The more the economic downturn, the more developed the entertainment industry will be, which is simply inexplicable to people who do not understand the principles of economics, but it is precisely in line with the market demand. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 infoAfter all, the economic downturn is not equal to collective unemployment, but a major change of blood in various industries to eliminate imbeciles, when many unemployed people are idle at home, it is natural to need the entertainment industry to eliminate their boredom.

The development of Japanese animation is closely related to the economic situation in Japan during the Showa-Heisei era. The 80s was the time when Japan's economy was at its most booming, so it was also a period of high development of the anime industry, and Dragon Ball, Saint Seiya, Ghost in the Shell, and even the Gundam series all shone during this period. It was a time when manga and animation flourished side by side, and almost every household had someone buy stacks of comic books and wait in front of the TV every day.

When the 90s arrived, the animation industry did suddenly fall into a downturn, after all, the comprehensive impact of the real estate bubble was huge, and many people engaged in related industries would also be affected. Then there is the birth of the masterpiece "EVA", although its creative process is closely related to the random convulsions of a certain ruffian, but it does deeply reflect the psychological state of contemporary Japanese, the so-called art comes from life is higher than life, as long as this can be done, at least in the land of the anime industry, it is not difficult to be called a masterpiece.

So, since Alice rarely plans to live in Japan for a long time, and has enough commercial and residential housing in Akihabara, how can there be no reason not to invest in the animation industry?

While the workshop was running normally, she quickly set her sights on Toei Animation.

Founded in 1948, Toei Animation Co., Ltd. is a long-established animation production company in Japan, which was first established under the name of Nippon Animation Co., Ltd., and later changed its name to Nichido Pictures Co., Ltd. in 1952, and became its animation division after being acquired by Toei in 1956, and changed its name to Toei Animation Co., Ltd.

Undoubtedly, since you have set your sights on Toei Animation, of course, you can also acquire Toei by the way. Founded in 1949, Toei Co., Ltd. is one of Japan's five largest film companies, in addition to film production and distribution, it also operates movie theaters, cinemas, satellite television, and film rentals, and is even one of the initiators and major shareholders of TV Asahi.

Of course, the acquisition of Toei Kaisha was only incidental, and Alice still focused on its animation department. Now is the beginning of the great recession of the Japanese economy, and it is the time when the self-confidence of the people of the whole country has fallen to the bottom, and they are not afraid to stay in the precipice for a long time.

So it is also a mockery, in the same 90s, one was the rise of the Internet financial bubble in the United States, the other was the collapse of the real estate bubble in Japan, one was extremely rich, and the other was extremely short of money. The U.S.-Japan alliance is a great one, and it's a complementary relationship that has been rare in global history.

Since Toei Animation was established in that era, and it is an absolutely famous animation company in Japan, of course, it will not miss the golden age of Japanese comics in the 80s. Among its TV series, the Dragon Ball series, Digimon series, Sailor Moon series, Saint Seiya series, as well as works like Kanedaichi Shonen Incident Book, Hokuto God Fist, Slam Dunk, Smart Ikyu, Flower Fairy, Aralei, Hell Sensei, Kamen Superman, etc., are simply countless!

In this regard, it is not easy for Alice to achieve the monopoly of the big capital chaebol in the United States.

Unlike Silicon Valley's technology-intensive or resource-intensive energy industries, anime, manga, and even Bishoujo games are not expensive to produce, have relatively low requirements for establishment, and have companies all over Japan. The impression of ordinary audiences on Riman is that there are only many excellent works, but these countless works are definitely from countless companies, and if you want to buy a company to win the whole audience, the difficulty is really not ordinarily high.

After all, Alice can't create animation full-time, and unless she can make Toei become like China's online literary industry, where a group company dominates 80% of the market, who can stop private creators from contributing?

It is precisely because it is difficult to monopolize, or because she is too lazy to work hard, so Alice's investment must be in the nature of a ticket from the beginning.

Well, after all, it's like what ordinary viewers think, so many animations, some just watch it, who is idle to worry about which company it is?

In this way, a business meeting scheduled for 1 p.m. officially began at 3-chome 2-17 Ginza, Chuo-ku, Tokyo.

Shigeru Okada, the president at the time, and the entire board of directors attended the meeting room at the highest level to receive the young investor from the United States.

