"Sister Xinru, be careful that after the broadcast of "Step by Step", the ratings will scare you. Pen, fun, pavilion www. biquge。 info”

Mai Xiaoyu took a cigarette, looked up at the ceiling at a forty-five degree angle, and spit out this sentence lightly, looking very forced.

If you lose, you don't lose the battle, this is Mai Xiaoyu's principle.

The "pressure" in the mouth of the media does not exist at all here.

He has long been mentally prepared, otherwise he would star in "Why" with Tang Yan, and then star in another "big killer" with Chen Qiaoen?

Taking 10,000 steps back, even if the three TV series failed to make him popular and failed to be recognized by the audience, at least the audience can remember his face. It will also be helpful for him to star in the movie "Nine Gates" in the future.

Unlike TV dramas, which pay more attention to the ratings appeal of actors, the audience chooses movies and recognizes the starring lineup, but they recognize the director more.

Directed by the internationally renowned Chinese director Yu Xiaoxing, Zhang Xiaoquan, the best cinematography of the Golden Horse and the successful director of the transformation, re-picked up the camera, which are the selling points of the movie. It would be better if he could be added as a well-known actor starring, if not...... It doesn't affect the overall situation, at most it will make Xiao Xiaoxing proud for a few more days.

"Then I'll see. Lin Xinru actually hopes that "Step by Step" will achieve good results, and Mai Xiaoyu will also be recognized by the audience, "I will help you promote it on Weibo, and when you become popular, remember to thank me." ”

"Okay, I'll get married in the future, and you'll have a place in the bridesmaid group. ”

Lin Xinru was stunned for a moment, then thought of the relationship between Mai Xiaoyu and Liu Tao, and said coquettishly: "Hey, the bridesmaid group is not up to you." ”

"Is Mr. Mai going to get married?"

At the wine table, a middle-aged man sitting opposite Mai Xiaoyu asked.

His name is Dou Yawen, and he is a director-level senior executive of the Huaxia District Head Office of an international luxury group.

Last year, a "Beauty Scheming" brought Lin Xinru back to the top, and also made Lin Xinru's commercial value soar, which attracted the company's attention.

After some investigation, the company and Lin Xinru after a period of contact, understanding and negotiation, and finally the two sides reached an agreement, and Lin Xinru became the domestic image spokesperson of a cosmetics brand under the company.

This time, Lin Xinru returned to Beijing to participate in the commercial promotion activities held by the brand cosmetics in Beijing. And at tonight's dinner, he was the east, and Torin Xinru invited Mai Xiaoyu to get to know each other.

Mai Xiaoyu smiled: "Mr. Dou intends to sponsor my wedding?"

"If Mr. Mai doesn't object, then we can sit down and talk in detail. ”

"Hehe, we'll have to wait for a while, and we'll talk about it later. ”

"No problem. Dou Yawen smiled politely, "I heard that Mr. Mai is going to star in a new TV series recently?"

"What, you won't be a fan of Tang Yan, please let her go, right?"

"Haha, Mr. Mai laughed. ”

Lin Xinru couldn't stand it, and said: "Mr. Dou, if you have something to say, you can say it directly, don't beat around the bush, Mai is always the kind of person who goes straight." ”

Not to mention Lin Xinru's good popularity, Dou Yawen does have something to discuss with Mai Xiaoyu tonight.

It's just that the two sides have just met, and according to domestic management, it seems that it has become a routine to talk about meaningless and nutritious topics as a transition.

Delin Xinru reminded him that he no longer went around in circles: "There have always been rumors that Mai is always a very difficult person to get along with, but when I saw the relationship between Mr. Mai and Xinru, I knew that the rumors misled me!"

"That's right. I am a very superficial person, and I have only one principle, which is that friends treat each other warmly, and enemies face each other. Sister Xinru can prove this for me. ”

"Haha, it seems that I won't be Mr. Mai's enemy anymore. To tell you the truth, I invited Mr. Mai this time, mainly because our company intends to sponsor "Why" in terms of clothing. ”

The filming of a film and television drama may be sponsored in many aspects, and sponsorship may not be money, but it may also be in kind. For example, expensive camera equipment, specially customized costumes for the male and female protagonists when filming, etc.

The more famous the crew, the more it attracts the attention of sponsors, and even without the crew, sponsors will take the initiative to come to the door.

