Chapter 395: Drifting Away

The history of the Internet in previous lives has proved the ultimate limitations of portals. Pen, fun, and www.biquge.info

Those portals that were once glorious were gradually stolen the limelight by the BAT triumvirate in the era of the Internet explosion.

This is the general trend of the development of the Internet.

Since the beginning of the search and search engine market in China, the portal has begun to show a decline, because it relies too much on search engines and navigation entrances, so that the portal presents the position of a passive content provider when the user chooses.

Of course, this is not to say that the portal will be replaced by the search engine, but that with the advent of the search engine era, the development of the portal will face a huge constraint.

In fact, the most critical problem lies in user stickiness.

For ordinary users, there may be some senior users who will be more loyal to more professional portals, but for the vast majority of users, when they go online, they want to watch news and find information, but they rely more on search engines than directly enter a specific portal.

Of course, the problem that Wen Baiqian is worried about is actually not so serious, and the portal is actually not so easy to do.

Even if you search your own portal, I am afraid that you will definitely not be able to catch up with the old portal in a short period of time.

Moreover, compared with search engines, portals involve much more things in terms of professionalism and cost.

"Speaking of which, in fact, the object of your concern is wrong, Sosou has no plans to make a portal at least for the time being, and besides, I don't have this idea at all. Ye Qiu said with a smile.

"The object of worry is wrong, what do you mean?" Wen Baiqian was a little puzzled.

"You should be worried about QQ's portal, not Soso. Ye Qiu said with a smile.

Don't look at the fact that there are no fewer users than QQ, but in fact, search engines are destined to be replaced by social networks.

"Of course, it's not that Sosou doesn't want to be a portal, but it's that he doesn't have enough energy. Ye Qiu added with a smile.

Wen Baiqian was silent for a long time, then suddenly raised his head and looked at Ye Qiu and said, "Ye Qiu, what do you think of the future development potential of the portal?"

Ye Qiu was also silent, and after a long time Ye Qiu spoke: "What is the potential of the portal, it is difficult for me to answer, because, every Internet company, to a certain extent, will show diversification, diversified development, the same is true of the portal, if the simple portal is the main body, I am personally not very optimistic, at least, in my opinion, the development potential of the portal and search, QQ is not the same." ”

In fact, for now, this trend has already begun to emerge, just look at the market value of QQ and the market value of New Wolf.

Although QQ has not yet been listed, the valuation of its market value has exceeded that of the listed New Wolf Network, even if today's QQ is far from being comparable with the New Wolf Network in terms of profitability.

As for the search, this can be seen by looking at the miracle of the search engine listing in the United States, and people are optimistic about this industry.

Wen Bai sighed lightly, and finally said, "So, is Sosou interested in acquiring Yiwang?"

At this moment, not only Ye Qiu was surprised, but An Xin was also very surprised.

If Ye Qiu proposed it, it might be logical, but Wen Baiqian took the initiative to bring it up, which was surprising.

"Don't look at me like that, although Yiwang was founded by me, but because of this, I hope that Yiwang can have better development in the future, if Yiwang does not make major changes, I am afraid that it will never be able to catch up with the pace of Xinwolf.com and China.com, so ......" Wen Baiqian looked at Ye Qiu.

Wen Baiqian had this meaning, Ye Qiu naturally would not refuse.

Naturally, the specific matter will not be discussed by Ye Qiu and Wen Bai, and naturally there will be professionals to talk about.

"So what do you think will be the next direction of development after Yiwang is merged into Sosou?" Wen Bai asked with a light smile.

"In terms of doing portals, I'm definitely not as good as you, and I don't know much about the rest, but in terms of development direction, in fact, Sosou has always been doing it, that is, entertainment. ”

"First of all, compared to other aspects, entertainment news has the lowest threshold, and we have an advantage, how can I say that I am also a person in the entertainment industry now, right?" Ye Qiu said with a smile.

"Secondly, you can make an Internet film and television library, including an online database of movie actors, movies, TV shows, TV stars, and movie productions. The materials include a lot of information about the film, actors, duration, content introduction, ratings, reviews, etc......"

In fact, the idea given by Ye Qiu is a combination of foreign IMDB and Rotten Tomatoes in the previous life.

However, Ye Qiu's idea is not new, and there are similar websites in Huaguo at present, but they don't have much to do.

Of course, Ye Qiu's idea is not only to make such a website, but also to combine it with e-commerce ticketing, video websites, etc. in the future.

Other people can't do it well, Ye Qiu's side is different, if you search to do it, there is an advantage that others don't have, that is, users.

Sou already has a post bar,Although there is not only an entertainment section in the post bar,But you can divert the flow from the post bar to this film and television library website,You can do twice the result with half the effort。

……

For ordinary people, they don't pay attention to it at all, but for other portals, it is like a big enemy.

Whether it is the new wolf network or China.com and other top portals, with the rapid development of the Internet, more and more dependent on search engines, the original search did not do content, just to provide search, nothing, but once the search has its own portal, then fools know that in the search results, search will definitely be inclined to its own portal.

For other portals, the impact is absolutely fatal.

No one is a fool, and it is natural that New Wolf Network can develop into a portal giant in Huaguo, so it is naturally impossible to be a fool.

An unexpected news made Ye Qiu frown, and the new wolf network announced that it would become a strategic partner with QQ, and QQ's portal website was merged into the new wolf network, and the new wolf network became the news content provider of the QQ client.

Ma Tengyun claimed that as the most powerful online news content provider in China, the cooperation with QQ will make up for the shortcomings of QQ's content.

And the new wolf network paid 20% of the shares for this.

It is naturally impossible for Ye Qiu, as the major shareholder of QQ, not to know about this matter, but he is powerless to stop it, because Ma Tengyun has an absolute controlling stake in QQ.

Ma Tengyun's move is also without the idea of eliminating Ye Qiu's influence on QQ.

After all, the idea of the QQ portal was proposed by Ye Qiu, and the QQ blog was also launched for this purpose.

Of course, there is also the meaning of preparing for the listing of QQ.

In this regard, Sosou surprisingly did not do anything to deal with it, but launched the Sosou Film and Television Library website.

As soon as the Sosou Film and Television Library website was launched, it was quickly recognized by netizens under the publicity of Sosou sparing no effort.

But in this regard, QQ and New Wolf Network also did not pay too much attention to it.