Chapter 321: Unexpected Worries
In the face of fierce controversy and almost polarized evaluations from the outside world, Kim Jong-ming is of course very concerned, because South Koreans are blindly obedient, and if an authority comes out to say that it is not good, then maybe these people really think it is bad.
But how to say it? This kind of thing is indeed mentally prepared, and secondly, Jin Zhongming understands better in his heart that it is useless for him to be anxious, since this is the case, it is better to sit firmly in the office and be busy with something. For example, you have 7 young and strong laborers here, how to spread them out to publicize the most effective way? How to negotiate with the theater chain so that they can evenly out a better time period? Well, there's also how to hire a trolls and let them pour chicken soup for the soul in major university forums......
Ahem, in short, these things need to be busy with Jin Zhongming one by one. However, what really allowed him to sit firmly in the Diaoyutai was actually another thing, and that was the box office.
In this world, in the face of some complex and complicated situations, there is always something that can be decided. In the Middle Ages, that was the victory or defeat of the war, the difference in strength between Cao Cao and Yuan Shao was so big, even he himself thought about surrendering, but everything changed after the first battle of Guandu, and nothing was simpler and clearer than the victory or defeat of a real sword and a real gun; In today's company game, this thing is a change in equity, no matter whether you are the founder of the company or not, no matter how convinced the whole company is to you, you are helpless if you become someone else's worker; And in South Korea, for a movie, everything that determines its fate is the box office.
The story of "Haeundae" is so bad and vulgar, but the box office of 10 million moviegoers is there, so it naturally becomes "Korea's epoch-making disaster blockbuster" and "a CG technology masterpiece that represents the conscience of Korea". The person who scolded the dog's blood sprinkler before turned around and slapped himself in the mouth every minute. As a matter of fact. It is said that major film companies are now launching similar follow-up films. Ready to make a good profit, I don't know if I will lose all the bottoms. And Bong Joon-ho's "Mother" is the opposite, such a good and profound movie, what about in the end? relied on overseas feedback to barely win more than 2 million at the box office, barely recovering the cost. Therefore, this movie has also become synonymous with 'high-profound', and it is estimated that Bong Joon-ho actually doesn't want to see his film become a tool used by a small number of film critics to pretend to be thirteen, but what can he do to you?
So. Jin Zhongming is waiting for the market feedback in the evening, as long as the box office can hold down the field, then the next day, except for the hard stubble of the three major newspapers, the rest of the tabloids and small networks will converge, and if the box office trend is set in a week, then it is as strong as the three major newspapers will also pretend to be grandson, this is what it shows.
Considering that the box office is all networked, a ticket sold over there can be counted immediately, so as soon as the box office arrives in the evening, Jin Zhongming will naturally be a lot harder. And Jin Zhongming is indeed very confident in this, he believes that young college students who are full of passion and heat, especially those who are more rebellious and rebellious to authority. will hold up the scene for him at the first time.
Actually, at twelve o'clock that night. When the midnight show began, Kim Jong-ming, who was waiting in the office with red eyes, did receive a heart-warming message - his "Those Years" won a little more than 150,000 viewers on the first day.
It's good enough to gag most people's mouths, but it's not enough! There is even a feeling of failure for Kim Jong-ming!
"Aren't you happy?" Eun Jing came in the name of finding out box office news, and she asked Park Jong-hyun to drive her over after filming today's MV mission. "I think that's a good stat!"
Jin Zhongming was noncommittal, of course he had to pretend to be happy or light on others, but he really didn't need to pretend to be anything to Enjing.
"Look, 150,000 a day, 4.5 million a month!" Eun Jing was still puzzled by Kim Jong-myeong's worries. "This is already a record-breaking statistic for romance films!"
"That's not how it counts." Jin Zhongming sighed. "Other romance films are aimed at a wide range of young people, and my "I Love You" is also backed by the big killer of family movie-watching, and these films can remain competitive for 20 to 30 days. But our film, which has been labeled as a youth film, is different, and since the afternoon I have received information from the commissioned research company, that most of the viewers are college students...... The passion of college students has never been long-lasting, and when it comes to propaganda, they are very pleased, but when it comes to consumption, their number is too small, and the number of college students in South Korea is not the number of college students in China...... So I estimate that the consumption potential of this group will be exhausted in a week. ”
Eun Jing was at a loss: "What will I do after that week?" And weren't we going to show it to students from the beginning? ”
"It's not." Jin Zhongming shook his head. "I'm not going to hide it from you, the real audience of this movie is actually those who have already entered the workforce or even married, to be precise, white-collar workers and housewives under the age of 30. The lives of these people have stabilized, and they, they are the natural customers and supporters of the three major newspapers. ”
Eun Jing didn't know what to say, so she had to fill her boyfriend with a glass of water, because just now he unscrewed the cup but put it aside.
