Chapter 773: Fire, from the premiere
"Tingting, go shopping in XX Square after work, there are discounts for today's activities, and I heard that there are performances to watch. Pen, fun, pavilion www. biqugeγ infoβ
"No, I'll go home when I'm done. β
"It's only past six o'clock, why are you going back so early?"
"Tonight's "Hit" premieres, and it's almost over after I go back to dinner, and I ...... starring Huo"
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"Kuroko, come out and drink. β
"Don't go. β
"I'll introduce you to a few girls, will you come?"
"Uh...... After ten o'clock. β
"Why?"
""Hit" premiered tonight and finished at ten o'clock. β
"Rub, is it important to watch a TV series for the girl I introduced to you?"
"Girls are very important, TV dramas are also very important, my goddess starring, I heard that there is a bed scene in the first episode. β
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"Husband, I'm back, is the meal ready?"
"Wife, don't be angry when I tell you something. β
"I don't care, I'm going to watch "Hit" tonight, you are not allowed to rob me. β
"I don't have to rob if I want to, the TV is broken. β
"Then why don't you hurry up and find someone to fix it?"
"It's so late, where can I find someone to fix it...... Don't be angry, baby, or else, go to our mother's place, we haven't seen her for a long time. β
"Then what are you waiting for, why don't you change your clothes and leave......"
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"me, me, me, what are you going to do, why did you all come to our dormitory for dinner?"
"Hehe, who let you have a TV in your dorm. β
"I'll go to the cafeteria for a meal, and I won't even have a place. β
"Third child, I told you just now, let you call back and eat you don't listen. Look at them...... Hey, remember to take the lunch box with you when you eat. β
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"Xiao Zhang, why don't you put away the dishes?"
"Manager Wang, there are still dozens of students who haven't finished eating, that's not. β
"Which class is doing activities, why do you all sit together?"
"I think I'm waiting to watch a TV series. By the way, the manager, there were not enough drinks. β
"Then prepare more, and use me to teach?"
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In the first week of 2008, each satellite TV opened the New Year's drama week.
"Fated I Love You" aired a little later, in the second half of the week. In the first half of the week, including CCTV, many satellite TV stations have successively released their own New Year's dramas.
This week's list has been baptized by the big dramas at the beginning of the year, and it is a little calmer, and the drama genres are still rich and diverse, but the feeling of being people is that it lacks that eye-catching feeling.
Even if they are known as the two major opponents of "Hit", the costume idol drama exclusively broadcast by Mango Satellite TV, and the anti-Japanese war drama broadcast by the four-star simulcast, their performance is mediocre in front of CCTV's New Year's drama.
CCTV's New Year's dramas often use magnificent productions, and this year's first is the 52-episode CCTV New Year's drama that attracted the audience's attention as soon as it came up, and it is also CCTV's key theme drama this year - "Breaking through the Guandong"!
After going through the process of PK with dozens of works, "Crossing the Guandong" was finally selected by CCTV, in addition to CCTV's optimism about the theme of tenacious independence in the play, but also out of trust in the acting skills of the protagonist Li Youbin.
At the beginning, "Bright Sword" starring Li Youbin achieved great success in ratings, so that CCTV has absolute confidence that "Li Yunlong" can show the first sword in early 08.
"Breaking through the Guandong" did not disappoint CCTV, and after it was broadcast on January 2, 2008, it received rave reviews.
Due to the different ratings data networks used, as well as the huge advantages of CCTV, provincial satellite TV generally does not play with CCTV.
The national network used by CCTV has a sample size of 6,000 households, of which 70% is in rural areas.
70%β¦β¦ There are many rural areas that can't receive satellite TV from other provinces, so how can provincial satellite TV play happily with CCTV?
The city network data used by provincial satellite TV has a sample population of more than 40,000 across the country, and the sample households are distributed in central cities across the country.
The data from the national network and the city network have their own uses. Advertisers' preferences vary depending on the consumption habits of the viewing group.
The home appliance industry, the daily chemical products industry, the food and beverage industry, including alcohol, the automobile industry, etc., all like to advertise on CCTV.
Many fashion brands prefer to refer to the ratings data of the city network, and then choose the first- and second-tier provincial satellite TV to invest in advertising for the middle class, white-collar elites, and young people with fashion concepts with strong consumption power.
The audience targeted by idol dramas is teenagers, young people, and people who have just entered middle age with various idol dramas over the years.
This group of people is often the main group of consumers, and it is also the target customer group and potential customer group of major fashion brands.
"Hit" is a cute drama, a youth idol drama jointly created by the entertainment circles on both sides of the mainland and Taiwan Island, and starring Huo Jianhua and Chen Qiaoen, two stars with strong ratings appeal, which is highly anticipated.
As early as after the broadcast of "Meteor Garden", the gossip scandal of the two of them flowed out, and they were strangled by the old man of the Chen family, but the people who ate melons talked about it.
