Although the more than 4,000 films scheduled are only a fraction of the insignificance of "Journey to the West" and "Kung Fu India", it is already very gratifying for Lin Han and others!

After winning the box office of 5.33 million yuan on the first day of the Lunar New Year, "Immortality" also created a new myth, with an attendance rate of 88%, becoming the film with the highest attendance rate of the year, which is better than those screenings. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

The production cost of the film is only 100,000 yuan, and the input-output ratio has reached an astonishing 1:53 on the first day of release!

Now that "Immortality" has locked in the throne of the movie with the highest return rate of the year, it will only be higher in the future!

Many netizens are looking forward to how far the box office miracle of "Immortality" can go, 10 million does not seem to be a difficult thing at all, maybe it will arrive tomorrow.

If you show it seriously for a few days, 30 million is probably not a difficult thing, and 50 million is probably the limit!

The domestic box office forecasting agency was once again stumped by Lin Han, every time he met Lin Han, he estimated the inaccurate figures, and the sales of his novels have made the forecasting agency lose face several times, and now the movie is bewitching again.

"Five million on the first day, even if it rises sharply later, the predicted cumulative box office of 40 million is already very advanced, will this be our China's "Ghost Shadow"?"

"Ghost Shadow" may not be familiar to many Chinese audiences, but it is a big name in the industry, its entire series is a typical example of small investment and big return, this horror film cost only 15,000 US dollars, but it has harvested nearly 200 million US dollars at the box office worldwide, and the return on investment is 6555 times simply and crudely!

Another "Blair the Witch" is a predecessor of "Ghost Record", which is a representative of contemporary pseudo-documentary-style horror films, and without its success, "Ghost Record" would not have appeared.

The production cost of this 1999 film was not high, but the publicity cost raised the overall cost to $600,000, and won $248 million worldwide, because the cost was much higher than that of "Ghost Record", so the investment-output ratio was only 206 times!

This number seems to be a big difference compared to "Ghost Shadow", but it is full of advantages compared with other movies, who made "Ghost Shadow" too rebellious!

The film with the highest recognized return on investment in China is called "No. 32 in Area B", which is a horror film with an investment of only 70,000 yuan, and the final box office income is 16 million, and the investment-output ratio is as high as 228 times.

It's just that the two Hollywood movies mentioned above are considered to have a good reputation, and "No. 32 in Zone B", which was released in 2011, claims to be the Asian version of "Ghost Record", not simulating the feeling of holding a DV, but more terrifying than that, shaking the camera like a pirate ship or a Ferris wheel!

This movie can be said to be a big bad movie, with only 2.3 points on Douban movies, and the audience just went to watch this movie to try to be fresh, but in the end they disgusted themselves.

Although the cost of "Immortality" is 30,000 more, the total box office is estimated to exceed 16 million, so it should not be a problem to reach the top of the film with the highest return on investment of domestic films, at least it will not make the audience feel that it is a waste of money!

Now everyone knows that "Immortality" surpasses "No. 32 in Zone B" in terms of ROI just by breaking their fingers, and they are puzzled by how far the film can go in the end.

……

It just so happens that there are no sci-fi films in this year's Spring Festival, almost all of them are domestic comedies, even if this genre is best-selling, it will actually be a little boring to watch too much.

There will always be some people who want to try some fresh movies, big fish and meat every day, and the occasional porridge and side dish is also very good!

In addition to "Immortality", the attendance rate of the rest of the movies is not low, "Journey to the West" has hit a super high box office of 350 million yuan with an attendance rate of 57%, becoming the highest-grossing film in the Chinese film market in one fell swoop!

The box office on this day is enough for most domestic movies to look up to, everyone is still struggling to break 100 million, and people won 350 million on the first day, and the goal is directly on the cumulative box office record of domestic films!

The attendance rate of the Spring Festival movies is actually not bad, and "Bear Infested" also reached a first-day box office of 50 million under the leadership of children and parents, and the entire film market is thriving.

The worst is "Forgetful Village", its poor performance on the first day of the Lunar New Year has plummeted its 1.8% film schedule to 1.1%!

After a day of screening, which movies have a bad reputation, and which movies have a high attendance rate, "Havoc in Tianzhu", which broke out on the first day, won 190 million yuan with 25% of the film schedule, but its reputation was extremely poor, so the next day's film schedule dropped directly to 23%.

Although the rating of "Kung Fu India" is not high, the attendance rate of the family carnival movie is very high, and the film schedule has increased steadily!

On the first day of the Lunar New Year, the national box office market gave a total of 800 million yuan at the box office, allowing countless filmmakers to see the dawn.

In fact, it is impossible for the seven-day Spring Festival holiday to maintain such high box office growth all the time, so everyone knows the rules of the market, and it will fall back from the second day of the new year.

