Chapter 708: Pride and Prejudice

Pride and prejudice don't just exist in traditional writer-to-web writers. Pen | fun | pavilion www. biquge。 info

At the same time, in many industries, foreign companies have pride and prejudice against Chinese enterprises.

In particular, because Huaguo initially did not pay attention to the protection of intellectual property rights, as well as historical reasons, piracy in Huaguo was rampant, which not only affected the income of genuine copyright, but also affected the development of the industry and squeezed the industry's innovation ability.

Like movies, like ideas, like toys.

In foreign countries, most toys have clear copyright ownership, but in China, it is very confusing.

Although with the rapid development of China's economy, this aspect has gradually begun to be resolved, but after all, what is left over from history cannot be reversed overnight.

For example, in China, many toy manufacturers have almost no concept of copyright, or some of the originators of toys do not have the concept of copyright.

Whatever toys sell well, produce more toys, and don't even think about whether this is legal.

Although this situation has improved somewhat in recent years, there are still major problems.

Under Ye Qiu's lavish money, the first version of the "Transformers" toy was finally developed.

But Ye Qiu deeply knew that this was just the beginning, and the next promotion was the biggest problem.

In China, Ye Qiu is not worried, but Ye Qiu has great ambitions for "Transformers", if it is only limited to the domestic market, it is very simple, but Ye Qiu wants to let Transformers go abroad.

In China, Ye Qiu has unparalleled publicity and promotion channels and influence, but abroad, he does not have any advantages.

Ye Qiu's plan is to let the "Transformers" series of toys participate in the World Toy Show in New York, promote the "Transformers" series at the exhibition, and find overseas partners for "Transformers".

It is not difficult to participate in the World Toy Show in New York, but it is difficult to get a good position in the booth, because almost all the good positions are occupied by the world's top toy manufacturers.

At the same time, the New York World Toy Fair is an invitation to participate in the exhibition, and Star Toys did not receive an invitation at all.

The invitation is not difficult to get, because of the New York World Toy Fair, there are also many toy manufacturers in China, but although there are many manufacturers, there are many toys exported by China every year, but it is worth mentioning that the vast majority of toys exported by China are low value-added toys.

Because Huaguo does not have any well-known toy brands overseas, most of them are OEM for foreign toy manufacturers, or sell low-end toys.

With Ye Qiu's influence and status in China, he quickly got an invitation letter from the Huaguo Toy Association.

Ye Qiulong's toys are finally released, but neither the toy manufacturers in China nor the media have much expectations for the toys made by Star Toys, but netizens are very supportive.

Many media believe that Ye Qiu's lack of business this time is really not a serious business, and Huaguo's toy manufacturers don't look at a lot of them, and the toys exported every year are billions of dollars, but in fact, they are all low value-added toys, or in other words, Huaguo's toy exports are volume, not brand.

Just look at the previous news reports on the participation of Chinese toy manufacturers in the New York International Toy Fair.

Huaguo Toy Pavilion competed with the world's top toy companies on the same stage, fully demonstrating the price advantage of China's toy products under the same quality.

From this report, we can see that what is the advantage of Huaguo's toys?

In other words, Huaguo's toys are based on low prices as an advantage, although the price advantage is also an advantage, but in fact, it is precisely because of this that it is even more humble.

Because of the toys exported by Huaguo, for Huaguo's toy manufacturers, they only make hard-earned money, and most of the profits fall into the pockets of overseas toy manufacturers.

For the same thing, Huaguo sells to foreign toy manufacturers, and can only sell it at the lowest price of the toy's raw materials, etc., but overseas toy manufacturers can sell it at a high price when they resell it and paste their own brands.

Don't look at what is often said, in most parts of the world, made in China is very famous, but behind this made in China, there is a kind of sadness.

Because the quality of Huaguo manufacturing is good, but it cannot be sold at a high price, on the contrary, those brands that take Huaguo manufacturing make a lot of profits from it.

It is precisely because of this premise that many media are very puzzled by Ye Qiu's sudden start to make toys.

Because this is not in line with Ye Qiu's consistent approach, Ye Qiu's previous practices are all small and big, but how can toys be big with small?

Do you want to play Huaguo's brand?

Even if Ye Qiu has the name of a golden holy hand, no one is optimistic about it.

The so-called interlacing is like a mountain, and the name of Ye Qiudian's golden holy hand is on the Internet, in the film and television industry, not in the entity.

However, after this news came out, many netizens still sent their blessings, and looked forward to Ye Qiu getting rid of the lowest position of Huaguo Toys in foreign countries and playing his own brand.

Ye Qiu naturally attaches great importance to this trip to North America, because his goal is not only a toy, but also an extremely meaningful attempt. Once successful, then the next road is easy to go.

To this end, "Transformers" has specially produced an English version of the cartoon, which will go abroad with this toy fair.

In China, Xingbo will broadcast the whole exhibition of "Transformers" live.

With Ye Qiu's fame, it also attracted many netizens to watch.

Although the media collectively looks down, netizens and fans still have high hopes for Ye Qiu's trip to North America.

Just arrived in New York and received bad news.

Because some areas of the exhibition hall are currently being expanded and renovated, the occupancy area is smaller than in previous years, but the number of toy manufacturers participating in this year's exhibition has increased unabated.

Therefore, the exhibition informed that the position of the Huaguo toy exhibition group will be reduced due to the lack of booths.

And the first thing to bear the brunt of is the booth of Star Toys, because this time the booth of Star Toys is the largest, of course, this is what Ye Qiu bought at a great price.

This time, in order to maximize the effect, Ye Qiu deliberately spent money to buy the largest booth, but was told that the booth that originally belonged to Star Toys was replaced by Chiyo, the top toy manufacturer in the island country.

The organizers of the expo only gave a temporary notice and only said that a booth was replaced, but everyone knows that the replacement booth must be not as good as the original one.