The promotion of "Hit" this time, the cute people are okay, they take the conventional orthodox path, but the four satellite TV stations that have purchased the premiere rights are different.
I don't know who or who is the first, anyway, news about "Huo Jianhua and Chen Qiaoen's bed scene, passionate love scene", "Chen Qiaoen's first kiss on the screen", "Huo Jianhua and Chen Qiaoen may fall in love because of the play" and other news quietly spread on the Internet.
Even if the Hailian Chen family wanted to interfere, they couldn't hold it down.
There is a great possibility that four satellite TV stations will be found, so what? People have spent a lot of money to buy the premiere rights, and they are counting on the advertising revenue brought by high ratings to make money, and the more attractive the publicity, the better.
did not fabricate the "scandal between Huo Jianhua and Chen Qiaoen", and the hype was made with great fanfare, which is already quite professional.
I don't know when it began, the scandals of the male and female protagonists have become a regular means of hype in TV dramas. As a result, a new term was born - propaganda period love.
During the promotion period of the work, there were "unintentional" scandals, and the artist and the work gained exposure out of nothing, and received a lot of publicity for free. is not only in love, but also in the entertainment industry where love is lost, marriage, divorce, and the entertainment industry that needs to fight every minute can be used as a weight for headlines.
The people who eat melons are not stupid, and those who are tricked have their own judgments. But even if they think it's propaganda and hype, they still can't help but pay attention to it, and the most terrifying thing is that the people who eat melons can't tell whether it's hype or not.
There are some things that you think are hype and the result is true, and there are things that you think are true and the result is hype.
In the years since the establishment of Mengren, he has relied on his own brand, the appeal of the actors, and the quality of the plot itself, and has never used this way to promote hype. It's just that among the many New Year's dramas this year, CCTV's "Breaking the Guandong" has brought too much pressure to various satellite TVs.
Even Mango Satellite TV, which is accustomed to calling CCTV, has been crushed by "Breaking through the East" in terms of topicality, popularity, and praise for this year's New Year's drama.
Finally, the youth idol drama "Hit", produced by Meng Ren and integrating mainland and Taiwan actors, was launched.
The first episode just finished broadcasting, and the mainland audience fried the pot.
Many people on the Internet denounced being deceived and denounced false propaganda.
"I'm rubbing, who said there was a bed scene in the first episode?"
"The first episode is over, where is the bed scene?"
"Closing the door is considered a bed play?"
"My pants are off, can you show me this?"
"I've seen the trailer, and it seems that there are two versions, and the Taiwan version only has a bed scene. β
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After seeing the discussion on the Internet, some Taiwan viewers came out to show their superiority in a high-profile manner.
"Who said there is no bed scene, Huo Jianhua is a good man, I love him to death. β
"Chen Qiaoen's figure is first-class. β
"Welfare, this is Chen Qiaoen's first kiss on the screen, and it is also her first time filming a passion scene, right?"
"I was thrilled to see them roll the sheets. β
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"Are we talking about the same TV series?"
"Are you from Mars?"
"I remember that there are two versions of "Hit", the trailers are different, and there are discrepancies in the editing between the mainland version and the Taiwan version. β
"Damn, seriously protest against the discrimination of mainland audiences by cute people!"
Discrimination is a chicken feather.
This time, there are also TV stations on Taiwan Island that have purchased the exclusive premiere rights on the island, which will be broadcast at the same time as the four satellite TV stations in the mainland, but there are two versions.
This is not because Mai Xiaoyu discriminates against mainland audiences, but because the scale of TV dramas on both sides of the strait is different.
For example, the opening bed and drama part, the car accident part, the miscarriage and birth plot, ONS, unmarried pregnancy, etc., there is no problem with broadcasting on the island, but the mainland ...... Let's put it this way, it is unsightly, too vulgar, and will teach bad friends.
The relevant plots and plots have either been cut or remade, and even the main plot has been slightly changed.
At the beginning of the Taiwan version, ONS is true, the heroine's pregnancy is real, and the miscarriage is real; in the mainland version, there is a misunderstanding, the heroine is not pregnant at all, and it was the previous hospital that confused a female patient with the same name as the heroine.
In order to pass the review in the mainland, "Hit" was broadcast smoothly, and Meng Ren had to do this, which was finalized by Mai Xiaoyu with the director, male and female protagonists and other main creative staff early on.
There is no problem with the overall plot of the two versions, and in terms of plot direction, although there are some changes in the process, the general direction and ending are completely the same.
It's just that the audience who watches the mainland version doesn't have so many benefits.
However, did the Taiwan audience really get the benefits?
Some viewers on the southeast coast have something to say.
"Haha, I'm from Fujian, praise for my land of Fujian. My family can receive TV stations from Taiwan Island. The Taiwan version and the mainland version are really different, as a man who stands and pees, I personally think that the Taiwan version is good-looking. β
"Cut, we can also receive it in Nanyue, I'm watching the Taiwan version of "Hit", the Taiwan version is 60 minutes per episode, but there are two episodes per night, and the mainland version is not much progress. One more thing, I'm a beauty, and I also think the Taiwan version is good-looking. β
"As a glutton of TV dramas, it is necessary for me to remind the brothers on the other side of the strait, do you really think those benefits are real?"
