small factor may lose or gain users.
Therefore, for this strategy of Qianbaidu Music Network, Sosou Music Network naturally cannot be indifferent.
Whether it is an online singer or other singers, they will choose to publish songs on music websites for the same purpose, that is, they want to become famous in one fell swoop.
Especially for those non-contracted singers, the strategy of C.Baidu Music is still very attractive.
To reverse this situation, the first thing Sosou Music Network needs to do is to set an example for new singers and give them hope.
So how to set an example? Naturally, it is to create stars, select one or two from the many Internet singers, and hold them up, so that you can set an example for those newcomers, those newcomers who are eager to become famous, so that they can see the hope of becoming famous.
Ye Qiu looked at Sosou Music Network, the top three songs on the newcomer and new song list, the singers are all online singers.
The three songs all have the same characteristics, according to the current popular saying, they are very networked.
Although the song itself is still relatively immature in terms of lyrics and songs, it has already had the prototype of a popular Internet song in later generations, the lyrics are relatively straightforward and simple, and the melody is the same, with less seriousness and elegance of traditional music, and more affinity.
Sosou Music suddenly announced that the three top three online singers in the monthly ranking signed with Sosou Music and became the contracted singers of Sosou Music.
At the same time, the songwriter and creative master, Ye Qiu will tailor the songs for these three singers.
One stone stirs up a thousand waves, those Internet singers, rookie singers, what are they uploading their songs to music websites for?
Although C&B Music Network attracts new singers to post songs on their music websites with the slogan of no threshold, search music network, and there is also a recommended list of new singers, but everyone knows that if you really want to enter the music scene and become a real singer and star, you still need a professional team to carry out packaging and promotion, etc.
The news announced by Sosou Music Network has undoubtedly given many online singers a hope, signed and non-contracted singers are completely two concepts.
Search Music Network, since they have signed them, and there is a big celebrity such as Ye Qiu who writes songs for them, it is obviously a rhythm to be praised.
It's the rhythm of a leaping dragon. (To be continued.) )