"What, the number of topics related to the show has skyrocketed by two points?"

After a day of work, Shangguan Lin was ready to go home early to accompany his wife and children, and it was indeed a bit unfair to his family to work hard during this period of time. Before he could walk out www.biquge.info of the office, the news brought by Yang Tao made him stand up and ask directly, "Do you know what the reason is?"

It's no wonder he's nervous, it's a special situation.

If it was placed two months ago, the number of topics skyrocketed by two points, whether it was beneficial or harmful to the program team, he could happily accept it. A program group is not afraid of being attacked, nor is it afraid of being loved, but what I am most afraid of is ignoring it and not having any topicality.

Whether it's complaining or pursuing, it proves that the show still has an audience. If there is no topicality, it can only prove one thing, the show does not have a few audiences, and the influence is insufficient.

Lack of topicality and influence is enough to be fatal to any show. From project approval to launch, every step of the program consumes a lot of manpower and material resources, and at the same time, it also needs to pay a huge amount of money.

As long as there are celebrities involved, the minimum manufacturing cost of the program is more than 10 million, not to mention some ambitious programs, they invite the most famous group of big names, use the top equipment, and each member of the program team is an elite in the industry, this kind of top variety show, the production cost is nearly 100 million, which is higher than the cost of most movies.

Ambitious production of a program that is not recognized by the audience means that the investment of the program team will come to naught. Not to mention that the program initiator needs to take responsibility, the entire program team will be unlucky.

The program "I Am a Singer" faces a similar threat, and unlike other programs, Shangguan Lin still has institutional needs. He hopes to use the pedal of "I Am a Singer" to take him to the next level.

In order to achieve his goal, he used Yang Tao, who was closest to him, and with the help of Yang Tao, he was able to fully grasp the program team. He invited Liang Dong, who has been angry for many years, to ensure the smoothness of the system with the help of the power behind Liang Dong, and invited various groups of singers. Qi Chu, Yushui Combination, Huang Guanzhong, etc., he has almost overdrawn his connections for many years.

He is, so to speak, fighting on his back.

The final result is not bad, the "I Am a Singer" program is thriving, the phenomenal program is just around the corner, and he has also laid a solid foundation for the next step with the success of the show.

Two months is not a long time, but it is not a short time. So much has happened in two months. He is already qualified to touch that position, and even, as long as he ensures that the show does not have too many waves, that position will belong to him.

Shangguan Lin knew very well in his heart that now was the most critical moment, as long as he didn't make mistakes, he would only be appointed in the end, and he didn't want anything to happen to the show. Once there is a negative impact, his plan will be in vain.

"Don't worry, director, it's a positive evaluation, there is no negative news in the program team!" Yang Tao didn't know Shangguan Lin's thoughts, and said directly.

"Is it a positive evaluation?" Shangguan Lin breathed a sigh of relief, he knew Yang Tao, and he knew that Yang Tao would not joke with him about this matter.

"It's a gaffe!" With a wry smile, he sat back in his chair: "The program team hasn't promoted too much recently, how could the topic volume of the program group suddenly increase by two points?"

Shangguan Lin couldn't figure it out, since the program was launched, the number of discussions related to the program group has exceeded 3 billion times, and based on 3 billion times, a sharp increase of two points means that there are suddenly more than 60 million discussions related to the program group a day today.

The number of discussions has skyrocketed to 60 million times, which is no small number. Even if Qi Chu broke out to withdraw from the competition, the number of discussions that day was only 70 million times. And that is the result of the joint promotion of the program team and the Qi Chu team, and now the program team has not taken the initiative to promote, why has the number of discussions skyrocketed?

Hearing this question, Yang Tao showed an expression that he didn't know whether to be excited or embarrassed: "If the data team didn't make a mistake in the analysis, the sudden surge in the number of topics might be related to Mr. Liang Dong!"

"Teacher Liang Dong?" Shangguan Lin was even more surprised: "Teacher Liang Dong has no propaganda team behind him, and he will not take the initiative to publicize, news about him rarely appears in front of the public, how can he increase the amount of topics?"

An old friend for many years, how Shangguan Lin didn't know Liang Dong's character, he was not a showy person. Not to mention the constraints of the Lin family, even if there is no Lin family factor, he will not take the initiative to publicize and attract the attention of the public.

Since the start of the show, Liang Dong's topic discussion has peaked on Saturday and Friday, one after the show starts, and the other before the show starts. The public will discuss what type of songs he will bring, and after the competition, there will be musicians and audiences who will analyze what makes the songs better. Except for Friday and Saturday, the public's discussion of Liang Dong was relatively stable and did not fluctuate much.

"It doesn't seem to have much to do with Teacher Liang Dong, and the public is talking more about Teacher Liang Dong's daughter!" Yang Tao hesitated and said the reason for the change in data.

It's not that he inks, this sentence is really hard to say.

The program team spent a huge amount of money to attract the public, celebrities hyped up, insiders broke the news, the water army led the rhythm, and all kinds of means came out, but the effect was not too big. The public has their own judgment and almost ignores the guidance of the program team.

If the program itself is not good enough, it is basically impossible to rely on the program publicity team to increase its influence.

What about now? What the program team racked their brains to can't do, but a five-year-old girl can easily do it. As the chief director of the show, Yang Tao felt that his face was dull when he said this answer.

"Bao'er?"

Shangguan Lin didn't care about Yang Tao's thoughts, he was stunned at first when he heard this answer, then turned on the computer and typed the words "I am a singer" on the Internet, and suddenly, the relevant connection appeared in front of him.

"Music maestro Liang Dong will bring his only daughter to participate in "I Am a Singer" this week. ”

"Is it a joke or is it important?

"Teacher Liang Dong's only daughter is exposed, has the second generation of stars inherited her father's musical talent?"

"Teacher Liang Dong is addicted to 'young', and sings with his daughter this week!"

For a whole page, the news links are all related to Liang Dong, or related to Liang Dong's daughter. Many media analyzed the reason why Liang Dong took Bao'er to participate in the competition, and some praised and some opposed.

The praiser felt that Mr. Liang Dong was an excellent musician and a father, and taking his daughter to participate in the competition was enough to prove the deep love between father and daughter.

The rebutter feels that Liang Dong used children to get good grades last time, and he actually brought his daughter over this week, a bit unscrupulous for the sake of results.

It's okay in the media, and the speech is quite restrained, and there are all kinds of comments on Weibo. Behind each work account, there are many comments, of course, most people are looking forward to Liang Dong taking Bao'er to participate in the competition.

According to them: "Teacher Liang Dong is so handsome, her daughter must be very beautiful." An elegant gentleman, a beautiful and lovely little princess, the picture is intoxicating to think about!"

After reading these comments, Shangguan Lin couldn't help but smile lightly: "Dongzi did not mean it, but he gave the program team a big gift!"

But no, what is the skyrocketing amount of topics? It's results, it's money. With the help of Liang Dong and Bao'er, there is an opportunity to make the ratings of the show go further.

The ratings have already broken three, and they may be able to break four this week.

At the same time, this incident made him see another direction of attention for the audience.

Picking up the pen, he first wrote the words 'popular star' in his notebook, and then wrote the words 'second generation star' in the back.

After writing, he shook his head lightly and removed the 'second generation of stars' and re-wrote 'children', as if he was not satisfied, he quickly erased the word 'children'.

I don't know why, but he ghostly wrote a word: 'parent-child'. Seeing these two words, he was stunned at first, and nodded slowly.