Chapter 133: I Don't Agree
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Three days later, after Cheng Weiliang dealt with the affairs of the record company, he finally embarked on the road of going to various well-known enterprises in Xiangjiang to turn their fate into a relationship, oh no, and pull sponsorship. He divided the most suitable companies to sponsor the play into several categories, mainly clothing, jewelry and watches, automobiles, beverages, sports brands, etc.
The bulk of clothing sponsorship already has TAL Garments. Today, let's go to the PR jewelry company first.
"Cheng Weiliang, do you think Chow Dafu Jewelry Company will agree to sponsor our crew?" Zeng Huaqian looked up at the towering building in front of him and said leisurely.
"Outside, please call me Director Cheng!" Cheng Weiliang pointed at her. He smiled and said: "It may be a little suspenseful! Zhou Dafu Jewelry is one of the best century-old stores in the jewelry industry in Xiangjiang, with rich wealth and fame all over Xiangjiang! You still have a little possibility, when you become popular in the future, their company may find you to be the image spokesperson of jewelry products!"
"Then why do you still want to come?" Zeng Huaqian was too curious, didn't she come for nothing?
Cheng Weiliang turned his head to look at the curious baby, and said lazily: "Familiar faces in advance! Actually, it's not very difficult to ask them to borrow jewelry for us to film, but it's a bit difficult to ask them to sponsor more than 100,000 or 200,000 yuan." It's just that it won't work this time, and it doesn't mean that it won't work next time! I will shoot the second and third films in the future, and I will always have to contact these advertisers. β
"It's also great to be able to convince them to lend jewelry to the crew! This can save a lot of expenses!" Zeng Huaqian immediately became excited when she heard that she finally had some gains.
Cheng Weiliang shook his head speechlessly, what a pure girl! I specially set up a scene in the script, showing that the male protagonist went to a jewelry store to customize a "Saturn necklace" for the female protagonist as a token of love, and also wore shiny jewelry for the ladies at a luxurious banquet, just to advertise Zhou Dafu's jewelry for nothing?
The advertisement I specially made in the play, Chow Dafu jewelry does not look down on it, it does not mean that other jewelry companies in Xiangjiang that are less famous also do not look down on it. Just borrowing jewelry and wanting this cheap? I'm sorry, but I don't want to accompany you!
Cheng Weiliang and Zeng Huaqian took the elevator to the headquarters of Zhou Dafu on the 38th floor of the New World Building, and after waiting for a while, the secretary twisted her little ass to inform them, "Manager Huang is invited!"
When walking with the secretary through the office area and towards the reception room, Cheng Weiliang always felt that someone seemed to be pointing at him behind him.
After entering the spacious reception room, Manager Huang of the Brand Department of Zhou Dafu Company, who was already waiting there, stood up and shook hands warmly with Cheng Weiliang and Zeng Huaqian. The two sides praised each other without blushing, one is now famous in the music world, and the other is that you are a manager in a leading enterprise in the industry at a young age.
"Mr. Cheng, I don't know what you have to do when you visit our company today?" asked Cheng Weiliang with a round face, Manager Huang.
Obviously someone from the crew's preparatory team came to contact him a few days ago, but now he pretends not to know the purpose of my visit today? Cheng Weiliang smiled slightly: "That's the case, ATV is now running a fashion drama, and I am also involved in it." The crew wants to have some cooperation with your company, and the two sides can benefit each other. β
"Oh, what kind of cooperation do you want to carry out, and how can it be mutually beneficial?" Manager Huang asked quietly.
"The main thing is that our drama is going to tell the story of some wealthy families, and there are a lot of luxurious scenes wearing expensive jewelry. We feel that there are many plots in it, which are conducive to promoting the product brand of jewelry companies. And the crew also needs some jewelry as props. Therefore, we are looking for a well-known jewelry ......" Cheng Weiliang talked eloquently there, wanting to arouse the interest of Manager Huang. However, it was interrupted by the sudden opening of the door of the reception room.
The door opened with a bang, and a fashionably dressed young woman entered. As soon as she came in and glanced at Cheng Weiliang, she apologized to Manager Huang with a smile, "I'm sorry, Manager Huang, I'm late! Hey, is this the big singer Mr. Cheng Weiliang who came to talk about cooperation with our Zhou Dafu Jewelry?"