The original novel of "Why" was all the rage back then, and it accumulated a huge readership base in China.

This time, Meng Ren decided to put this best-selling Mary Sue originator novel on the TV screen, which caused a big sensation.

The top domestic screenwriter A Zheng personally adapted the script, the godfather-level director of Taiwan idol drama Liu Junjie personally directed, the heroine "Zhao Mosheng" starred by the domestic first-line Hua Dan Tangyan, and the reputation of cute dramas, etc., are all first-class standards.

The only X factor is the actor Mai Xiaoyu, but with the above many favorable factors, both inside and outside the industry are very optimistic about this drama.

Some TV stations have contacted cute people and intend to buy the premiere rights, and sponsors don't have to work hard for the crew, as long as they reveal the desired kind of intention, many sponsors will take the initiative to provide sponsorship.

The vast majority of sponsors can't forget the "Meteor Garden" back then.

In that phenomenal TV series, there are not only many advertisements implanted, but also not blunt, without any sense of disobedience, which can bring out the brand's forced style and will not make the audience feel bored.

The same is true for "Why Sheng Xiaomo" this time, and Dou Yawen's purpose tonight is also to finalize the sponsorship through personal relationships.

"Are you interested in sponsoring Tang Yan? I'm sorry, I'm afraid this won't work, she has a cosmetics endorsement on her, and she is also an internationally renowned first-line brand. ”

"Mr. Mai, you misunderstood. Our company not only owns cosmetics brands, but also men's and women's clothing brands. ”

Dou Yawen sent someone to investigate and understand before, and knew that there were already colleagues who provided cosmetics sponsorship for Tang Yan's filming of "Why", which was the one endorsed by Tang Yan. So what he means is to provide costume sponsorship for Tang Yan's filming of "Why".

When Tang Yan was not promoted to the front line before, she also filmed clothing advertisements, but she has never endorsed clothing brands. It's not that there are no companies looking for her endorsement, but it's not suitable.

Endorsements are not just random, the more the better.

Big brand companies will look for suitable celebrity endorsements based on various factors such as celebrities' popularity, commercial value, and image positioning.

Celebrities receive endorsements, and it is very important to force them. It's not that the higher the endorsement fee, the better, but that the brand should conform to its own identity level.

Otherwise, the first-line female star went to endorse a hospital specializing in infertility...... It's impossible even to shoot commercials!

The so-called development of the commercial value of celebrities, various endorsements are one of them, and Tang Yan now needs a high-pressure women's clothing brand endorsement contract.

Dou Yawen said that their company provided clothing sponsorship for Tang Yan, but in fact, he had already done an investigation and believed that Tang Yan's personal image was consistent with the company's women's clothing brand. If the effect of "Why" is good after the broadcast, Tang Yan is very likely to receive an endorsement contract for a women's clothing brand.

This is a good thing for Tang Yan herself and Meng Ren, and Mai Xiaoyu has no reason to refuse.

"Mr. Dou, doesn't your company still have a men's clothing brand, have you considered providing me with clothing sponsorship?"

Dou Yawen: "......"

This was not in his plan at all, and he didn't expect Mai Xiaoyu, the cute boss, to ask such and such a question.

Their company's women's clothing brand belongs to the international quasi-first-line, and the image of Tang Yan is set and the popular coffee position is more in line. Although men's wear is an international second-tier brand, it is also a big brand in China, sponsoring Mai Xiaoyu......

"Mr. Mai, this kind of thing is not something I can call the shots alone, and it needs to be discussed in the company. And it needs to go through a long period of investigation and research......"

Dou Yawen explained seriously, not wanting his inappropriate words to cause misunderstandings and miss the opportunity to cooperate with cute people.

There are many internationally renowned luxury brands, but in China, there is only one company that is good at and often creates miracles like Mengren.

Seeing Dou Yawen's serious look, Lin Xinru laughed out loud.

She interrupted Dou Yawen's words and said, "Mr. Dou, you don't have to take it seriously, Mr. Mai is joking." But it's the first time I've seen Mr. Mai being rejected, hahaha. ”

Mai Xiaoyu glanced at her angrily, and then deliberately said to Dou Yawen: "Old Dou, I hope you won't regret it in the future." ”