Yao Qing is a college student who is about to graduate this year. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

But when he looked back, he saw that there didn't seem to be anything left behind of the university.

After seeing "Never Expected", Yao Qing suddenly had an idea.

"Reminds me of running in the sunset, that's my lost youth"

"I have no regrets in my life......"

So, Yao Qing found a few buddies in the same dormitory and planned to shoot a video skit about their university.

Yao Qing made a calculation, filming such a short drama does not need to spend too much money, the actors have their own cameos, equipment or something, and it doesn't need to be too high-end, as long as there is a camera.

Yao Qing didn't think about making money or anything from this video skit, he just wanted to leave something for his university.

Yao Qing's idea was quickly supported by her roommates.

So a short web drama called "My Youth Has No Regrets" appeared.

"My Youth Has No Regrets" is very amateurish and simple in terms of production and editing.

The plot is also full of interesting facts about the university. Some embarrassing things happened around them.

But what Yao Qing and his roommates didn't expect was that this work of their graduation commemoration, from the director, to the screenwriter, to the actor, to the post-production, was the work of their classmates.

After uploading it to the Yisou video network, it actually became a small hit.

"No Regrets in My Youth" Yao Qing filmed a total of 6 episodes, and the result was more than one million views.

When they got the advertising share, although it was only a few thousand yuan, it still surprised Yao Qing and the first class of classmates.

"My Youth Has No Regrets" can be regarded as a zero-cost shooting, without any advertising sponsorship, but it has received more than one million views, which also made Yao Qing have an idea, that is, why can't this be done as a career?

Especially after "My Youth Has No Regrets" became a small hit, some advertisers actually came to the door to seek cooperation in advertising placement.

This strengthened Yao Qing's thoughts. A small studio specializing in filming online short dramas has emerged, from the initial shooting of online short dramas, and finally became a well-known film and television studio in the film and television industry, from online short dramas to online dramas, and then to online movies.

Of course, these are all later words, so let's not mention them for the time being!

And "No Regrets in My Youth" is just one of the cases, after "Never Expected", similar online short dramas have sprung up.

Although most of them are very beginner and do not achieve the desired success, there are a few that stand out.

Yisou, because of this, began to have more and more rich content, which naturally drove more and more traffic.

The market is profitable, and when "Never Expected" became a success, although there are no online short dramas that can surpass it, it still makes people see the possibility of success.

Profitability is the key to the development of a market.

Online video skits became a hit, and it was clear that this was not a flash in the pan, but a promising industry.

After "Never Expected", Ye Qiu did not continue to take out those works in his previous life, but gave some suggestions to the self-media team of Dianjin Film and Television and Yisou Video Network.

After "Never Expected", although the self-made short dramas of Dianjin Film and Television and Yisou Video Network did not surpass "Never Expected", they also received a good number of hits.

It is enough to prove that the market of online video short dramas is also promising.

……

The matter of online video websites can also be regarded as on the right track, although China.com and Xinwolf.com also launched their own online video websites.

But it has fallen behind a lot, not because of online video short dramas and so on, but because, most importantly, Yisou's video network has already negotiated a lot of film and television copyrights.

And, at present, Yisou Video Network has laid the foundation of China's No. 1 online video website by virtue of Soso, the largest search engine in China, and popular online short dramas such as "Never Expected".

After the last of the five consecutive hits of Dianjin Film and Television, the idol drama "Full House of Romance" landed on CCTV, although the actors' acting skills were criticized by professionals, the ratings were rising.

Let the second-generation partners of Dianjin Film and Television and Fengyun Media smile.

The term idol drama has also begun to spread gradually, and the two heroes and heroines of "Full House of Romance" have also become popular idols in one fell swoop.

The success of "Full House of Romance" may be within Ye Qiu's expectations, but for the second-generation partners of Fengyun Media, it is off to a good start.

Therefore, a celebration banquet is naturally indispensable.

However, the success of "Full House of Romance" did not make Chen Silin and others burst with self-confidence, but they felt more and more wise to pull Yeqiu in at the beginning.

In the eyes of the outside world, the success of "Full House of Romance" is also regarded as Ye Qiu's credit.

However, today's Ye Qiulai is not just for "Full House of Romance".

Taobao Sun Jindong told Ye Qiu that the website has been set up and is now in the testing stage, and it will be launched in about July.

It's just that Taobao online is naturally unavoidable, and it is inevitable to spend money on publicity, although there is traffic in the world's mall, but Taobao is different from the world's mall.

C2C website, not only to have buyers, sellers are also very important, and the world mall can talk to enterprises by themselves, but C2C is different.

C2C is aimed at individual sellers, and although EPRO has such and such flaws, for now, it is still the largest C2C online trading platform in Huaguo.

As for the propaganda strategy, Ye Qiu, a creative master, was naturally pulled by Sun Jindong, and Ye Qiu also had a preliminary idea.

If you make your own plan, you can not only do big things with minimal money, but also be able to play the Taobao brand at once.

What kind of publicity can attract the most attention these days? The stars of the entertainment industry are undoubtedly an excellent choice.

But it will definitely cost a lot of money to invite celebrities to advertise Taobao, so Ye Qiu thought of a roundabout strategy, what if celebrities were asked to voluntarily advertise Taobao at a low price or even for free?

At today's celebration banquet of "Full House of Romance", the female companion brought by Ye Qiu was not his girlfriend An Xin, but his sister Ye Xia.

Ye Xia graduated this year, and with Ye Qiu here, he naturally wouldn't let Ye Xia go to work for people like other college graduates.

Ye Qiu's original intention was to let Ye Xia enter the company under his name to exercise for a period of time, but Ye Xia wanted to start his own business, Ye Qiu's pocket money to his parents and sister every year was not a small amount, so Ye Xia was also a little rich woman, however, she usually did not spend lavishly, but saved the money and prepared to start her own business.

The entrepreneurial project, with Ye Qiu, the brother of the creative master, Ye Xia will naturally not let it go.

That's why Ye Qiu brought Ye Xia to participate in the celebration banquet of "Full House of Romance" today.