Throughout October, Fengxing Company spent a slightly chaotic internal but orderly organizational structure and business adjustment. Pen ~ fun ~ pavilion www.biquge.info

Lin Feng can feel that with the announcement of the company's corporate culture, vision, and values, as well as the adjustment of the organizational structure, the employees in the company have gradually developed a new temperament.

It is a kind of fighting spirit and enterprising spirit exuded from the spiritual level after having a new goal of struggle, a sense of belonging and a sense of mission.

This undoubtedly made Lin Feng very happy.

Fengxing has gradually acquired the unique temperament of becoming a giant overlord company.

And during this period, there are also a lot of complicated things happening.

In particular, the 2004 Hurun Report, which was announced in Shanghai on October 12, caused a great controversy from the outside world, and he was also overwhelmed.

In the list announced by Hurun this time, Lin Feng is the richest man on the list with a net worth of 14.1 billion yuan (1.72 billion US dollars)!

He is nearly 3 billion higher than the 10.5 billion net worth of the second-ranked Gome Huang Guangyu, and more than 5 billion higher than the 8.8 billion net worth of the third-ranked Shanda Chen Tianqiao.

The impact of this incident is not like the previous popular internal adjustment, and the news is only limited to the Internet industry.

In the major mainstream media, web portals, and financial media across the country, it has aroused huge repercussions and heated discussions.

Although Lin Feng led Menglong to go public last year, because of his net worth of nearly 10 billion yuan that skyrocketed after listing, he has long been well-known to the domestic public, and has become another "billionaire" who relies on the Internet to start a business and start a business from scratch.

But this time, the top of the Hurun Report has aroused great interest from the public.

After all, the words "China's richest man" still have a fascinating charm!

Whether it is his age of only 25 years old, his net worth of up to 14 billion, or his legendary experience of starting from scratch after graduating from college, it is enough to make this news have an explosive social impact!

In the face of the swarming national media, Lin Feng refused any interview as always, and seemed very low-key.

Xu Qian, the public relations and IR director of Fengxing, who served as the company's spokesperson, declared: "Lin Feng does not agree with the statistical method of this list, nor does he consider himself the richest man in China. ”

However, then again, Hurun's list itself has been greatly questioned.

For example, Lin Feng, the No. 1 company, holds an 18 percent stake in the listed company Menglong, worth 6 billion yuan ($740 million), and the remaining 8 billion is an estimate of the value of his stake in Fengxing. And Fengxing is not listed, and this part of the net worth is difficult to measure.

Huang Guangyu, who ranks second, and Chen Tianqiao, who ranks third, are mainly from listed companies, and the data are very clear.

Other traditional tycoons, such as CITIC Pacific's Rong Zhijian family, are also criticized for ranking fourth with only 8.5 billion yuan.

Rong Zhijian was born in China's No. 1 businessman, and his deep roots in the business world and his extensive contacts have exceeded ordinary people's imagination. The major fields it is involved in, such as aviation, real estate and telecommunications, are all industries with very high entry barriers and difficult for ordinary businesses to reach, and have a considerable degree of monopoly.

It's just that because the above-mentioned industries are mostly mature industries in the capital market, the corresponding stock prices are mostly around the net assets, and there is little room for change, so the net worth valuation is low.

In fact, both domestic business people and media people believe that the Rong Zhijian family should be ranked as the richest man in terms of wealth and influence in China.

But all these discussions set off a climax again 24 days later.

On the morning of November 4, Forbes, a well-known business magazine, announced the 2004 Forbes Mainland Rich List at the Tianlun Dynasty Hotel in Beijing.

Lin Feng's net worth of 1.82 billion US dollars (14.9 billion yuan) once again topped the 2004 Forbes mainland rich list!

Compared with Hurun's personal 100 list, the list released by Forbes magazine, which is authoritative in the global business community, is relatively fair and objective, and has strong persuasive power!

At the press conference released by the Forbes Rich List, Fan Luxian, president of Forbes Global Shanghai News Page, and Zhou Peng, editor-in-chief of Forbes Chinese Edition, in response to reporters' questions, especially introduced the mission of Forbes to launch the Rich List: to record the growth of China's private enterprises, care about entrepreneurs who are struggling in the middle of the entrepreneurial process, and show readers their entrepreneurial ideals, entrepreneurial hardships and achievements.

From this point of view, Lin Feng, who is ranked as the richest man on the rich list this time, is an excellent young entrepreneur and entrepreneur who has great research value and is worthy of praise.

At the same time, they also detailed the methods used by Forbes to investigate and evaluate the assets of the people on the rich list.

