Chapter 148: Unmitigateable
People who have no long-term worries must have near-term worries.
After the update of the new version of the Mortal Forum was launched, Wang Fan was not fluttering, but fully aware of the potential crisis behind it.
The launch of Mortal Forums and Mortal Languages has a tendency to be the terminator of social software, which will inevitably infringe on the interests of a series of corporate giants.
There are not only China's social overlords Weibo and QQ, but also international giants such as Facebook and Twitter.
Each of them is not something that mortal technology can compete with at the moment.
But now that the sword is shown, there is still no room to retreat.
Even if Wang Fan emphasizes peaceful development and has no ambition to unify the social sphere, no one will believe it.
It's like holding a nuclear stick in hand, and no one will believe that it is only for self-protection, and not for strategic deterrence, or even necessary to attack.
Not to mention the advantage of this unique monopoly in the world.
And the fact is even more so, Weibo, which bore the brunt of the initiative, was the first to take action and was the first to send an acquisition intention.
In this regard, Wang Fan did not look at the price code at all and refused directly.
The other party has already started to go downhill and will not give much of a good price. What's more, Wang Fan is not short of this money, and he will not sell it at all.
Soon the other party counterattacked and blocked the relevant topics of the mortal forum at the system level!
In an instant, on Weibo, "mortal forum" became a sensitive word, and all related topics disappeared.
Even the Weibo promotion that Mortal Technology had previously purchased was directly taken offline without any reason.
While this behavior is disgusted by users, it's nothing compared to a massive loss of users.
What's more, it's all commonplace.
In the previous 3Q war, they blocked and uninstalled each other, and Qiandu and Wandou pods blocked each other's application markets......
Which one needs a reason?
Since there is a conflict of interest, and we can't talk about it, we don't just say that we can do it.
As for the opposition of some users, it is all temporary, or small-scale, and there is nothing to be afraid of.
And the face problem of large enterprises is even more meaningless.
It is difficult for a person who wants to be a face-saving person to become a big man in the industry!
In the face of Weibo's sudden attack, Wang Fan did not respond in any words, which was not very interesting.
Instead, a series of promotion strategies were adopted, as well as new user registration offers.
For example: Invite a new user to join the Mortal Forum, and the points will be doubled. New users sign up and get Vancoin rewards......
In addition, in order to fight back against the other party in particular, Wang Fan also asked Ding Quan to immediately launch the real-name authentication system, moderately relax the conditions, exempt the authentication fee, and open the fan system.
This move completely separates special users from ordinary users, and gives the environment for big V to grow.
Big Vs are smart people and instantly understand the meaning.
The future of Weibo and the mortal forum, they can see it clearly.
One is limited to China, and the other is deployed all over the world.
One is in the waning mountains, and the other is full of vitality.
As a result, many big Vs have switched to mortal forums, and even completely abandoned the Weibo platform.
But fans are the key.
Therefore, before they left, they made a special emphasis on going to the mortal forum, and complimented them by the way, so that fans could follow them.
As for the blocking of the words "mortal forum", it really doesn't have much effect, and there are ways to circumvent it.
There is also a group of bold big Vs, Tie Xin followed the mortal forum, and even posted some jokes to explain the motives and process of Weibo's ban on the mortal forum.
and expressed strong condemnation of this move, and the mortal forum undoubtedly has a broader prospect, hoping that fans will follow suit.
This can also be regarded as a vote for the mortal forum, showing loyalty in advance.
Micro Bo big V is a big foundation of Wei Bo, once the big V runs, it is even more with fans, then Wei Bo is basically not far from the downfall.
Such a move has further exacerbated the loss of Weibo users, or the extinction.
In this regard, Weibo is in a gloomy, and the top management is even more helpless.
If you don't block mortal forums, users will be lost.
blocked the mortal forum, but I didn't expect the other party to fight back so strongly, and as a result, the loss of users was faster, or the big V took the fans with him!
Helpless, I can only start to improve the treatment of big Vs, especially those who have signed up with self-media.
The so-called contracted self-media refers to some influential big Vs who have reached a certain standard, such as the number of fans and the number of Weibo readers, can sign a contract with Weibo and become a contracted self-media.
Contracted self-media regularly publishes some high-quality Weibo, which can attract users, increase visits, and enrich the high-quality content of Weibo.
In return, in addition to giving them a series of privileges, Weibo will also give them a certain amount of Huaxia currency according to the amount of reading and the level of self-media output.
There are tens of thousands or even tens of thousands of self-media a month.
This is also a big motivation for the big V to be so active, otherwise not many people would be idle to tease fans every day......
Weibo's big bloodletting style did retain some wavering big Vs.
After all, going to the mortal forum is still in the stage of accumulating fans, and there is no such self-media model, and you can't get any compensation.
Even the official Mortal Technology has not released news, and no one knows whether it will be commercialized in the end, and the big V will be rewarded.
Mortal forums haven't opened ads yet, and that's the root of revenue.
But there are also many big Vs who look further.
The rise of the Mortal Forum has been unstoppable, especially in foreign layouts.
Once you run your own celebrity account on the mortal forum, you can not only gain a large number of domestic fans, but also fans from all over the world, and the future is limitless.
At that time, it didn't matter if the mortal forum paid or not.
As long as there are enough fans, some companies give them money to advertise and promote.
As a result, the big V is basically divided into two groups.
A wave of temporary microblogging, continue to take money, and stay on the sidelines.
A wave of all-out defection to the mortal forum, seizing the opportunity, painstakingly managing the scale of fans, and preparing for the momentum.
However, the increasing popularity of mortal forums and the relative gloom of Weibo have become unchangeable facts.
For this phenomenon, Wang Fan does not have much guilt, and fighting and annexation in the business field are common.
What's more, although this kind of first-class Internet company is a Chinese enterprise, the shareholder structure behind it is very complex.
The proportion of foreign major shareholders is very large, and even many IT giants have a greater proportion of foreign holdings than that of Huaxia.
Like SoftBank Masayoshi Son, he has invested in many Internet companies in China and earned a lot of wealth.
Therefore, there is a-for-tat confrontation in the shopping mall, and who wins and who dies can only rely on their own abilities!
Wang Fan let Ding Quan work overtime and be busy, and he was not idle.
Weibo has made a move, and I'm afraid other related companies will not be able to hold back.
When the narrow road meets, the brave wins.
Since it cannot be alleviated and cannot live in peace, then it will completely break out and fight for each other!
Let's take it on its head!
PS: Happy New Year, everyone!
These two days for the New Year are really a lot of things, but normal 2 will be guaranteed. On Valentine's Day, push it, cough cough, push the book.
I promised to add more before, and I have to cash it out, and after the early morning of the next watch. Chinese New Year's Eve night is also busy......