Chapter 993: Time Post Office
The preparatory work for "Search" has just begun, and the publicity will naturally not be so fast, so we will have to wait for the finalization of the file to start that series of publicity work.
And with Feng Gang, an old driver, naturally there is no need for Ye Qiu to pay attention to it.
"Untouchable Lovers", as a sci-fi romance film, was born in a series of sci-fi awards, essays and other events, although it cannot be compared with sci-fi blockbusters like "Inception".
However, domestic film and television companies and filmmakers pay more attention to this "soft sci-fi" or "pseudo-sci-fi" movie, because everyone is still self-aware, and sci-fi blockbusters like "Inception" are too risky.
And if "Untouchable Lovers", which can only be regarded as a small and medium-sized cost "soft science fiction", can be successful, then it can completely open up a new theme for everyone.
The filming of "Untouchable Lovers" is not very difficult, after all, there are not many special effects pictures involved, and this film itself is a film with science fiction as the skin and love as the flesh and blood.
Ye Qiu has seen the sample film, Ji Qing is worthy of being a professional in romance films, his strength and ability are indisputable, and his understanding of "Untouchable Lovers" is also in place.
Although "Untouchable Lovers" originally had a certain popularity, it was not a big production after all, so the number of people who paid attention to it was actually limited.
In this era of information explosion, the promotion of simple hard advertising is not as effective as before, and the public will not like it.
Therefore, the promotion of the film also needs different publicity methods, and it has become the only way to develop corresponding publicity and marketing methods according to the theme, type, and characteristics of the film.
On this day, a pop-up advertisement of Feixun attracted the attention of many netizens.
Although the era of mobile Internet has gradually begun to replace the traditional PC network era, the user base of Feixun is still the largest.
Feixun's pop-up windows have always been a big killer for publicity, but today, if you directly push some hard ads, the effect is not as good as before.
However, this time, the ads pushed by the Feixun pop-up window are very interesting.
It's also curious, who is the advertiser of this advertisement pushed by the Feixun pop-up window?
What is the purpose?
The content of the push points to a website called "Time Post Office".
"Give the present a hope, give the future a memory, you may have tried to write to your past self before, to teach your younger self some wisdom and perspectives on life, you hope that your self at that time will know this. Now let's look at it from a different perspective, if you were asked to write a letter to your future self or your future self, what would you write? Imagine writing a letter to yourself five years from now, and how much resonance you would have when you opened the letter five years later. Maybe when you write to your future self, you'll slowly sort out what you want to be at that particular point in your life's journey. ”
"Give yourself a promise and a piece of beauty!
I believe that one day, you will appear in the usual cycle of my life, perhaps in an unnoticed corner of my life. Our casual acquaintance may be just because of a conversation, maybe it will be because of a help, maybe it will be because of a kind of support, or maybe it will be because we have to study and work together. That's how you appeared, so that I might start to pay attention to you, maybe I didn't care. Such a maybe, so that your appearance has become a mystery in anticipation. ”
The content of this push, writing a letter to your future self, or writing a letter to your future TA, quickly aroused the curiosity of some netizens.
As long as you set the time and want to send the flying signal or WeChat ID, Time Post Office will send out the letter you wrote at this time in the future.
It didn't take long for someone to try.
"My dear: I can only let myself call you that for the time being, because I don't know what your name will be in the future, in which city, what do you look like, what kind of haircut will you have? Looking at the classmates and friends around me who are posting happy wedding photos in the space and circle of friends, I feel very happy for them, I don't know when it will be my turn to bask in happiness, but I look forward to ......" - the one who wrote to me in the future.
This is a single girl's expectation of her future partner, and it is also her expectation of her future love.
"A year ago today, you broke your vow, a year later you read this email when she was still with you, then please love her more in the future, because she has done so much for you during this time, and all you have done is to disappoint her again and again and make her sad because of you. If you're still together in a year's time, then please keep going, send it to me the next year, and fill in your happy time......"
This is a letter written by a man who had just quarreled with his girlfriend to himself a year later.
"When you received this letter, I had already left, and you told me that you were going to North America, and if I still love you, I will appear in front of you on this day, but I don't know if I can show up, I really can't bear you to give up this world, but I can only say goodbye to you in this way. ”
"I have decided to confess, if I have not yet acted on this letter when I received it, then this is a reminder, if I have already put it into action, but failed, don't be discouraged, good women are afraid of entanglement, I can, if we are already together, then this letter is a blessing to me and her in the future. ”
However, while many netizens participated in this letter to their future selves or TA, more people were surprised that this activity actually knew at a glance that it could not last long, and could only be a temporary heat, but the flyword pop-ups, as well as the advertisements of the portal, etc., obviously cost a lot of publicity.
So the question is, what is the purpose of the launch of this time post office?
Spending so much publicity money must have a purpose, which has also become a strange thing that people talk about on the Internet, of course, behind all this there must be the operation and promotion of "Untouchable Lovers", including doubting the publicity of the Time Post Office this time, what is the purpose and so on.
Some media have also reported this strange thing, because conservative estimates that the cost of publicity and promotion of Time Post Office during this period of time is estimated to be as high as millions, so what is the purpose of taking so much money to promote a project that is almost impossible to make a profit?
What exactly is the mystery?
What is the purpose of the propaganda and marketing hype of the post office at this time?
The large-scale publicity of Time Post Office really aroused the curiosity of many people, after all, this project is not exciting, and it is obvious that although there are many netizens who participated in it with a curious attitude at first, the follow-up is weak.