In addition to the easy-to-estimate value of listed company stocks, Forbes will also use its data and analysis reports from various aspects around the world, including the U.S. capital community, and combine these people's dividends, investments and other sources of funds to make a comprehensive evaluation.

For example, Lin Feng, who ranked first, according to Forbes magazine's multi-faceted information collection, in addition to his current holdings of Menglong's stock, has just cashed out $85 million in cash.

The valuation of Fengxing Company refers to the research reports given by many institutions in the capital market: Fengxing, as the largest game company in China, is still above Shanda Network in terms of revenue scale, Shanda's revenue last year was 630 million, and Fengxing's revenue was about 1 billion.

Lin Feng holds more than 60% of Fengxing's shares, and the valuation of this part is about 900 million US dollars.

Forbes believes that Lin Feng's wealth estimate is relatively accurate.

This is also the characteristic of the new generation of wealth leaders: their wealth is sunny, their companies are highly transparent, and they are basically one step ahead of the Internet era and have achieved impressive results.

In particular, he started from scratch and created such a fortune in just three years, which should be encouraged and promoted.

This view was also recognized by nearly 100 media reporters who attended the press conference.

The 2004 Forbes Mainland Rich List and the Hurun List are slightly different in order: the Rong Zhijian family ranks second with a controlling stake of CITIC Pacific with $1.49 billion, and Huang Guangyu, founder of Gome Electric Appliances, and Chen Tianqiao, chairman and CEO of Shanda Network, are worth $1.300 billion and $1.276 billion respectively.

Compared with the Hurun Report, in the Forbes list, the wealth of Rong Zhijian's family has increased significantly.

The answer given by Forbes is that through a multi-party data investigation, it was found that last year, Rong Zhijian also received a huge dividend of hundreds of millions of dollars. This part of the wealth also needs to be taken into account.

Despite this, Lin Feng still topped the list of the richest with a net worth of US$330 million (2.7 billion yuan) higher than the second-place Rong Zhijian family.

The announcement of the Forbes rich list once again pushed Lin Fenghe to the forefront of public opinion.

In this regard, Lin Feng had to express something......

After all, Forbes has a wide range of business influence behind it, whether it's in China, the United States, or even the world.

It can be said that from another point of view, this list is a blessing for Lin Feng's status in China's business community.

The most typical example is that in the re-election of the Internet Society of China in the following days, Lin Feng was elected vice chairman of the association. As a semi-official Internet industry association under the management and guidance of the Ministry of Industry and Information Technology, the Internet Society of China has almost officially recognized Internet companies and enterprises, and the fact that it can be elected as vice chairman also shows the importance that relevant parties attach to Lin Feng and Fengxing Company.

Lin Feng once again accepted an exclusive interview with CCTV's "Financial Connection", made his first public appearance, and answered about his attitude towards becoming the richest man on the Forbes rich list.

Ouyang Xiadan: "Mr. Lin, thank you for accepting the interview with the show, the 2004 Forbes China Rich List was recently released, and you became the new richest man, what do you think about this?"

Lin Feng smiled: "You also said it, the new richest man...... , I am friends with Ding Lei of NetEase, last year, everyone was advocating Ding Lei to become the richest man, and this year they are saying that Ding Lei is the richest man in shrinkage. Fengxing is making a game, and I think it's like a numbers game of wealth, so you don't have to take it too seriously, just laugh it off. As the spokesperson of our company said to the outside world, it is also my heartfelt voice, and I hope that you will take the opportunity of this public opinion media to pay more attention to the development of China's Internet industry. ”

He continued: "Actually, whether it is me, Ding Lei, Chen Tianqiao, or Robin Li, Ma Huateng, Ma Yun...... Those of us are fortunate to be able to create new value for Chinese users and provide services for their needs on the emerging platform of the Internet with a little effort in this era of the booming Internet in China, so as to obtain wealth. ”

"I believe that these wealth is the user's recognition of the products and services we provide, and we need to use this wealth to develop more products for users and provide more high-quality services. Enrich and satisfy the cultural and entertainment life of Chinese Internet users. At the same time, we also need to shoulder the guidance of maintaining the health, safety and positive energy of the Internet platform. This is also the opportunity and responsibility given to us by the times. ”

After the video of this interview was broadcast on the program, the media and public opinion praised it.

It is believed that Lin Feng's words fully show that as an excellent entrepreneur and private entrepreneur, he has a rational attitude towards wealth, a sense of responsibility to the society, confidence in the development of the industry, and a sense of service to users.

More importantly, it reflects Lin Feng's sense of responsibility as a new generation of business leaders!

It can be said that Lin Feng took advantage of the announcement of the rich list to carry out a fruitful personal image public relations.