Chapter 350: Indian Wells Masters

After the recording of "Oprah Talk Show" is completed, it will not be broadcast until the weekend.

In the next few days, Zhang Huasong needs to complete several endorsement contracts and advertising shooting of the Star Spangled Country brand.

Although the entertainment industry in the country of stars and stripes is very developed, and there are many stars of all kinds, Zhang Huasong's achievements are indeed too outstanding.

Therefore, even in the Stars and Stripes country, which has always boasted of being the world's number one in everything, there are many people who are fans of Zhang Huasong.

With fans, there are naturally businesses looking for Zhang Huasong to sign endorsements and shoot advertisements. Moreover, the price is not low.

Before March 11, Zhang Huasong signed 6 advertising endorsements in Chicago, Washington, New York, Los Angeles and other places.

However, they are all relatively simple print advertisements or short advertising videos that don't even have lines, and they don't take much time.

The contract has already been negotiated between Pan Xiaowen and Qin Zhuozheng, and Zhang Huasong only needs to sign and shoot advertisements in the past.

Therefore, Zhang Huasong can sign so many advertisements in a few days.

There are two days or even two in a day, including the time to catch a flight, sign a contract, eat, and shoot commercials.

During this period, the new issue of "Oprah Talk Show" was broadcast on the weekend, which made more new viewers recognize Zhang Huasong.

Zhang Huasong's 10-time Olympic champion, his single MV "Zhang Huasong: Victory! , his first record "Fly Higher" and so on, have made many people who have not paid attention to Zhang Huasong before, or who have heard his name but don't know the specific deeds, know him this time, and many of them have naturally turned into fans of Zhang Huasong.

Of course, as time goes by, the more such programs Zhang Huasong participates in, the more the audience will overlap with the audience who knew and understood Zhang Huasong before.

Even though the global viewership of "Oprah Talk Show" has reached hundreds of millions, many of them are viewers who already know Zhang Huasong, and even many of them are fans of Zhang Huasong.

Although it can also rise sharply, it will no longer have the scene of skyrocketing popularity when the Olympic Games were crowned.

The international celebrity popularity list, the further you go, the more difficult it is to upgrade!

However, no matter how difficult it is, Zhang Huasong must continue to move forward and can't stop!

On March 11, after taking the last set of advertising photos in Los Angeles, the brand invited Zhang Huasong's team to a dinner, and then sent two luxury cars, complete drivers and bodyguards, to send Zhang Huasong and his party to Indian Wells, a small town in California, more than 180 kilometers away from Los Angeles.

Although it is a small town, it has more than 20 professional tennis courts, and the largest tennis court in the world outside of the US Open Grand Slam.

With a capacity of 16,100 spectators, Centre Court Indian Wells is the first stop of the nine ATP1000 Masters tours each year, attracting more than 300,000 domestic and foreign visitors every year to watch the Masters, making it the world's largest tennis tournament outside of the four Grand Slams.

The Indian Wells Masters will have different official names depending on the title sponsor. In previous years, it was called the Pacific Life Insurance Cup, but this year the title sponsor was changed, and the official name began to be called BNP Paribas Open.

It's just an advertisement by the title sponsor.

However, in the minds of the industry, and even fans, there will always be only one name for the game here: the Indian Wells Masters.

The Indian Wells Masters is a hard court like the Australian Open, with 96 main draw spots in singles, and it is also the same as the Australian Open, and it is directly entered into the main draw by the world ranking and entered the main draw with wild cards and qualifiers, and the top 32 seeded players have a first-round bye in the main event.

When Zhang Huasong was still signing endorsement contracts and filming commercials, on March 9 and 10, several qualifiers for the main competition had been decided.

The main draw kicked off on March 11, but Zhang Huasong has become one of the top 32 seeded players with 2,000 points from the Australian Open Grand Slam victory and the ATP world ranking, with a first-round bye.

The first round will take three days, so Zhang Huasong can only rush to this small city on the evening of March 11 to prepare for the second round.

This time, no one regards Zhang Huasong as a novice!

Before the start of the tournament, Zhang Huasong had already become the same favorite to win the championship as Federer, defending champion Djokovic, and world No. 1 Nadal.

Speaking of which, Djokovic is really talented, and even Nadal and Federer can do it when he plays seriously.

He won last year's Australian Open Grand Slam and Indian Wells Masters, but he didn't expect to retire at this year's Australian Open.

I don't know what kind of performance he has performed as the defending champion at the current Indian Wells Masters.

Arrived at his destination on March 11, took a two-day break on March 12 and 13, watched other people's first round of competitions, and took time to sign autographs and take photos with some fans.

On March 14, the second round of men's singles began, and the top 32 seeded players, including Zhang Huasong, officially played, and immediately ushered in the peak attendance of this Masters.

Although Zhang Huasong's first Masters match was not allocated to the largest court, it was also the second court, which could accommodate more than 5,000 spectators and had a 100% attendance rate.

When Zhang Huasong appeared, he was greeted with tsunami applause and screams from the audience.

Many stars of Olympic sports became famous when they won gold medals in the Olympics, but they disappeared after the Olympics, and not many people paid attention to them.

But Zhang Huasong did not take the usual path, half a year has passed since the Olympic Games, not only did he not fall silent, but through cross-border tennis and music, he became more prosperous.

On the media pages of countries around the world, Zhang Huasong's news was seen twice in three days, and in many cases it was even the front page headline.

In 2009, Zhang Huasong won the Australian Open Grand Slam title in his first professional tennis tournament, and together with Nadal in the final, he set the record for the longest match time in Grand Slam history.

Then, he won the Laureus Sportsman of the Year Award, the single MV created the myth of the first YouTube broadcast of more than 100 million views, and also appeared on the "Oprah Talk Show", becoming the first Chinese to appear on this show.

In this Indian Wells Masters, Zhang Huasong's popularity can even be compared with Federer.

Although Federer has been ranked No. 1 in the world for several consecutive years and won the Laureus Male Athlete of the Year award for four consecutive years, after all, Federer has been on the decline since last year.

08 Olympic miss, let Nadal win the Olympic championship; The French Open was defeated by Nadal, but he still couldn't make up the slam; lost the ranking of the world's No. 1, lost to Zhang Huasong at the Australian Open, and did not even enter the final.

Coupled with Zhang Huasong's continuous big news, the real-time popularity of the two just rose and fell, so that Zhang Huasong can compete with Federer's popularity on the tennis court.

Of course, on the field, the most important thing is the result! If you don't get good grades, many viewers will abandon you!

For Zhang Huasong, he can do without money, but he must have an audience, fans, popularity, and prestige!

Therefore, the Indian Wells Masters, Zhang Huasong is bound to win!

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