【2nd Update】

"Three sets of sponsorship programs, exclusive title sponsorship, joint title sponsorship, sponsorship and cooperative promotion. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 infoThere is plenty of time, and interested companies can go back and think about it. ”

"Then the SD live-action audition will be screened exclusively by the Space Infantry Company, and there will be no second judging units and individuals unless invited. ”

Chen Kun took the manuscript, and after reading it, he looked at everyone present, including many of them as bigwigs of multinational companies and even marketing directors, he is just a small boss of a small company in China, but this kind of calm and calm aura really makes people unable to see that it is the first time for him to participate in such a large-scale giant-level meeting.

"It's not a good decision, if the event is implemented in the local area, it will definitely cooperate with the provincial satellite TV station, and the judges should have guests invited by the local TV station at that time......"

"You don't have to participate. ”

"W-What?"

The one who was talking was the deputy station of a provincial satellite TV station, mainly focusing on variety shows, and this time he came over and was also appointed by the top, knowing that it was a good job, but he was suddenly interrupted by the person who said it, and he was really not used to it.

"I said that I could not participate in this SD live-action audition. All units that do not take this as the benchmark can withdraw and not participate, and come and go freely. ”

Chen Kun took the microphone closer, looked at the deputy station, his eyes were cold, it was obvious that he would never be able to hand over the judges of this event to the guests invited by those local TV towers, except for becoming a parallel boring bubble drama, there would definitely be no other result.

"You!"

The deputy was angry, but he didn't have a seizure.

Chen Kun continued to hold the microphone and said: "Let me repeat, the judges of this event are exclusive to the Universe Infantry Company, and unless invited by the Universe Infantry Company, there will be no second judging units and individuals. ”

It's so arrogant!

But this article is for TV stations, for sponsors, I wish the event should have a good reputation, so the companies that are interested are actually very satisfied with Chen Kun's decision, and the company that was only considered before, at this time, when I heard Chen Kun's words, my brain turned, and I basically understood, and I was also wondering whether to compete for the naming right.

This time Chen Kun took advantage of the east wind of the expo, it can be said that it is a flying dragon in the sky, which is different from the usual variety show activities, not that it is enough to smash 350 million, Li Ning Company is ready for 100 million at any time, which is enough to prove that these big companies are waiting for them seriously.

Among the participants, there were many bigwigs from the TV station, all the people from the satellite TV stations of the six provinces and one city in East China were present, and there were some well-known variety show people who were observing, most of whom were attached to the TV station, and the planners were supervising the production.

Chen Kun said that he was angry with the officials of the Cultural Bureau here in Shanghai, and the satellite TV station has their support, so it is naturally the best thing to do, and what they want is ratings.

"A couple of important links. The first is the target group of the audition. It is mainly composed of high school league and college league teams, and club alternates, such as 15 and 17 year olds, are also among them. When sorting areas, it is the nature of the baton. A basketball relay goes down. ”

"What does it mean to relay this basketball?"

"This basketball was thrown from Shanghai, landed in Nanjing, and then was thrown from Nanjing and landed in Hangzhou, that's what it means. ”

Chen Kun replied.

Many people are talking in a low voice, but no one expected Chen Kun to do any relay transmission, but they generally know that this is a gimmick, and it can also derive a lot of tricks.

"Several leaders of the Cultural Bureau have communicated with the Shanghai Municipal Sports Commission, and basically they can first hold a basketball league activity in six provinces and one city in East China. ”

"Isn't it too stingy to engage in six provinces and one city in East China first?"

"Try first, this activity requires the cooperation of satellite TV stations in six provinces and one city in East China, once the influence rises, it can radiate Beijing and Tianjin to the north, and the Pearl River Delta can be pulled to the south, and the scope will not be small. ”

As soon as he said this, large companies that might not have been tempted were also moved, and the title sponsorship caused waves out of thin air.

The representative of Pepsi is still Zhao Ying, and when he and Chen Kun look at each other, their eyes are quickly staggered, and there is a ghost in their hearts, which makes people somewhat speechless.

But today Zhao Ying did see another side of Chen Kun, this guy became serious, which really made people feel oppressive.

"The 21st century has also passed ten years, and the main consumer groups and viewers of this event are naturally related to the main social groups. Nostalgia is an important theme for this young generation. ”

Chen Kun put his hands on the table and stood up: "If the activity is done well, the ratings will come up, and the advertisements will come up." Magazines will sell well, products will be marketed, company fame will be raised to the next level, and the customer base will increase. These are real things that will happen, and they will do more harm than good to the companies in this room. ”

Straight to the point, the easiest means.

