In November, there is neither winter and summer vacations, nor important festivals such as the Spring Festival, so there are very few high-quality TV series with big productions, and only "Star Rain" can compete with "Happy Rest of Your Life".

The two TV series are both urban romance genres, "Huanxi" director Chen Li and "Star Rain" director Lin Xu are not much different in status and fame, but one is an old man in the circle, and the other is a new generation of directors.

In terms of casting, the male and female protagonists are all popular artists, and the production cost is almost the same.

Therefore, one mountain cannot tolerate two tigers, since the two dramas were launched yesterday, entertainment media, drama critics, etc. have focused on the two, Banana TV and Fruit TV are also staring at the ratings, and Times and Huaxing Entertainment are also secretly rubbing to muddy the waters, after all, the ratings and evaluations of these two dramas will also affect the future profit trend.

Generally speaking, there are four profit models for TV dramas, namely the first round of broadcasting rights, the second round of broadcasting rights, audio network broadcasting rights and overseas broadcasting rights.

A round of broadcasting is mainly based on the director's fame, cast, production costs, etc., and then the TV station competes openly, the one with the highest price wins, and finally the company obtains profits, but for most TV dramas, the price of just one round of broadcast rights cannot even recover the production cost of the TV series.

The selling price of the second round of broadcasting, online broadcasting rights, and overseas broadcasting rights will become more important. And what determines their price is also the ratings of the TV series and the subsequent word-of-mouth evaluation.

The highest ratings on the first night, the ratings of the two TV series are comparable, both around 3.5, while the evaluation of the two dramas on the forum is very different.

Huaguo TV drama forum, all major TV dramas have special scoring and comment pages, all people who log in to the account can score or evaluate, and the account is bound to their own ID card, so everyone can only have one account, which ensures the fairness of the rating to a large extent.

The score on the TV series page of "Happy Ending" is a high score of 9.3, although only two episodes have been broadcast, and it will be lowered in the future, but it has also won a good start.

"Although there are only two episodes, it still feels good, the characters in the TV series have their own characteristics, and there is no brain-dead female supporting role at present, I don't know what will happen later, but I still look forward to the plot later. So I scored 9.5. "It's obvious that I haven't read the novel.

"After watching the first two episodes, I was relieved, the silent and kind Xiao Mo, the cheerful and alienated Chen Lang, and the beautiful and innocent Xu Yao all appeared on the screen, and the original fans expressed their support and touch, so they must be supported by 10 points."

"Although it's not my thing, the actors are very good-looking, and they don't have paralyzed faces throughout the whole process, which I am satisfied with. So give 9 points. ”

……

Among the people who rate the message, there are fans and passers-by, and most of them have a good impression, after all, the quality is there.

The score on the page of the TV series "Star Rain" is 8 points, which doesn't seem to be low, but the system calculates the average score, and the full score of brain-dead fans is also indispensable.

"Yu Yang is so handsome, he acted so well, I feel that he supports the whole drama! For Yang Yang's sake, I still give 10 points. ”

"The male and female protagonists are so good-looking, and more than an hour is spent looking at faces. 9 points are given for the appearance of the chong. ”

"Although Yu Yang and Zhang Yuxin are very good-looking, although there are only two episodes, I have already felt the bloody and blunt nature of this drama, the heroine has graduated for three years and participated in the work for two years, so stupid Bai Tian can live until now, just saying that the male protagonist is powerful, he is still the president, but I haven't seen two episodes and I haven't worked for a while, the president. I was embarrassed for the male and female protagonists, and Zhang Yuxin's acting skills still couldn't bear to look at it directly. It depends on Yang's normal performance and gives a passing grade. ”

……

I have to say that the public's evaluation of "Star Rain" is really not very good, and most of the people who give more than 9 points are fans.

In the conference room of Banana TV, the various heads of "Star Rain" are sitting in their places and are having a small meeting.

"This is the statistics of the ratings time period for the premiere of "Star Rain" last night, the ratings are on the rise from 7:30 to 7:40, and the ratings have been declining from 8:20 to 9:00." The person in charge of the monitoring and broadcasting office handed the materials to Yang Minghui, the director of the station, who was sitting at the head of the meeting, and gave a brief account of the situation last night.

Yang Minghui frowned when he heard this, took the information in his hand and looked carefully, the advertising time in the middle of the TV series was at 8:80, but the downward trend in this time period was not obvious, only 0.02 percentage points, and in the second episode, it dropped by 0.5, seeing this, he raised his head and asked: "What was the rating of the forum yesterday, and how was the evaluation?" ”

Chen Ying, who is responsible for collecting online information about "Star Rain", said in a serious tone: "There are 3,253 people on the forum who rate "Star Rain", with an average score of 8.0. Speaking of this, Chen Ying paused, "However, I collected the specific ratings of some old users and their evaluations, and found that the scores showed a trend of inverting on both sides, with people scoring more than 9 points with a strong fan tendency, and many scoring 7 or even 6 points." ”

Yang Minghui's face is even worse, he has done TV work for so many years, of course he knows what it means, the score of 8.0 is obviously inconsistent with the production cost of "Star Rain", the fame of the actors, etc., from the perspective of the two-level rating, it is obviously a TV series that seriously consumes fans.

It seems that the second-round broadcast right has to be carefully considered, and I thought of this to the person in charge of the operation department who was next to say: "Don't contact the people of Times Entertainment for the second-round broadcast right." ”

Then he said to all the staff in the conference room: "The monitoring and broadcasting office records the ratings of "Star Rain" on time, and the collection office improves the network information about "Star Rain", and as for the propaganda department, it will appropriately invest funds in the next two days, which is 30 percent less than the original plan. ”

Fruit Station is also holding a meeting at the same time to discuss the content of "Happy Rest of Your Life", which is different from Yang Minghui's attitude towards "Star Rain", Guo Da, director of Fruit Station, attaches great importance to "Happy Rest of Your Life" because of its super high rating and good evaluation.

not only increased the publicity funds of "Joy", but also made the people in the operation department pay close attention to the second-round broadcast rights of "Joy".

On the evening of the third day of the broadcast, in the monitoring room of Fruit TV Station, Yu Bing stood in front of the switchboard responsible for receiving the information transmitted by the telephone line, looking a little excited.

"This TV series is going to be a completely godly rhythm, at this time it is neither the winter and summer holidays nor the Spring Festival, today is actually the fourth, this stage Reed is excited and crazy, is it really that good?" Yu Bing forced himself to calm down, but his eyes were still glued to the screen, and he muttered.