"Hehe, they didn't understand it, but at a glance, they knew that it was a stand-in and a borrowed position. β
"The current publicity is too bottomless, what else do you say about Chen Qiaoen's first kiss on the screen, is it funny!"
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One TV series, two versions.
Viewers who watched the mainland version, although they felt deceived, still thought that the mainland version was good. After watching the Taiwan version, the Taiwan version of the Taiwan version of the story and the network stickers, as well as the mainland viewers on the southeast coast who can receive Taiwan TV, after watching the two versions, they think that the Taiwan version is better, and a topic is instantly formed.
At the end of the first three episodes, mainland audiences who followed the drama were very interested and asked everywhere where to see the Taiwan version of "Hit".
Huaxia attaches great importance to intellectual property protection and copyright protection, and it is extremely difficult to find pirated TV series on the Internet, and many big-name video websites, Storm Technology, bought the exclusive online broadcast rights of "Hit" at a high price.
The online exclusive broadcast rights of the mainland version and the Taiwan version were bought by Storm Technology, and it will not be broadcast on Storm Video in a week, and now it is a trailer and tidbits.
Some viewers have watched the trailer and tidbits on the storm video, and those who haven't watched it, now after clicking on it, they found that it was really the same as what was said on the Internet, "Hit" is divided into two versions: the mainland version and the Taiwan version.
Referring to the audience's message, the scale of the Taiwan version is slightly larger than that of the mainland version, and there is a real hammer bed scene in it!
As for Chen Qiaoen's kiss scenes and passionate love scenes, they are all stuntmen who act...... It doesn't matter, just satisfy the YY brain supplement of the people who eat melons!
At noon the next day, the ratings for the premiere of "Hit" were released, and Dolphin Satellite TV won the first place by virtue of the good reputation of "drama industry in the world loves thousands of families" laid during Wang Yunshi's reign, and the accumulated TV series ratings foundation!
With the first broadcast rating of "Hit" of 2.38%, Dolphin Satellite TV easily pulled Mango Satellite TV off the horse and became the champion of the same period!
In terms of the national network, the ratings of "Hit" are far less than those of "Breaking Guandong", but last night, the ratings of "Breaking Guandong" dropped significantly by a small step!
In addition, the popularity of "Hit" on the Internet continues to rise, and the topic is high, no less than "Breaking through the East".
Especially the young viewers, pay more attention to "Hit", which has sparked heated discussions on the Internet.
The topics discussed include actors, plots, character modeling, costume design, and the most common is the gap between the mainland version and the Taiwan version.
"Where can I see the Taiwan version?"
"I really want to see the stand version. β
"The Taiwan version, we want to watch the Taiwan version!"
"Can't Storm Tech play the Taiwan version in advance?"
"Is the cute person controlled by Taiwan Island funds, otherwise why is only the Taiwan version having benefits?"
"I don't understand don't beep, don't beep, the mainland censorship system is like this. β
βMDZZοΌβ
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Some people think it's an exaggeration, only three episodes can cause such a sensation, is it cute or the TV station is looking for a water army.
A netizen's words are very representative: Other dramas may have to watch a few episodes to determine whether they like it or not, and it is enough to watch one episode of "Hit". Because of the fairy tale normality and bloody extremes of idol dramas, they were all staged in the first episode.
After the broadcast of "Hit", Dolphin Satellite TV firmly ranked first in the ratings of CSM50 cities at the same time, and no one could shake it, and the ranking of the other three satellite TV stations was also improving rapidly.
The second half of the week passed quickly, and in the second week, the ratings of "Hit" on Dolphin Satellite TV had broken 3, and the ratings of the other three satellite TV stations also sat firmly at the top of 2, monopolizing the 2-4 places in the same period.
The Taiwan side is even more fierce, directly refreshing the new record of the average ratings and segmented ratings of a single episode of idol dramas.
Xiangjiang TVB said that it has purchased the copyright of "Hit", which will be broadcast during the Spring Festival this year.
At the beginning of 2008, "Fated I Love You" created by Mengren was upgraded to a super phenomenal TV series, leading the ratings frenzy across the Taiwan Strait.
Even Storm Video has become popular, because the online broadcast rights of the Taiwan version of "Hit" are in their hands, and many mainland audiences are looking forward to it.
At this time, Mengren announced in a high-profile manner that he planned to spend 55 million, directed by Sun Yaxing, starring Huo Jianhua, Tang Yan, Zhao Liying, Shu Chang and others, to create 80 episodes of the romance idol drama "The Three Thousand Golds of the Xia Family"!
As soon as the news came out, all the first-line satellite TV couldn't sit still......