"That's a long story, so let's start with what I'm familiar with. "Alice knows that this is Li Ka-shing's ability to observe himself in practice, after all, hearsay is rumor, and the cooperation between two businessmen and the enterprise group, and the understanding between people is the most important thing."www.biquge.info

"In my industry here in Silicon Valley, the brand effect is very obvious. She said: "Which company has what products, just look at the logo can be very clear." Microsoft is the Winodws system and the various applications in the system, Cisco is the router, switch and firewall, and every Apple computer is printed with their icons, and the red buttons on the IBM keyboard are as famous as their work clothes, all of which are clear at a glance. ”

"An enterprise that produces certain types of products in a fixed way is the most typical feature of my current industry. Even if it's 'Oscar & Hannah', although non-professionals can't directly see anything from the style of clothes, as long as you see the logo, whether it's sunglasses or shirts, whether it's jeans or leather shoes, of course, it's all my clothing brand. ”

"But when it comes to the industrial sector...... That's a different story. ”

At this point, Alice finally paused. Li Zeju on the side listened silently, while Li Ka-shing nodded thoughtfully and with a smile: "I want to hear it, Alice." ”

Alice nodded, her fingers circled around the neighborhood, and opened her mouth to say, "Draw paper." ”

As he spoke, he pointed to the paper on the coffee table, and then to the small cabinet in the distance: "Toothpick box." ”

Later, her fingers pointed out all the things that were close at home: "candy, bamboo baskets, flower pots, TV shells, pen caps, shoelaces, glasses frames." ”

"The raw materials for these commodities are provided by a certain enterprise, and the factories that produce these commodities are also owned by a certain enterprise, which is a very large enterprise with a lot of property. The sentence is showing and praising it, but the tone is extremely erratic, Li Ka-shing has already guessed Alice's follow-up.

Sure enough, I heard her say: "But who knows? People will only see that this paper drawing brand is preferred, the logo of this flower pot...... I don't know either, the box of cotton swabs is called Yusheng, and the shoelaces are not marked at all, that is, the frame of the glasses is marked with a small name. ”

"The raw materials of these products are provided by a certain company, and the manufacturing of these goods is done by a certain company, but what people can see is only these obscure ...... It is better to choose paper drawing, flower pots with logos, rain cotton swabs, and shoelaces that I don't know what to call them. ”

"Who produced them? Nobody knows. ”

"Where does the pulp come from, where does the wood in front of you come from, who made the polyester of the laces, and who molded the outer system of the glasses frame?"

"Nobody knows. ”

Alice said unceremoniously, "No one knows." When people buy a computer, they will intuitively see where the Apple computer is placed; when people buy Coca-Cola, well, Coca-Cola Coca-Cola, I buy Coca-Cola; Microsoft will launch the third generation of the WinODWS system in March, we plan to install office series office software on it, and Internet browser IE, the former product information can be seen directly in the drop-down menu in the upper left corner of the software, and the latter is the same. In addition, Cisco's routers, switches, firewalls, Lucent routers, switches, and everyone's logos are also clearly displayed on the shell, so that users can see them at a glance when purchasing. ”

"Most of the products in my company, half of Silicon Valley, as long as users buy them, they will know which company's products. But when it comes to the industrial sector...... All these messy shoelaces, glasses frames, ear picks, little scissors, who knows what the hell they are?"

Of course, it is very clear that Li Ka-shing is smiling bitterly, and Li Zeju is not like this. He drained the full cup of tea in one gulp, and the corners of his mouth were completely grinned on both sides with a smile: "It makes sense, it does make sense, unless you are a person in the industry, it is difficult to know so much." ”

Li Ka-shing couldn't help but laugh and said: "It seems that Miss Alice doesn't plan to do a business that makes a lot of money, but pays special attention to brand value, right?"

"That's true," Alice nodded, "Mr. Li, although you and I are both self-made, we have different survival backgrounds after all. If making money is just to make money, even if a whole business empire is developed, how many people can directly feel its existence? Money is just a simple number after a certain level, and people like us, who are worth more than a billion yuan, of course, want to pursue their own sense of existence, right?"

This is indeed reasonable, the two adults can't help but nod, and Li Zeju can't help but grin a little while nodding. is worth a billion, and it is still in dollars, if the speaker is a seasoned old businessman, it would be enough, a fifteen or sixteen-year-old girl, with a few technical patents and a stock market crash, will ......