"I ...... Ignoring their own factors. Jin Zhongming took the cup and took a sip of water with a little irritability. The veteran filmmakers at Dong-A Ilbo hated my deviance. And "JoongAng Daily" may not have bad intentions, but they are also helping! I also do underestimate the blind obedience of Koreans to big media. If it is true that the three major newspapers are nailed to the label of 'movies for 20-year-old college students', then the movie is likely to really go wrong in the end! The law of the market is there, how much box office can Korean college students provide? More than a million or two million? It's just a bit of a failure. What's more, if the evaluation of the entire movie by public opinion is also nailed to the current embarrassing situation, then it will be very difficult for us to even award awards, because it can only be a niche youth film! If that were the case, it would be a failure for us to put so much effort into it! ”
Eun Jing opened her mouth, but didn't say anything, because she really didn't understand this.
"Don't have a lot of data today." Jin Zhongming continued to say irritably. "200,000! 200,000 can open the gap, which can mean that the ticket source I really expect has entered the cinema......"
"Zhong Ming!" Enjing couldn't bear it this time, so she decided to persuade her. "Didn't you say that? Nothing is smooth sailing, and no matter how much you plan, sometimes it can't be compared to a kick in the door. What's the use of you being in a hurry now? Can you still go to the three major newspapers and ask them to change the draft? Even if it can be today, it won't be too late, right? ”
Kim Jong-ming was embarrassed.
"Alright." Eun Jing walked over, grabbed the other party's head, and then lay her head on the other's shoulder. "Go back and rest, think about the problem at night, and solve it tomorrow, don't waste your energy here."
I don't know what's going on, when Eun Jing leaned over, the irritability in Jin Zhongming's heart disappeared all of a sudden, so he nodded seriously, as the other party said, it's useless to worry about it today, it's better to settle down and think about countermeasures.
"Hey!" Just nodded, Jin Zhongming suddenly reacted, he turned his head and looked at the other party. "Why are you so gentle today?"
"Isn't it good to be gentle?" Eun Jing pursed her lips slightly. "I slept with Baolan last night, so I talked a lot with Sister Curie, and she gave me advice."
"Well." Jin Zhongming pinched the other party's face. "Actually, as long as you're willing to come closer, it's okay to be gentle or fierce. Of course, I still prefer the harder one Eun Jing. ”
En Jing looked at the other party in a daze for a while, Jin Zhongming looked at her puzzled, and suddenly, the other party opened his mouth and bit his ear, but just when Jin Zhongming reacted and was about to hold the other party, this little brother actually let go of his mouth and ran away.
"Yikes!" Jin Zhongming directly burst into foul language.
"Ha~ Are you in a better mood? I'll go back if it's okay. Eun Jing opened the door with a smile. Jonghyun OPPA is still waiting for me below! ”
Jin Zhongming was helpless.
In fact, Jin Zhongming's mood did not improve after Eun Jing escaped, and until late at night, that feeling of helplessness still tightly wrapped around Jin Zhongming, making him feel a little unable to break free.
First of all, not long after Eun Jing left, because the time was up, Yoo Deok Hwan, Jang Geun Suk and others also called to inquire about the box office on the first day, of course, Kim Jong Ming did not reveal his heart as frankly as he did to Eun Jing, he was very light and confidently described a good box office result. But in fact, from the moment he hung up the phone, Kim Jong-ming began to lie on the table and think about it for a long time, and then he realized that he really had nothing to do about the three major newspapers in South Korea. Frankly speaking, now it is the other party who has a request, but the other party does not owe him, and the only "Chosun Ilbo" that has a little friendship is already very face-saving.
So after thinking about it, the next day, in addition to contacting Li Haizhen and Yang Daxian, the next day is to play Jinyuan tactics with some tabloids.
After that, we will have to wait for the day after tomorrow to record "Strong Heart" to do a good job of promotion, and then spend favors to let SBS broadcast it this week, and then reach an echo with MBC's "I Knot" on Saturday. If you can, say hello to Brother Shi again and ask him to help him in "Infinite Challenge", so that you can have a strong publicity offensive on the weekend.
But is it too late?
In a week's time, for a movie, some things have already settled, if the enthusiasm of the students is exhausted by then, and the box office has collapsed, then it will be too late to publicize it no matter how good it is! His Jin Zhongming's hard work for a year will become anticlimactic, is it really like some newspapers comforting, he is still young, it's a big deal to rest for a while and then come again!
I'm worried and unwilling!
So, for the whole night, Jin Zhongming sat in his office, and finally fell asleep on the table in a groggy state.
PS: Let's go get Xiao Ming's gift chapter. It's really tiring, firstly, I am in a hurry when I don't save the manuscript, and secondly, I work so hard during the day. I don't dare to open QQ at night now, for fear that I won't be able to update it the next day after I get involved with you, and I didn't go to bed until two o'clock for several days. (To be continued.) )