Manager Huang frowned secretly, this female subordinate of the deputy head of the marketing department, relying on the distant relatives of the big boss Zheng Yutong's family, has a good relationship with Zheng Ergongzi, just returned from studying abroad last year, joined the company's brand department to do publicity planning, only a year, and he is becoming more and more disrespectful to his boss! I didn't notify her to come to the meeting before, but now I actually broke in casually! But in front of outsiders, he didn't mean anything, nodded slightly, and motioned for her to sit down. Turning his head to Cheng Weiliang, he said, "Mr. Cheng, this is Miss Zheng Xinyue, the master planner in charge of product promotion in our brand department. β
"Miss Zheng, hello!" Although he felt that this Miss Zheng's behavior just now was a little abrupt, he still quietly handed it over.
Miss Zheng glanced at Zeng Huaqian on the side of the beautiful person meaninglessly, and then reached out and shook Cheng Weiliang gently. chuckled: "Mr. Cheng is really young and promising, in just a few months from the mainland to Hong Kong, he was reborn and made a name for himself in the Xiangjiang music scene, and now Mr. Cheng's songs are playing all over the street." I heard that Mr. Cheng is especially popular with those middle school girls!"
Listening to this tone, the feelings are implying that I came to Xiangjiang from the rustic mainland, and in just a few months, I am only worthy of deceiving those young and ignorant little girls to like it, if you want to catch up with their fashionable and high-end Zhou Dafu jewelry store, I am afraid that it is not qualified?
Is the surname Zheng a member of the Zheng family? I don't know where this delicate woman looks at him unpleasantly, and as soon as they meet, they will squeeze him with a knife and a stick.
Although the other party didn't seem to be good, Cheng Weiliang still skipped it lightly and said with a smile: "Don't dare to be!"
He turned his head to Manager Huang and said, "Just now, I said that our crew wants to cooperate with your company to achieve mutual benefit and win-win results." Next, I will explain to you in detail what kind of publicity benefits our play will produce for your company's product promotion. I ......"
The young lady sat opposite Cheng Weiliang, and interrupted Cheng Weiliang again coldly, "Mr. Cheng, if I remember correctly, what are you guys, oh, the crew of "Meteor Garden" has come to lobby us ten days ago, and we have made it clear that we will not use ATV to promote our products in the short term." Can you explain your specific purpose when you come here today? What do you need our company to do, is it to lend high-end jewelry to your crew as props for free?"
Cheng Weiliang glanced at Manager Huang, and saw that although he frowned, he did not have a cold face or scold his subordinates, so he knew that this Miss Zheng might really have some background. secretly thought that this time he was really right, this Zhou Dafu jewelry did not have many opportunities to cooperate.
Cheng Weiliang also simply opened the skylight and said brightly, saying: "This time, I came mainly to let the crew of "Meteor Garden" form a partnership with Zhou Dafu Jewelry and Gold Co., Ltd. Our crew hopes that Zhou Dafu Company can lend jewelry props, and secondly, we hope that your company can sponsor 200,000 filming funds. β
"Here are some materials for this play, as well as the stills and promotional photos of several of our leading actors, please take a look. Cheng Weiliang took out a thin one-page introduction, and a few photos of the heroine and the four handsome F4 handsome guys taken under the guidance of Cheng Weiliang, and pushed them in front of Manager Huang.
Manager Huang's eyelids jumped when he heard Cheng Weiliang report a cooperation fee of 200,000 yuan, but he still took the information and photos and read them carefully.
The corners of Miss Zheng's mouth rose, and she laughed silently before slowly saying to Cheng Weiliang: "Mr. Cheng, you and this Miss Zeng Huaqian are the heroes and heroines of this play, right?
"And this drama is a youth campus drama according to what you said. The audience for these TV series is relatively young, and it is not at all the same as the target audience of our jewelry company. ATV's previous hit campus drama "IQ When It's Mature", I also watched it. With all due respect, the image of a young and lively immature student in it does not match our elegant, noble, fashionable and high-end jewelry product image at all!"
Glancing at Cheng Weiliang, he shook his head lightly and said with a smile: "And you, Mr. Cheng, although you have achieved good results in the music world, and the songs are not bad to listen to, but when the Xiangjiang audience sees you, I am afraid that they will not be able to get rid of the old impression that 'you have not been here long after coming from the rustic mainland' in a short period of time! How can our products obtain positive publicity benefits from the audience through you? Mr. Cheng, do you think you are worth 200,000 yuan in advertising value?"
"Hey, how do you talk?If you don't cooperate, you won't cooperate, why are you......" Hearing that the woman opposite her with her nostrils facing the sky spoke so harshly, Zeng Huaqian's lungs exploded, and she couldn't help but stand up and retort.
