The most important thing is that Ye Qiu's small goal, to earn 100 million, completely refers to the advertising placement of the new drama. Pen & Fun & Pavilion www.biquge.info

And this new drama must be a sitcom, especially if it is directly implanted with an advertisement of 100 million, if this is not enough to hang, then what is hanging?

Set a small goal for yourself first, and it will become popular on the Internet at once.

"Set a small goal for yourself first, and lose 10 pounds of weight first. "It's a fat man.

"Set yourself a small goal first, this year. "This one dead otaku virgin.

"Set a small goal for yourself first, and then get off the list first. ”

"Set a small goal for yourself first, go to Tianhai City to buy a toilet first. ”

……

He Tiancai also came to join in the fun: "Set a small goal for yourself first, and train six-pack abs first." ”

Chen Silin: "Set a small goal for yourself first, and get the goddess done!"

Wang Dong: "Set a small goal for yourself first, and spend him 10 million first." ”

Lu Hua: "Set a small goal for yourself first to solve the problem of singleness." ”

However, what people are most concerned about is how Ye Qiu will earn this 100 million.

Soon, Di Yeqiu @ the micro signals of several brand manufacturers on WeChat, and sent invitations to each other to discuss the placement of advertisements for new dramas.

There are fast food chains, Kentucky Chicken, McDonald's, Thunder Motors, BMWs, bars, chain restaurants, Huaguo Diantong, banks and so on.

A movie has hundreds of millions of product placement ads, which is nothing, but even if it is a movie, the product placement ads are 100 million, not to mention that there are no in China, but there are very few.

But this time, Ye Qiu wants to implant 100 million advertisements in a sitcom, and his ambition is not small.

Therefore, countless people are waiting for Ye Qiu's small goal to be realized.

However, Ye Qiu's first set a small goal for himself, but he suddenly made this sitcom that he didn't know the name, the actors, or the type of sitcom on fire.

Some people also analyzed Ye Qiu's past programs and works, made a statistic, and came to a conclusion that 100 million is really only a small goal for Ye Qiu.

Because previously, such as "If You Are Honest, Do Not Disturb", such as "Real Man", etc., product placement, naming fees, sponsorship fees, etc., all added up to more than 100 million.

It's just that on TV dramas, the amount of product placement is indeed relatively small, and it has not been able to reach that number.

It stands to reason that it should be a very unbelievable thing to implant 100 million advertisements in a sitcom, but when this matter is put on Ye Qiu, many netizens feel that this is a small goal, and they never thought about whether Ye Qiu could complete this small goal.

What they were curious about was what kind of way Ye Qiu would use to accomplish this small goal.

Also, what type of new drama is it? Is it a martial arts sitcom like "Wulin Gaiden"?

But thinking about it, I think it's unlikely, after all, the manufacturers invited by Ye Qiu are all modern, and it is impossible to implant them in costume dramas.

And Ye Qiu said that it is a plot custom product placement advertisement, which is really a relatively unfamiliar one.

If it's just one or two, then maybe it's nothing, but with a hundred million product placements, how can it be possible to only implant one or two?

Of course, Ye Qiu knows how to maximize profits, and what the public cares about has the value of advertising.

At the same time, Ye Qiu's 100 million product placement advertisement is really not a big goal for his plan, after all, now, Ye Qiu is almost equivalent to a living signboard.

The effect of product placement in his works is a guarantee of quality in the eyes of merchants.

Therefore, after Ye Qiu sent out the invitation, not only those invited merchants came to the door to seek cooperation, but some of the competitors of these merchants also came uninvited.

Because, this time the product placement itself is a big gimmick, plus Ye Qiu's TV series works, which itself is a guarantee of ratings, and at the same time, this time, the series has not yet started to be established, and it has attracted so much attention, which can be said to be full of topics.

There is a naked gambling game, a gimmick to set a small goal first, and a product placement ad of 100 million, etc., etc., which is very topical in itself.

As for whether Ye Qiu's new drama will fail, this is really not in their consideration, because Ye Qiu has not failed so far.

Especially when Ye Qiu told the manufacturers that this time the product placement advertisement is not simply the picture implantation, but also the plot, specially customized for the business, dialogue and so on.

Generally speaking, the cost of product placement will not be disclosed, but this time Ye Qiu did the opposite.

In just the past three days, Ye Qiu announced the first product placement contract on WeChat, which was a product placement contract worth 12 million from Kende Chicken.

", I completed one-eighth of it in just three days, and it's really a small goal. ”

"66666, for Mao's feeling, this micro-message itself is an advertisement?"

"The Kender chicken is up, and McDonald's is dumbfounded. ”

However, this is not the end of the story, and soon a second 10 million product placement contract is generated.

This time it's BMW, the same 10 million product placement contract.

also by the way, a relatively small value of the product placement contract, Thunder Automobile, 2 million.

Then there is the so-and-so chain, the so-and-so bar, the so-and-so beer, and so on.

After Kender Chicken, almost every day or two, Ye Qiu would announce several contracts for product placement.

Although it has not yet reached 100 million, it is infinitely close, and no one will doubt whether Ye Qiu's small goal can be accomplished.

When the final total amount officially exceeded 100 million.

The netizens who had been holding back for a long time finally broke out, and Ye Qiu's WeChat message was once again blown up.

What is called a cow fork, this is it.

I don't even know what the name of the TV series is, what the plot is, and even the actors haven't started to choose yet, so the product placement has exceeded 100 million, is there a more explosive rhythm than this?

Even He Tiancai said on WeChat that it seems that his fitness exercise during this period is not useless, and running naked seems to be a foregone conclusion.

Finally, after Ye Qiu completed the small goal of 100 million product placements, he announced the news about the new drama.

The new drama is an urban sitcom called "Love Apartment"!

Compared with martial arts sitcoms, urban sitcoms are obviously not so unfamiliar, and it can be said that almost the vast majority of sitcoms that appear nowadays are urban.

It's just that the limitations of the subject matter are greater.

Indoor sitcoms are generally either family-based comedies or comedies with the theme of such and such an office.

On the whole, although urban sitcoms are not as rare as martial arts sitcoms, it is more difficult to do a good job in urban sitcoms.

The reason is very simple, because of the martial arts sitcom, so far, Huaguo has only Ye Qiu's "Wulin Gaiden".

There are many urban melodramas, but there are no successful works.

Therefore, it is conceivable that if the martial arts sitcom "Wulin Gaiden" can be said to be a new theme plus points, or it can also be said that it is because, before this, no one touched this theme, so the first person to eat crabs was either popular or hit the street, and obviously "Wulin Gaiden" was popular.

But urban sitcoms are different, so many kinds of urban sitcoms, if they can be successful, they would have been successful a long time ago, so so many people have tried, but they have not achieved any good results, so the difficulty can be imagined.