Chapter 349: The Way to Join

2002 was long overdue.

Liao Fanmin couldn't help but think of the popular song "The First Snow in 2002", this year the national football team finally entered the World Cup, and the magical coach Milu was also praised to an unprecedented height, of course, the dirtiest scene of this World Cup.

All this has nothing to do with Liao Fanmin, most of his attention is focused on Minhui Logistics Company and Feiya Real Estate Company.

After New Year's Day, Minhui Logistics' express delivery business has a blowout situation, and the bottleneck of the company's development has also appeared.

The speed of business growth is too fast, but the company's outlets across the country are not particularly sound, which leads to the Minhui logistics company, which originally implemented direct management, and has no choice but to consider part of the way to join, so that the express mail can reach all parts of the country.

It's a huge undertaking that stakes the company's reputation.

After New Year's Day, Liu Shijie convened the company's senior management to hold a special meeting to study whether to implement the way of joining.

After the company's senior management basically agreed on the opinions, Liu Shijie made a special report to Liao Fanmin and waited for Liao Fanmin's final decision.

On Saturday, January 5, at nine o'clock in the morning, Liao Fanmin and Shen Yaling appeared at the headquarters of Minhui Logistics Company on time.

Entering January, there are not many things in the unit, the inspection organized by the provincial party committee and the provincial government is in progress, and the relevant work inspection of the central part is also being carried out at the same time, and all units are busy with the inspection work.

The inspection team represents the provincial party committee and the provincial government, holding the sword of Shang Fang in his hand, Liao Fanmin's identity is not qualified to enter the inspection team, and the members of the inspection team can also get too many benefits in the process of work.

This also allows Liao Fanmin, who is idle, to worry about the company's affairs.

The general manager, deputy general manager, managers of various departments, and assistant general manager of Minhui Logistics Company attended the meeting.

At Liao Fanmin's suggestion, Wang Zhi and others were also able to attend the meeting.

"Everyone, we have a meeting, the topic of today's meeting is very simple, is to decide whether Minhui logistics company to join the way to develop and expand the company's express mail business, because our express business development is too fast, whether it is manpower, or capital, we can not keep up in time, but the requirements of customers are getting higher and higher, especially close to the end of the year, a lot of New Year's goods are also sent through our express company, and most of the New Year's goods are express to the county and city, our company's main business is concentrated in large cities and many prefecture-level cities, the foundation of the county and city is very weak。。。 ”

"If we develop the branch of the county test, the headquarters does not have so much energy to strictly manage, so at the last meeting, we decided to partially adopt the franchise method to expand the company's business... ”

。。。

Liu Shijie's statement was very clear, showing the existing difficulties, and also explaining why the company was strengthened by joining the company.

After Liu Shijie finished speaking, he looked at Liao Fanmin.

"Mr. Liao, please make a decision. ”

Liao Fanmin is still pondering, if according to his previous idea of founding a company, he will never agree to take the franchise method to expand the business, the franchise company is not easy to manage, a lot of chaos will appear, and the final responsibility and consequences are the head office.

Of course, Liao Fanmin, as a traverser, knows how to protect his own interests, that is, when signing the franchise agreement, all aspects of the problem are taken into account, and the company can adopt the safest way to join, that is, the contracted franchise method.

This way of joining has just appeared, and it is more used in the catering industry, but has not yet been used in the logistics industry.

After a full minute of silence, Liao Fanmin finally spoke.

"Mr. Liu, everyone, according to my original intention of founding Minhui logistics company, I will not agree to join the way to expand the company's business, the speed of joining the way to expand the business is very fast, in a short period of time can cover all parts of the country, but the company is difficult to manage, good and uneven, if these companies to join the company in the process of transporting mail problems, the responsibility is the head office, thousands of miles of embankment destroyed in the anthill, once the reputation of our head office suffers a heavy blow, other logistics companies will take advantage of the situation, squeeze our market。 ”

"However, the company is currently facing practical difficulties, we can not improve the company's express delivery network in a short period of time, and the situation in each province and city is not the same, the south of the logistics industry management is slightly looser, the north of the logistics industry management is strict, to say a little worse, we are based on the logistics of the implementation of the express business, is not on the table, is to encounter the government to investigate. ”

"In this case, if we roll out the express network on a large scale, it is very likely that we will do half the work and lead to significant losses. ”

"So Mr. Liu and the company's collective discussion of the proposal, I agree in principle, but I have requirements, we use the way to join, different from other logistics companies to join the way, we do not require the company to hang our Minhui logistics company brand, we use the way to join, called the contracted way to join. . . ”

Liao Fanmin had just finished speaking, and Liu Shijie was a little anxious.