"Hua Nu, don't talk!" Cheng Weiliang stretched out his hand to stop Zeng Huaqian, who was a little excited and stood up angrily.
Although he came to ask for sponsorship, he expected to be rejected, but Cheng Weiliang still didn't expect to be slapped in the face so nakedly by the other party! But this mean-speaking team leader Zheng is not wrong. In the youth dramas filmed by ATV and TVB in the first two years, the storyline is not complicated, the scene props and so on are as simple as possible, the use of lenses is not mature enough, and there are few close-ups and close-up shots, which cannot play a role in subtly promoting the advertising commercial value of the products in the play.
And he Cheng Weiliang joined to star in "Meteor Garden", although it can attract some of his fans to watch, but most of these fans are students, as well as young people with low purchasing power who have not worked for a long time, and these people do not have much value for high-end consumer jewelry and gold jewelry in the short term. And high-end consumers probably don't like to watch this kind of TV series with students laughing and laughing.
However, if others look at it with old eyes and think that Cheng Weiliang is filming the kind of fresh youth drama with a bland plot in the past, it will be wrong! What he wants to shoot is a youth love idol drama with twists and turns, gorgeous scenes, fashionable camera images, and touching emotions.
It is conceivable that when he puts the final ending, the heroine Shancai fares farewell to Daoming Temple, and Daoming Temple personally puts on a Saturn necklace for her as a token of love, which is more beautiful and romantic than the Japanese version, he doesn't believe that those young people who are in love or about to enter the marriage hall will have no one imitate the male protagonist and customize the "star necklace" to give to his girlfriend or fiancΓ©e?
Not to mention, when this "Meteor Garden" became popular, the product promotion benefits brought by the huge viewers. With such a big advertising effect, will it not be worth the publicity fee of 200,000 yuan?
Opportunities are only given to those who are prepared, and opportunities are only given to those who have a unique vision!
Cheng Weiliang is looking for sponsors with unique vision in one company after another.
Chow Tat Fook Jewelry missed this youth idol drama that can cause a trend among teenagers, and missed the opportunity to deepen the brand impression in the hearts of young people through this drama, this is not Cheng Weiliang's loss!
"Manager Huang, since our drama is inconsistent with your company's product positioning, then I'm sorry to bother today! I hope to have the opportunity to cooperate again in the future!" Since he didn't have much hope for Zhou Dafu's company, Cheng Weiliang didn't have to say more.
Since the other party didn't even read his product promotion plan, he preconceived denial of him and "Meteor Garden", and Cheng Weiliang didn't have to take out his plan to explain it in detail, so as to ask the other party to change his mind.
His real target is Xie Ruilin jewelry, this company pays more attention to the fashionable, trendy youth marriage jewelry market, which is more suitable for this youth TV series, and Xie Ruilin jewelry company was established in 71 years, and its reputation is not as good as that of Zhou Dafu, a century-old store, so they are more motivated to do publicity activities to expand brand awareness.
Seeing that Cheng Weiliang gave up so easily, unlike the entanglement of others when they were pulling business and advertising, Miss Zheng was a little surprised, she was about to say something, and Manager Huang spoke first.
"Team Leader Zheng, please help me go to the office to find a copy of last month's campaign plan. Manager Huang frowned and instructed Miss Zheng to make it clear that he wanted to break her away and not let her interject again. This woman really doesn't have any scruples at all, no matter what others say, she is a very well-known singer in Xiangjiang now, and she may be useful to people in the future, but now she is clearly offending people to death, it's really stupid!
Manager Huang turned his head and said to Cheng Weiliang with a smile: "Mr. Cheng, you don't have to mind what Miss Zheng said just now. By the way, I see that the synopsis of your play is very interesting, this promotional photo with the heroine in front and the 4 male protagonists in the back posing for the back, looks ...... How to say, oh yes, it's stylish and cool!"
"In this way, if you remove the sponsorship fee, our company can rent jewelry for you as props for free, and of course, we will also send people to the filming site every day to supervise and ensure the safety of valuable jewelry. What do you think?"
Cheng Weiliang smiled and said: "I'm glad that Manager Huang can support us so much, but the crew still lacks some funds, so ...... We'll work together next time. β
When she went downstairs, Zeng Huaqian suddenly thought of something, jumped up and said, "Cheng Weiliang, I know why that woman is inexplicably targeting you? Do you remember the woman who kissed you in the bar last time? You didn't dump people at the time, and they don't dump you now!" )