"A sense of self-existence, typical American individual heroism. Li Ka-shing pointed out the core of Alice's thought noncommittally, and then said: "I understand what you mean fundamentally, this is actually a collision of two values. As a traditional Teochew businessman, and more importantly, as a traditional Chinese, I still pay more attention to wealth and serve the people. Our starting point is different, and the accumulation when we started from scratch is also different, so it is more difficult to talk about the same day. ”

This statement is extremely reasonable, and Alice certainly understands the root cause better in her heart, as a simple legendary entrepreneur rather than a reborn, Li Ka-shing's life is the best portrayal of his time, and she is completely different from her.

Li Ka-shing fled to Hong Kong with his family in his early years due to the war in the mainland, and worked as a salesman in a plastic factory to earn a living. Knowing that he basically met the needs of making a living, and accumulated rich sales experience and plastic product production methods, he stepped into the field of entrepreneurship.

In addition, with the favorable external environment, when Hong Kong fell into the predicament of foreign investors withdrawing from the real estate industry in the 70s, his "natural" real estate investment behavior "pushed the boat" to the field of future real estate tycoons.

Then, he started with plastic products, and now he has made a huge amount of money from real estate, and continues to work in the field he is familiar with, of course, it is a choice that any normal person will make. Li Ka-shing's idea is undoubtedly of the same nature as many ordinary businessmen, especially those of Chinese descent: find the right opportunity and make money when there is one.

That's all.

Different from the ideological concept of emphasizing personal fulfillment and taking personal heroism as the core, the majority of Chinese businessmen who prefer to make a fortune in silence often really hope that outsiders do not know their identity and desperately hide their merits and fame.

"Very nice, really nice. After listening to Alice's views, Li Ka-shing was satisfied. He beckoned, and his wife Zhuang Yueming was waiting at the door of the living room at some point, and what she was holding in her hand at this time was not the summary information about the Changjiang Group?

"Thank you, Auntie. took a copy from his wife, but Alice was not in a hurry to look at it, because Li Ka-shing's words followed up again: "These things, take them back to the hotel and taste them again." Now tell me, how do you want to develop into the industrial field, starting with the power industry?"

"Transforming HK Electric's network system is just Cisco's business. Alice really didn't look at the information carefully, and after taking it, she put it beside her: "But if Mr. Li is willing to let my personal capital invest in 50 million US dollars, of course it is excellent." ”

HK Electric is huge, responsible for powering almost all of Hong Kong, and has a long history, having been built as early as 1889, but that doesn't mean its total assets are exaggerated. $50 million is not much, not too much, but it is more than enough to account for nearly 10 percent of the shares.

You must know that the Li family's Yangtze River Infrastructure's holding of HK Electric is nearly 40% share!

"The power industry is related to the electricity consumption of thousands of households, this is a very solid infrastructure field, and your choice is very appropriate. Li Ka-shing first expressed his approval, and then asked: "But you have borrowed 500 million yuan from HSBC alone, Alice, if you didn't want to sprinkle them all in this city, you wouldn't have gone to it specifically to apply for this loan, right?"

This sentence couldn't help but cause a burst of meaningful laughter from the three people present. Since Alice's whole routine since she came to Hong Kong, since even Sissi's pig's head can be perceived, how can Li Ka-shing not be able to understand it? Through today's meeting and face-to-face conversation, when he heard the laughter at this time, he was also very satisfied to see that the girl in front of him was indeed not comparable to ordinary peers.

"Let's make a deal. Alice said, "Listen to me, I have two things I want now." The first is your controlling stake in Cheung Kong Infrastructure. ”

is such a crazy sentence, and it is extremely abrupt, and the style is completely different from her previous attitude, even Li Ka-shing, who has been in the mall for a long time, can't help but be stunned. Li Zeju's action of picking up the teacup was completely paused, just looking at Alice with blank eyes, subconsciously wanting to hear what she wanted to say again.

"Then, Hutchison Whampoa, which you acquired, has a long history and is a large multinational corporation with a global presence and a diversified range of operations. To put it bluntly, I need your thighs to make my way into the medical industry. ”

Rather short two sentences, but not at the usual pace, Alice once again put on her typical speaking style.

Fortunately, the English level of the Li family is not bad, and slowly put down the teacup, of course Li Ka-shing did not open his mouth to veto, but the scene still couldn't help but fall into silence.

Alice is waiting for a reply, Li Zeju ...... It wasn't his turn to interject at all, but he felt that confusion was necessary. (To be continued.) )