"Mr. Liao, this can't be done, if the county and city are controlled by other logistics companies, we sign an agreement with them, which is equivalent to helping them do publicity, these franchised logistics companies, will definitely not mention our Minhui logistics company." ”

Liao Fanmin looked at Liu Shijie and nodded.

"Mr. Liu, you are right, but you must remember that our so-called joining, is a temporary franchise, not a long-term cooperation, in a short period of time, we are indeed helping other logistics companies to do publicity, we only get the contracting fee, the loss is the impact. ”

"But please pay attention to the temporary joining, what is the temporary joining, in addition to not long-term cooperation, the point is that we still have to develop the county and city express network under the direct jurisdiction of the company, once our express network matures, is when we end the franchise. ”

"As you all know, Minhui logistics company for mail delivery requirements are very strict, every quarter the head office will carry out special training, improve the awareness of the heads of each branch, for those who have made major mistakes in the head of the branch, to be fired and other severe punishments, it is because of this strict management, so that our company has gained a good reputation, so to speak, in many provinces and cities, our reputation exceeds Shentong and other old logistics companies. ”

"Our reputation is our lifeblood, and we can't afford to lose it, even if we slow down our business growth for a while. ”

When Liao Fanmin said this, Liu Shijie spoke again.

"Mr. Liao, according to your meaning, we can give up the way of joining and gradually develop the company's own outlets... ”

Liao Fanmin shook his head.

"Mr. Liu, there are people in front of the way, why are we blocking, recently, I specifically inquired on the Internet, the development of the national county and city logistics companies is almost blank, even the most developed logistics in the south of Guangdong and Jiangsu and Zhejiang, counties and cities have not reached full coverage, this is why, there must be many practical problems in the development of logistics outlets in counties and cities, in addition to the strength of the county and city post office for this reason accident, we do not understand any problems in other aspects. ”

In this process, the company can send people to the county and city outlets at any time to check the operation of the outlets, to see what difficulties they have, we can help them come up with ideas, and we also learn from experience to prepare for the future development of county and city outlets. ”

"The logistics industry, with the continuous development, small companies can not be maintained, those companies that focus on grassroots counties and cities, will eventually close because of the depletion of business, only the practice of strong large companies, can persevere, and the speed of development is getting faster and faster, the scale will be larger and larger... ”

Liu Shijie's face was full of two words: surprised.

After Liao Fanmin finished speaking, he was silent for a while and slowly spoke.

"Mr. Liao, you think thoughtfully, I did not expect so far-reaching, we take the way of temporary joining, in the final analysis, the company is involved in the business of the county and city, contracted to those small companies, so that they can use their own brand to the county and city to develop business, in this process, we continue to learn experience, find problems, for our future large-scale development of county and city outlets are ready, and these small companies, with the development and growth of the logistics business, slowly unable to support and adapt, at that time, we take over these companies, can save a lot of trouble, to achieve twice the result with half the effort。 ”

"Another thing is that the business help we usually give to these companies also makes them not dislike the company. ”

。。。

After Liu Shijie's explanation, the big guys understand the meaning of this so-called joining.

Perhaps Liao Fanmin's method is a bit cruel, when the company's grassroots outlets are not enough, use some small logistics companies, let them do the express delivery business in counties and cities, explore the way in front, the company charges a fixed fee through contracting, and makes a steady profit, and when the company's scale gradually grows, it will immediately cut off cooperation with these franchise companies, and then annex these small companies that are difficult to maintain.

Doing business is like this, there are not so many mothers-in-law, no one is a philanthropist, otherwise there is no need to do business, it is best for both sides of the cooperation to achieve a win-win situation, but if you can't do it, it is the best choice to protect yourself and annex each other.

This meeting, so that the company's senior management once again felt Liao Fanmin's power, so many people in the company's senior management, discussed for several days, stunned did not think of this method, Liao Fanmin is a head, just thought of such a foolproof strategy.