After getting off work, Gangneung went to a movie theater closest to his home, the movie theater was on the third floor, and when he took the elevator, he heard several people next to him talking about the animated film "Diwu".

"This is an animated film adapted from pure online texts, original, and the picture quality is not lost to Kung Fu Panda at all, it is definitely a work of conscience. "One of them, obviously a fan of the web novel, listens to what he said, this is not the first time to see this movie.

Another person said, "It's really good to watch the trailer, but I don't know how the plot is." ”

"I vouch for my personality that it will be worth the fare. ”

The elevator arrived quickly, and several people walked out of the elevator door together. Gangneung walked at the end, thinking to himself, is it because of such a reputation that such a niche animated film has become the biggest box office dark horse this year?

Since he planted a fight in Zhong Yue's hands, he has paid special attention to Zhong Yue's affairs, in addition to the three companies of Yi Soft, Yi Management, and Yi Zhi, he also knows that Zhong Yue has an animation studio, and an animated film is currently being produced, which is being released.

This animated film called "Emperor Wu", once released, was a box office hit, and got a good result of 168 million in the first week. In Jiang Ling's view, this kind of animated film adapted from online text into animation is only a niche in the movie.

Like Neon, three of the top five movies at the box office are animated and unique. In China, before the return of the Great Sage, there was not even a single domestic animated film with a box office that exceeded 300 million.

And the success of the return of the Great Sage is due to various factors. One of the big reasons is that the audience of the genre is very wide, and the story of Journey to the West can be said to be a household name, and it is also the childhood memory of the post-70s and post-80s. Make conscience like the return of the great sage. It's not hard to understand that a movie with an outstanding story has achieved such success.

In comparison, an animated film adapted from a web novel is undoubtedly niche. The result of 168 million in the first three days is already amazing.

Gangneung hadn't watched "Diwu" before, according to his estimates. The total box office is about 500 million at most. This is still the judgment he made after watching the trailer.

never thought that in the second week, the box office data of "Diwu" would slap him in the face.

Due to the good results in the first week, in the second week, with the efforts of Chengying, there was no big production released this week, in the absence of opponents. The scheduling rate of "Emperor Wu" has increased by 40 percent. And "Diwu" also lived up to expectations, getting an astonishing result of 348 million the next week.

Ten days after its release. The box office has exceeded 500 million. On the Internet, there has also been a wave of craze, although it is not as fanatical as when the Great Sage was released, but because there is no heavyweight opponent, the popularity is not weak at all.

And Jiang Ling couldn't sit still, and decided to come and see for himself why this work, which seemed niche in his opinion, could get such a high box office.

He booked the ticket online. Pick the best location and wait to get the ticket. After about ten minutes, it began to enter the field.

Before the movie started, he observed it and found that the attendance rate was around seventy percent, even though it was off-duty time, but considering that the movie was already in its third week of release. This result made him a little frightened.

"Why does he succeed every time he invests?"

Jiang Ling couldn't understand it, and the more he studied Zhong Yue's family history, the more jealous he felt in his heart. Since Zhong Yue started his business, no matter which industry he invests in. can mix well, it's like a god's help.

And the most incomprehensible thing is that whether it is the mobile game industry, mobile phone security software, animation, or the mobile phone industry. Judging from Zhong Yue's resume, they are all industries that he has never been exposed to before.

And in less than two years, except that the mobile phone has not yet been listed, the future is unknown. Zhong Yue has achieved great success in the other three industries.

Easy management at an astonishing speed, is catching up with the footsteps of the Seven Tigers, the gap is narrowing month by month, the general view in the industry, according to this trend, no more than a year, easy management will replace the Seven Tigers, become the leader of mobile phone security software.

In addition to the mobile game development companies attached to several large platforms, those small and medium-sized development teams in the past have almost disappeared, either into the camp of Yichangyou, or joined the big mobile game development companies.

Since the beginning of this year, more than eighty percent of the new games have come from Yi Changyou, which can be said to have achieved Zhong Yue's goal of beating all mobile game companies.

As for the animation studio that has officially changed its name to Yi Entertainment, as soon as the animation of "Diwu" came out, it began to pry into the pattern of the entire animation industry, and every season it was launched, the selling price rose by a cut. From a few hundred yuan a minute to the first season of "Ice Sculpture Lord", 30,000 yuan a minute, it can be said to be a huge leap. It has risen dozens of times.

And the sixth season of "Emperor Wu" has reached a sky-high price of 100,000 yuan a minute.

