Chapter 644: Signing a contract with Coca-Cola

The next day, the NBA's official website in the United States reported the news that the Lakers defeated the King and Chen Feng scored 30 points, and gave Chen Feng a high evaluation. Pen @ fun @ pavilion wWw. biqUgE怂 ļ½‰ļ½Žļ½†ļ½

In addition to the NBA's official website, media such as ESPN, TNT and other media also made special reports on this game, saying that Chen Feng is the biggest gain of the Lakers this year.

On some sports forums, you can also see discussions about Chen Feng everywhere.

Following the last preseason, Chen Feng led the team to defeat the Warriors in a reversal, Chen Feng's name once again became the focus of public discussion, and his fame skyrocketed.

However, overnight, according to incomplete statistics from LandmarkSports, Chen Feng's fans have increased by tens of thousands.

This is only in the United States, you know, NBA live broadcast is for hundreds of countries around the world, and how many people in these countries have become fans of Chen Feng? This is not counted at all, even the data on the United States side is only an approximate data.

The greater Chen Feng's fame and popularity, the more companies will find him to endorse and participate in activities, and Landmarksports will be able to earn more American knives through Chen Feng.

Early in the morning, the president of LandmarkSports even called Chen Feng directly, first congratulated him, and then told Chen Feng that he needed to mention anything, such as a larger house, or a car, an assistant or something.

In this regard, Chen Feng only politely refused.

None of these things were necessary, and he didn't care, but it was Landmarksports' attitude that changed so quickly that he wanted to laugh a little.

Previously, LandmarkSports was a little unhappy because Chen Feng was only willing to sign a one-year advertising contract, because many companies were unwilling to sign a contract with Chen Feng, and Chen Feng did not sign a contract with a small company, which made LandmarkSports make a lot of money.

Later, it was the preseason, Chen Feng performed very well, attracting big brands such as Coca, Land Rover, Omega, etc., which made LandmarkSports feel more comfortable, but they still felt that they were at a loss, and they wanted to make more money from Chen Feng.

It is not until now that LandmarkSports' attitude has completely changed, and the president personally called Chen Feng to greet him, which can be seen.

Now Chen Feng is the first rookie, although he is not the champion, but he is like the champion, and he has a great future.

After a while, Smith called: "Chen, Coca-Cola is urging us to sign a contract as soon as possible, and then shoot the advertisement as soon as possible so that it can be put into the market." ā€

Saying that, Smith also laughed, "It is estimated that they also know that your popularity has skyrocketed now, and I am afraid that if you delay any longer, your popularity will be higher, and the asking price will be higher at that time." ā€

"Hehe, this is also human nature. You tell Coca-Cola that you can sign a contract today. Chen Feng smiled, "By the way, what is the contract price they give?"

"One and a half million!" Smith said, "Originally, they were only willing to give one and a half million, but today they suddenly called me and said that they were willing to give one and a half million, and there was only one request, and that was to sign the contract as soon as possible." In addition, the right of first refusal cannot be missing. ā€

"Well, one and a half million is not less. Chen Feng nodded.

The reason why Coca-Cola is in such a hurry and does not hesitate to increase the price by 200,000 yuan is because Chen Feng's popularity has skyrocketed now, and the fans have not known how many more fans have overnight, and the commercial value is naturally different from before.

On the other hand, Coca-Cola also wants to take this opportunity to sign a contract as soon as possible, so that it can quickly shoot advertisements and put advertisements into the market, so as to achieve the best results.

On the other side of the phone, Smith agreed with a smile, and then said: "In addition, Land Rover and Omega also called, asking for a contract as soon as possible, you see, ......"

Chen Feng thought for a while and said, "I'm not in a hurry, I'm still busy with the game, busy with training, have a day off today, and compete again tomorrow." There is also the medical club, I also have to ask, the time is too tight. When you tell them, you say that I am too short on time, and as soon as I find time, I will sign a contract with them immediately. ā€

"Good. Smith agreed.

In fact, there is another reason why Omega is not busy with Land Rover, and it is very cheesy to put it mildly, which is to sit back and wait for the starting price.

Chen Feng's popularity has increased a lot overnight, and this improvement is not gone all at once, but is constantly improving, as long as Chen Feng plays normally on the court, his state does not fluctuate too much, and he does not encounter these problems of injury, his value will only get higher and higher.

Therefore, the longer it takes a little time, the bigger the contract he can get.

Of course, you can't be too much, otherwise people will think that you are too greedy, so Chen Feng chose to sign a contract with Coca-Cola as soon as possible. What's more, Coca-Cola also added money, which is equivalent to an invisible signal, telling those people to sign a contract quickly, yes, add money!

In fact, in addition to these, there is another factor, and that is on the side of LandmarkSports.

LandmarkSports must want to drag it out, so that the price can be sold, the bigger the contract can get, of course, the better, Chen Feng is a person from LandmarkSports after all, so he naturally has to take care of the company's emotions, if he signs a contract with three brands at once, LandmarkSports will definitely not be happy.

......

Smith's movements were fast, and he quickly reached an agreement with Coca-Cola, and drove to pick up Chen Feng in the afternoon to sign a contract with Coca-Cola.

The signing was a routine signing and was scheduled for The Coca-Cola Company's Los Angeles branch.

Later, Coca-Cola will hold a press conference and hold a signing ceremony, which can be regarded as a publicity to the outside world.

But that's just a situation and publicity, in fact, things like shooting commercials and the like will start after today's routine signing.

I met with people from Coca-Cola, had a polite meeting, and then it was time to sign the contract, and then arrange the press conference and the advertising shooting. These are just a schedule, and Coca-Cola will also choose when Chen Feng is not playing.

When everything was done, at about five o'clock in the afternoon, after having dinner with the people of Coca-Cola, Chen Feng went home directly, changed into a jersey, and rushed to the training hall on the basement floor of Staples Stadium to start his routine training every day.

The most important thing for Chen Feng now is two things, one is height, and the other is to break through to the S level, so that set of secondary development methods and hard training are indispensable.