Spread out, he spoke confidently and sincerely, and he had already won the tacit approval of many people.

"And for other peers, I can guarantee that after this event starts, the Space Infantry Company will not pack all the artists that have been trained, and no matter which male artist becomes popular, the Space Infantry Company will not eat it. Therefore, you can participate with the Space Infantry Company and make this event a reality. ”

Chen Kun said this after thinking about it twice, and he decided after thinking about it for a long time.

To be precise, it was Chen Kun who had already set a route not to develop male idol artists when he hooked up with Fujiwara Kinji and became an adulterer.

The route of the girl idol group itself is completely different from that of a boy group or a boy group, and for Dana, the custom route may not be a big deal, but for the Space Infantry Company, it has reached the edge of being greedy and chewing.

At this time, it can be seen as a kind of retreat for advancement.

Because the resources to be invested in the training of male artists are very high, if you want to make a young boy group, I am afraid that only two or three large companies in China can do it, and at the same time, because of the tilt of resources and channels, they will be restrained in the cultivation of girl groups or female artists.

For Chen Kun, who has already made the Dongying Girl Troupe, to run a male artist again, it will be completely worth the loss.

And Wang Qinian's ...... It's not an idol route at all, there aren't many resources to invest, and it's basically a ticket nature, mainly in major clubs and nightclubs, the water and land dojo of Putuo Temple, you need a master of chanting, and the contact is the Space Infantry Company.

Wang Qinian's current main development direction is actually religious music and slang music, after making a big album, you can sell it on the channel, and make as much money as you want.

Chen Kun's argument is tantamount to a bombshell, and even the bigwigs in the capital who are eyeing Chen Kun are slightly moved.

Harmony makes money, and interests are equal, Chen Kun can at least do this, and he can unite many peers.

And in the whole process of the event, a large number of industrial products will be consumed, and for some enterprises, this kind of order can be said to be an unlost time.

The pull on the local economy is also the reason why officials from all walks of life attach importance to it.

If it's really big, even people who don't necessarily know or like SD will join this commercial entertainment because of basketball.

Coupled with the various charity performances during the period, the domestic consumption generated is a considerable figure for all provinces and localities.

The gimmick that Chen Kun is throwing out now is to make those who have already established their intentions more established, those who are swaying are immediately firm, and those who are not interested immediately brighten their eyes.

Only by getting more people into it can he make more chips in his hands.

In fact, according to this process, Chen Kun may not earn the most benefits, but there is one point, after the SD live-action audition, the Universe Infantry Company is not a first-class company, but at least it is a new force that can impact the ranking of domestic entertainment companies, even if the Universe Infantry Company now has only one Wang Qinian and one Dongying Girl Group.

Therefore, Chen Kun's peers may be painful and happy, knowing that it will make the cosmic infantry grow at once, but the temptation of interests will still trend, and they have to choose to work together, this is the reality.

Moreover, Chen Kun put an end to the problems on the review, which greatly reduced the possibility of this event becoming a bubble, and the judges will become the focus of each audition activity, but if the focus is because of heavy taste or strange reasons, this will greatly reduce the quality of the whole show.

According to the experience of some advanced entertainment competitions in Europe and the United States, the hosts are not all young and beautiful girls, and they will not rely on throwing out strange points of view to choose any strange contestants to get attention, and even some hosts are already old, but their profound knowledge and humorous conversation will add a lot of points to the quality of the whole show.

"So is the basis for the contract to be finalized on the basis of the highest bidder?"

Someone asked suddenly.

Chen Kun looked at the row of officials sitting next to him, and they all smiled knowingly.

Chen Kun shook his head: "The high price is naturally an important point, but there is also the degree of matching of the company's industry and the needs of the local government, these are all comprehensive factors, so the high price may not be obtained." At present, the preparatory committee only has the leaders of the local government's cultural department and the space infantry, and after internal discussion and deliberation, we will select the partners to cooperate, and then the partners can send representatives to join the committee to follow up. ”

The decision is still in Chen Kun's hands, he will not say this, but he has to let the people present know in their hearts, if it is really done this time, I am afraid it will not be driven by 300 million and 500 million, but billions of billions.

Therefore, after this open and honest meeting, there may be no shortage of private exchange meetings, public relations activities will also be carried out, and the small action of listening to the bottom line is trivial and there is nothing to say.

But as long as Chen Kun makes the local government feel that this activity can drive the economy, then the big resistance is not a problem, which is the benefit of taking advantage of the trend. (To be continued.) (To be continued.) )