"Miss Wang, welcome to you. ”

The Japanese, who are absolutely punctual, say that they will meet a little bit better, and they will not open the door a minute earlier. The rigidity of time is of course also reflected in the dress and etiquette of the hospitality, the high-end suits are spotless, the black silk and white hair are well groomed, and the body is even sprayed with a little cologne.

"Hello, President Okada, and all of you. ”

Dressed in a small white suit that was also very formal, Alice bowed slightly to show courtesy in front of the entire Toei board of directors present, and then the two sat down. The matter of investment and equity investment has been emailed directly to Toei by Monica from Los Angeles, and the meeting began immediately after she sat down.

First of all, the leadership speech, Okada expressed his gratitude to Alice for her investment, and Alice thanked Toei for the invitation. Okada introduced Alice to the board of directors, and the board members stood up to face Alice. After a while, he began to introduce the company's current business situation in a clear manner.

In post-Plaza Japan, there was speculation and even national activities, and Toei was no exception to the board of directors and even the senior management - so the trouble came.

Unlike European and American companies, Japanese companies have copied their business models, but they still have the customs and habits of Japan in the past, that is, the phenomenon of seniority according to seniority is serious, and they advocate lifelong tenure. This has changed somewhat since 2010, but at least in 1990, this is the case for almost everyone.

Based on this situation, when the national housing speculation fever rises, employees overdraft their wages and borrow money to speculate on the house, which naturally becomes the norm. In this way, it's okay, but once something goes wrong with the company, all the employees will be in trouble.

So that's the way it is now. Although Toei is still Toei and its status as one of the country's five major film companies cannot be shaken, it will inevitably fall into a temporary lack of funds. Admittedly, no one doubts that it will fall, and the temporary lack of funds will definitely be resolved, so - President Okada will not find a solution?

"One of the inherent advantages of working together is that I also have an entertainment industry in the United States. Alice said, "Toei's movie theaters can fully obtain the rights to release DreamWorks' films, and TV Asahi can also broadcast our TV dramas." I don't know if you've heard of the drama "The X-Files", but its ratings in my country are very amazing. ”

Years of development and sufficient funds will certainly allow DreamWorks' Dream TV to launch its premiere drama, and after causing a strong sensation, get more editors and actors to join. Now that they received the email, Toei's board of directors certainly studied Alice's development in the Hollywood world and was very impressed.

"So, it's also good for bringing Toei's films to the United States. I heard that Ms. Wang's real estate company, Vnada, has a large cinema in every shopping mall, and your ability to integrate the industrial chain is really admirable. ”

Although everyone on the Toei board of directors present was at least two and a half times the age of Alice, everyone dared to underestimate her. For the Japanese who worship the strong the most, like Alice, a young entrepreneur who has developed to the current scale in just five or six years, no one dares to put any score.

Thus, the first meeting ended in a very friendly atmosphere. Since Alice arrived as an American investor, it was reasonable for Toei to arrange accommodation, and Alice was of course happy to have a five-star hotel to live in.

But in Akihabara, the things in the house have to be cleaned up.

"Yo, I'm back!"

Two hours after dinner, a young girl kicked open the door: "Is anyone home!?"

"Welcome back. ”

With a soft voice, Hannah is sitting on a tatami mat watching TV, and it is actually a Taiga drama from ancient Japanese history. There are a lot of kimono beauties and samurai ronin, waves in waves, wow, ninjas have it.

Alice tilted her head: "Anosa...... Do you understand?"

Hannah shrugged: "I don't understand, look at the excitement." ”

Sissi was not at home at this time, and when she asked, she wandered around the street. Alice dialed her phone and told her that everyone was moving to a five-star hotel in the central district tonight, and told her to hurry back and pack up and get out.

"Akihabara at night is much more lively than during the day!" Sissi shouted on the phone, and she could hear a lot of traffic nearby.

"Sissi, I'm educated, you can't fool me. Did you hear the radio of the store where you had the background music? It's Ginza, it's a big fool, and of course Ginza is a nightlife. ”

"Oh, Ginza, I'm gone?"

"You think Tokyo is all Greater Los Angeles County, hurry back and prepare to pack up the bed, beware of being snapped by the otaku gang after walking!"

"Huh...... Looks like that's a phenomenon in Akihabara......."