Chapter 713: United?

Rewind to a day ago!

There are many companies interested in Transformers, after all, they have seen the charm of this toy, and there are so many "players" who flock to Transformers toys. Pen & Fun & Pavilion www.biquge.info

It's fair to say that Transformers is halfway there, because it's the age of the internet, especially in North America, where the web has basically reached every household.

The speed and timeliness of network communication are not comparable to traditional media, so "Transformers" is no longer just an ordinary toy produced by a toy manufacturer from China, but has gained a lot of popularity.

Especially the large Transformer, which transforms from a car into a robot with one click, although it is difficult to sell much of this kind of large toy, but when used for publicity, the effect is not comparable to that of small toys.

Ye Qiu naturally wanted to strike while the iron was hot, so after the successful debut of "Transformers", Star Toys said that it wanted to find partners in various countries around the world.

At the beginning, I was interested in "Transformers", and directly expressed my hope to cooperate with small and medium-sized toy brands.

This obviously can't achieve the effect that Ye Qiu wants, if the "Transformers" series wants to be as successful as in the previous life, publicity and promotion resources are on the one hand, on the other hand, in foreign countries, Star Toys and Ye Qiu have no roots, so they must find powerful partners, otherwise, Transformers, no matter how popular they are, are just a toy.

"Mr. Ye, Baby Toys, Gaole Toys, Island Country Chiyo, ACG Toys, Quge Toys and other large toy manufacturers have expressed great interest in "Transformers" and hope to cooperate with us. Fu Xuexi said excitedly.

"Very good, how is the online momentum doing now?" Ye Qiu asked again.

"Very good, in the major social networks in North America, our "Transformers" has a certain popularity, by the way, just now North American Fuller Motors also expressed interest in our "Transformers" car model, asked if we have the possibility of cooperation. ”

The aroma of wine is also afraid of deep alleys, although "Transformers" was in the limelight at the expo, but Ye Qiu did not naively think that this would be enough.

Therefore, off the court, on the Internet, this time Ye Qiu also prepared a promotional fund in advance to hype "Transformers", and now it seems that the effect is not bad.

"Let's have a pitch meeting tomorrow and invite all the toy manufacturers who are interested. Ye Qiu thought for a while and said.

"Okay, but where should the venue be arranged?" He Xuexi asked.

"You contact the Schmidt manager of the organizer, I believe that after today's incident, we want a venue to compensate him, he should have no reason to refuse, right?" Ye Qiu said with a smile.

……

"Mr. Hacho, why are you magic boys also interested in Transformers? This toy doesn't seem to fit your company's toy positioning, right?"

"We magic boys also have car model toys, and of course we are also interested in "Transformers", but you Gao Le, haven't you always paid attention to model toys?

"Hmph, we have a wide variety of toys in Gaole, and robots are not absent, so why can't we be interested in this series?"

“……”

There is a competitive relationship between several toy manufacturers, but it is not a complete competitive relationship, but this time, "Transformers" became popular on the North American Internet, which will naturally make them flock to this toy.

So obviously, these people who are here today are competitors to each other.

They all took a fancy to the potential of "Transformers", not only toys, but also the big IP of "Transformers".

"Transformers" itself is very creative, and, the point is that Transformers has two forms, cars and robots, and the car model alone is enough to attract the attention of some car manufacturers, and at the same time, "Transformers" already has a cartoon version, so is it possible to adapt it into film and television?

None of these people are stupid, especially Hasbro, and the two toy companies in the island country, which can be said to be extremely experienced in this area.

The cooperation between Hasbro and Hollywood is very close, and many Hollywood film and television works are basically cooperating with Hasbro, and the benefits are not small.

Moreover, Baby's own film and television company, and several toy series movies have been adapted before, so that Baby's company has made a lot of money, not only making money in film and television, but also being able to feed back toy sales, it can be said that there is a very mature industrial chain system.

Therefore, after the appearance of "Transformers", Hasbro held a meeting as soon as possible to affirm the huge potential of "Transformers".

The big toy country in North America itself occupies the advantage of the landlord, and has an advantage that other toy manufacturers cannot match.

So when the representatives of the Treasure Group appeared, Gao Le and Demon Boy, as well as other toy manufacturers, who had competed with each other before, suddenly seemed to have some common enemies.

Kelly Langdon is the person in charge of the negotiation of the Khabo Group, this time the Hasbro Group is determined to win "Transformers", as the host, and is recognized as the world's No. 1 toy company, Kelly Langdon does not pay any attention to the common hatred of other toy companies.

Because he believes that if "Transformers" wants to be successful in North America, Hasbro is definitely the best choice for the other party.

"Ladies and gentlemen, I am in charge of this negotiation of the Chiyo Group, Ichiro Kameda, please listen to me. Seeing that many toy manufacturers were not dealing with each other, Ichiro Kameda rolled his eyes and thought of a solution.

"Star Toys, and inviting us to the top toy brands instead of negotiating them one by one, shows that Star Toys has a lot of plans, and I believe they want us to compete with each other to raise the price of Transformers, and if we do, then that's what they want to see. Kameda Ichiro said.

Representatives of many toy companies reacted differently to Kameda's words, but no one interrupted Kameda's words.

"We are all the world's top toy manufacturers, and we all have our own home turf, so we can actually cooperate and get what everyone wants at the least cost. Kameda Ichiro said.

"We can join forces to lower the price, buy out all the copyrights of "Transformers", and then distribute them according to the area with the highest market share, what do you think?" said Kameda Ichiro.

After listening to Ichiro Kameda's words, except for giants like Hasbro, who want to swallow "Transformers" in one bite, the heads of other toy companies with comparable strength are a little moved.

If everyone competes with each other, then it will definitely greatly raise the price of "Transformers", but if the price is jointly lowered, although the final result may not be the most, at least it will not be empty-handed and the cost will definitely be much smaller than the original.