It is precisely because of the strong rise of Yi Entertainment that the investment in animation has become a profitable industry. It can be said that one of Zhong Yue's studios has driven the development of the entire animation industry. Gained great prestige for himself.

Now, the animated film adaptation of "Diwu" has exploded at the box office, which has brought a huge shock to the entire animation industry, and anyone can see that with the success of Yi Entertainment one after another, the spring of the animation industry has arrived.

In fact, as far as Gangneung knows, even Chengying Group has begun to increase its investment in its animation production companies, ready to take a share of the pie.

Zhong Yue went from one success to another greater success. To outsiders, it's incredible. Sometimes Gangneung even wonders if he is the protagonist of this era, otherwise it is impossible to explain why he has been able to cross several industries and achieve things that others cannot achieve.

Just when Gangneung was thinking wildly, the movie began. He dispelled the distractions and looked intently.

It was precisely because of the vigorous development of the domestic film market in recent years that he decided to come to Chengying Group. With his mother's support, coupled with his own academic qualifications, it was only a matter of time before he became a senior member of the group. And his ambition is not limited to this. His ultimate goal is to replace Zhao Jingmei and become the chairman.

Therefore, in the transitional position, he chose one of his largest production companies and immersed himself in the production of the entire film. He knows very well that relying on the power struggle alone, even if Zhao Jingmei is replaced, the position of chairman will not be stable. Only when you really make achievements can you stand firm.

He didn't have to learn those professional techniques, but at least he had to know the doorway. Whether it is in the United States or in China, the film industry is very xenophobic. If you are not an insider, you will rashly participate in investment, and you don't know if you are resisted to death.

After working in the production company for a few months, he is not going to mess around, at least he has a certain judgment on the quality of a movie.

Even with his prejudiced gaze, he has to admit that this is an excellent animated film, if not as spiritual as Pixar's animation, at least a qualified commercial film at the Hollywood level.

From the very beginning, the film gets into the theme. The protagonist's encounter instantly captured people's emotions, and the scene of divorce reached a climax.

When the protagonist says the name "Don't bully the poor boy". Gangneung, who has never read an online novel, even felt the cold hairs on his back stand up one by one, and his scalp is slightly numb.

This strong sense of substitution has never been felt by him when he is watching a movie.

He also kind of understands why such an animated film has achieved such success. That is the sense of substitution that has been brought to the extreme.

Domestic films, purely commercial films, are very rare. There are directors who are willing to make commercial films, but either they can't find enough investment, or the director's level is too poor, or they are eager for quick success, or they can't grasp the taste of the public, and there are very few high-quality films, and almost all of them are concentrated in the genre of comedy.

Directors with relatively high professional standards from general colleges and universities in China have a problem, that is, they like to stuff private goods in movies and forcibly instill some life philosophies in the audience. The audience certainly won't buy it.

And although "Diwu" is only an animated film, it is a thoroughly commercial film, and the production standard is quite high, reaching the first-class level of Hollywood. What's even more rare is that

The protagonist's behavior is very in line with the values of the Chinese people, and the sense of substitution brought to the audience is incomparable to those commercial blockbusters in the United States.

When the movie ended, Gangneung fell into deep thought, and this animated movie brought him a lot of shock. For discerning viewers, "Diwu" undoubtedly has many shortcomings, but there is no doubt that it is a successful commercial film. It brought a refreshing feeling to most of the audience.

It has no substance, and no depth. It's a cliché story, with a little blood and a little inspiration. All the shots of the movie, all the foreshadowing, are in the service of the story, or the protagonist.

Thinking about the structure of the whole movie, recalling the whole movie-watching experience, his heart was gradually filled with excitement, and he found that he had found a good way.

When I walked out of the door of the movie theater, it was already dark. He looked at the crowded square, took a deep breath, and said in his heart, "Even if your movie shows me a direction, I won't thank you." ”

…………

At this time, Zhong Yue was participating in the celebration banquet, with a box office of more than 500 million, and he needed a grand celebration banquet, firstly, to reward the production team, and secondly, to promote it.

Zhao Jingmei personally attended the banquet, and at this time, since the beginning of this year, the movie released by Chengying Group has the highest box office, and she of course has to be there.

Moreover, she came for another purpose, "I heard that you are going to make a live-action movie." ”

Zhong Yue was surprised and said, "Auntie, you are really well-informed. (To be continued......)

PS: This is yesterday.