It can be seen from the pre-sale of the movie that the pre-sale of almost every movie is lower than that on the first day of the Lunar New Year, especially "Journey to the West" and "Havoc in Tianzhu", which are seriously dragged down by word-of-mouth, and the two of them have even dropped by more than 30% in pre-sales!

There are two other films that have maintained their miraculous growth, one is "Kung Fu India" and the other is "Immortality".

Although the score of "Kung Fu India" is low, the audience's reputation is very good, Brother Long's kung fu comedy that has been the same for decades can be called a classic in the hearts of the older and younger generations, whether it is feelings or what, it is true that the pre-sale of this movie has improved.

"Immortality" is much simpler, the box office on the first day of the Lunar New Year is almost the highest box office that can be obtained on the basis of that schedule, and the number of films on the second day of the Lunar New Year has increased so much, many people who have not had the opportunity to watch the movie finally have a chance!

Another important reason is that word-of-mouth on the Internet has finally spread, word-of-mouth is a weapon to knock down the rest of the movies, and it is also a step for the box office growth of "Immortality".

No one can ignore the importance of word-of-mouth, the current audience has been poisoned by bad movies and has a psychological shadow, they have learned how to recognize a good movie, and the phenomenon of blindly following is becoming less and less!

A unique science fiction film, a movie that can make people think, Lin Han, a science fiction master, fights science fiction again after two years, Xu Jiayan actor helps, and five Peking University professors perform with love, there are too many reasons to watch this movie!

……

As half of Lin Han's fans, Zhou Yu has read almost all the science fiction novels written by Lin Han, and even browsed his least favorite "Red Rose and White Rose" once.

He has only been working for half a year, graduated from university in July last year and entered the society to work, and in addition to his busy work every day, reading novels is his biggest pastime!

From "The Martian" to "Jurassic Park", from "The Three-Body Problem" to "The Hitchhiker's Guide to the Galaxy", from "Inception" to "Hyperion", Lin Han's novels have accompanied him through lonely nights one lonely night after another.

Zhou Yu's Spring Festival holiday is 10 days, but he was looking forward to the arrival of the first day of the Lunar New Year from the beginning, he went to watch the first "Immortality" with his girlfriend, and I personally felt very good, not only with classmates, friends but also with his colleagues and relatives recommended this movie!

Sitting on the sofa, Zhou Yu browsed Weibo with his mobile phone, and his girlfriend Zhang Silan was staring at the TV screen watching a British drama, when he suddenly saw the message from Lin Han's Weibo that he was concerned about.

"What! There are still easter eggs in the movie?"

He stood up directly from the sofa, and the whole person was very annoyed!

Because the movie was shown at half past ten, and it was already past twelve after it was over, he had to rush home for lunch, which was the first lunch of the new year. So when he saw the names of the staff behind the scenes light up from the screen, Zhou Yu rushed out of the theater with his girlfriend, completely missing the easter eggs!

Zhang Silan turned her head and asked curiously, "What easter egg?"

It is said that the easter egg is 6 minutes long, which is the most turning point in the whole movie, and it also gives the answer to the open-ended ending of the movie. We actually missed it, ahhhh

The feeling of regret shrouded Zhou Yu's mind, such an important thing was actually missed, and he was so annoyed that he hammered the pillow beside him.

"Is this easter egg really that important?" Zhang Silan pressed the TV to pause, although she usually doesn't read science fiction novels, but Lin Han's "Time Traveler's Wife" moved her a lot, so she is also willing to go to the cinema with her boyfriend to watch this kind of science fiction film without special effects.

For the plot of "Immortality", she is quite convinced, and after reading it, she feels that the protagonist played by Xu Jiayan is very convincing, anyway, she believes that there is really such an old immortal, and it is still quite charming to go to the old immortal!

Zhou Yu looked at Lin Han, who specially reminded the audience not to leave in a hurry after the movie was screened, remember to watch the easter eggs, and many people were already leaving messages at this time.

"I'll go, why don't I know if there are Easter eggs? The people in our hall don't seem to see the Easter eggs and leave!"

"The staff of the theater also specially reminded us that there were very important easter eggs, so that we should not leave in a hurry. That's a really good employee in China!"

"After watching it, that easter egg is really interesting, the recognition of father and son is simply a highlight, so scared that I thought this movie was a real thing, and my dad also said that this must be a documentary!"

"What the hell? Could it be that the immortal man gave birth to another immortal child?"

"No spoilers, no spoilers, if you want to know what it is, you still have to go to the cinema to see it. ”

"Well, thanks to your reminder, I will definitely sit at the back of the cinema tomorrow!"

"No, no, I actually missed this easter egg, just take this opportunity to watch it again!"

The power of easter eggs will attract many people who have watched the movie to the theater again, so that many people who have not seen the movie also want to test the water, Zhou Yu and Zhang Silan decided that they will go directly to Wanda after leaving their relatives at noon tomorrow!