Chapter 236: Xi'an Football (1/7)

Zhang Qiyang has followed the news of Oriental Group's involvement in the field of sports. Pen? Interesting? Pavilion wWw. biquge。 info

In another world, the Xi'an ball market is super hot, but unfortunately in the most prosperous contemporary era of the Chinese league, there is no top league team in Xi'an for fans to watch, which makes Zhang Qiyang very depressed.

Coming to this new plane, he also pays attention to the situation of Xi'an football.

The Xi'an fans of this plane are still simple and enthusiastic, and the ball market is very hot, but the results of the Xi'an team are very bad, and they have always been a weak team in the Chinese Super League, and now they have been relegated to the Chinese League, and they have been playing in the Chinese League for the past two years, which has cooled down the football market in Xi'an a little.

It wasn't until a year ago that the Oriental Group acquired the Xi'an team, which awakened the enthusiasm of Xi'an fans, and everyone thought that the Oriental Group would sponsor the team with a large amount of money, buy the best players to help the team surpass, and even rush to the top league championship group.

But what is very surprising is that in the first year of the acquisition of the team by the Eastern Group, the team did not carry out a particularly large transformation, and the investment was not very much, but it only helped the team to add a few players who were still strong, but it did not greatly improve the combat effectiveness of the Xi'an team.

The Xi'an team is now only a team in the upper middle of the Chinese League.

This year's Chinese League has come to an end, and depending on the situation, it will definitely not be able to surpass, which makes Xi'an fans quite disappointed.

After Zhang Qiyang learned about these news, he didn't quite understand why the Oriental Group bought the Xi'an team and didn't manage it well, was it just because of nostalgia? Don't they know how to use football brands to hit the market? Don't you know how to use football business cards to negotiate terms with local governments? It's unlikely!

Objectively speaking, the football environment and the professionalism of the league in this plane are not as hot as those operated by the previous plane.

It's not just because the saints of this plane aren't too keen on football.

The more important reason is that the gambling and black storm in Chinese football in this plane was carried out relatively late.

It wasn't until two years ago that this plane carried out a really powerful football crackdown operation, from players to referees, to club officials, all the way to the top leaders of the Football Association, as long as the corruption and gambling were basically all cleaned, its strength was no less than the football anti-crime storm in 09 in another world.

After experiencing such a violent shock, the Chinese Football League in this plane is back on the road, and it is re-cultivating the market in the past two years, waiting for the opportunity to strike.

Like the previous plane, there is no doubt that the top league of Chinese football in this plane will also operate very hotly.

In fact, the fact that the Chinese League in the last plane can become the sixth largest league in the world has a little to do with Shengshang's liking for football, but it doesn't have much to do with it.

This is mainly due to the fact that football itself is so attractive and has great commercial value.

For example, if the previous person liked hockey, then no matter how many people below tried to please the leader, it would be impossible to make hockey a particularly hot market.

As the world's No. 1 sport, even if it does not have the love of the saints, in the context of the country's vigorous support for the development of the sports industry, it will definitely become a bridgehead for sports development, and the football league will definitely be operated as the most concerned league, which will then drive the entire sports industry to carry out in-depth reform and commercial development in the direction of marketization.

I believe that in a few years, the football league of this plane will become as popular as the previous one.

Due to the experience of Evergrande, the last representative of Jinyuan Football, who had a very successful operation, Zhang Qiyang had to give Zhang Qiyuan some suggestions: "I don't know what the group thinks about the acquisition of the Xi'an team, but I think that since it has been acquired, it should be managed well." Did I read the news that Oriental Sports has invested in several European football clubs overseas, and also bought the world's largest sports event broadcaster? In terms of sports investment, it can be said that it is acquiring high-quality assets at any cost. Since you are so willing to spend money, why don't you invest more in your hometown team in China? If you can do a good job of Xi'an football, not to mention other interests, advertising benefits alone, can greatly benefit the Oriental Group! In the current context of Chinese football, if you invest 100 million a year to run a team, the return you may not bring 100 million. But if you invest 1 billion a year, the brand benefits you get must be much greater than 1 billion. ”

Zhang Qiyuan was a little stunned when she heard this, she didn't expect Zhang Qiyang to have such an insight!

Seriously, she doesn't know much about sports management, but the think tank of Oriental Sports is a group of experts and knowledgeable people, and they don't know much about this aspect of business.

Before Oriental Sports acquired the Xi'an team, it had already been argued that playing football in the context of Chinese sports, either you would spend less money and lose money as a public welfare, or you would throw money into death! Do your best so that you get the most bang for your buck.

This argument is almost the same as what Zhang Qiyang said!

This is an argument that many experts and industry elites have studied together, but Zhang Qiyang said it casually, which seems simple, but if you think about it carefully, it is really not simple!

After the last meeting, Zhang Qiyuan suddenly found that Zhang Qiyang had grown a lot during this time!

The last time she saw Zhang Qiyang, she felt that Zhang Qiyang's overall ideological cognition and mental state had changed a lot compared with before.

Goodbye this time, Zhang Qiyang has actually become wiser!

Zhang Qiyuan didn't know whether to be happy or worried.

Sometimes, people are too smart to be necessarily a good thing.

A fool can't poke out an earth-shattering basket.

Only those monkey spirits and monkey spirits can break out of the earth-shattering disaster!

Zhang Qiyang has always stood on the opposite side of the terrifying Li Xiaoxiao, and in the past, Zhang Qiyang and Li Xiaoxiao may not have been able to fight any sparks.

But now that Zhang Qiyang is becoming more and more powerful, and then he fights Li Xiaoxiao, what kind of war will break out between these two people, which really worries Zhang Qiyuan!

Zhang Qiyang was still asking Zhang Qiyuan at this time: "Do you want your group to run Xi'an football well?" If you don't want to run it well, or if you don't want to spend too much money, when I get done, give it to me, and I'll run it. Now Xi'an is a municipality directly under the central government, football is the best business card of New Xi'an, and the government should be very supportive of your football. How did you get to where you are? If you don't want to make a big move, really, transfer this team to me, maybe I will have the capital to buy the Xi'an team next year, and then you don't have to let go. ”