Chapter 260: Film Classification
Back in the U.S. again, the Hulk's post-production has been completed and preparations are now underway for its release.
However, Zhang Fan had just returned to the United States, and a not-so-good news came over.
"Boss. "Eddie, the president of the North American company, personally drove to pick up Zhang Fan, and when the car drove to the branch, he had already started to report to the work" The public relations on the side of the grading committee failed. ”
"Huh?" Zhang Fan withdrew his gaze from the California landscape outside the window, and asked suspiciously, "How could it fail?"
In the United States, any film must be rated by the Classification Board of the Motion Picture Association of America, an unofficial organization, before it is released.
The Motion Picture Association of America (MPA) is a non-governmental organization that has developed a voluntary rating system that avoids the need for government officials to censor the art of cinema and discipline filmmakers, while helping parents make timely decisions about what movies are appropriate for their children.
The Classification Committee, or CARA, is made up of parents of children whose members must have been employed in an industry that was not primarily related to the film industry, and is financed primarily by a percentage of the asking price given to film distributors for a particular film. Specialized in film classification.
Of course, they claim that the rating has nothing to do with the quality of the movie's content. As for whether this is really the case, only those in the industry know.
"It's Disney. Eddie explained: "There are several other Hollywood studios working together to put pressure on the classification board. They have a strong influence on the grading committee. ”
Eddie explained this, and Zhang Fan understood.
Although the film market has been growing, there is a limit to this market, and it is impossible to increase the market value indefinitely.
This cake has always been eaten by someone before. And Zhang Fan suddenly entered this market, and even made a lot of money. This kind of thing is unbearable for companies like Disney. Because Zhang Fan earns more, they naturally earn less. It is equivalent to Zhang Fan snatching the income that originally belonged to them.
If the interests of others are moved, it has become a matter of course to be counterattacked by others.
They may not be able to suppress Zhang Fan in other aspects, but using the grading system to deal with Zhang Fan is a good move.
As for why Hollywood studios are able to influence the classification board, one need only look at their parent body, and the composition of the American Film Association can be understood.
The Motion Picture Association of America, abbreviated as MPAA, is headquartered in Los Angeles. Its committee is composed of chairmen and presidents of seven of the largest U.S. film and television media giants, who are also members of the MPAA.
Its members are The Walt Disney Company, Sony Sound & Video, MGM Studios, Paramount, Twentieth Century Fox, Universal Imaging and Warner Bros.
Not only the movie rating, but also the trailer, poster, and online advertising of the movie also need to be approved by CARA. And CARA's parent body is Hollywood's seven major film giants, and it would be a hell of a ghost to say that they have no influence on film ratings.
Iron Man's income is so hot that it makes the seven giant companies feel threatened. And it's not a movie, it's a series, or even a whole superhero group series.
Zhang Fan holds the film adaptation rights of many superheroes in his hands, and Iron Man is just the beginning. It is conceivable that Zhang Fan will inevitably launch superhero movies one after another. There is a chance that these films will be high at the box office.
In order to avoid the appearance of such a strong predator, the seven giants united to exert pressure on Zhang Fan.
Either Zhang Fan compromised and moved closer to one of the seven giants. Become a vassal film company similar to Fox Searchlight, New Line Films, etc. Either accept the suppression of the classification committee and suffer a loss in terms of film rating.
Hollywood's Big Seven used this trick to defeat many challengers, and thus firmly occupied the top of the industry's food chain.
Like Lucasfilm, which owns the Star Wars series, Lucasfilm also has a super company called Industrial Light & Magic. and DreamWorks, which has made classic movies such as Saving Private Ryan. These former challengers all fell in front of the Big Seven because of this.
Now, it is Zhang Fan's turn to enjoy this treatment.
At the beginning, Zhang Fan asked Eddie to go to the MPAA event, striving for the Hulk, who was about to be released, to win the PG-13 rating standard.
-13 is an ordinary class, but not suitable for children under the age of thirteen. It is a special tutoring level. Children under the age of 13 must be accompanied by their parents. Because some of the content is very inappropriate for children.
Films of this level do not have brutal and persistent violence, generally do not have nudity, and sometimes there are drug scenes, profanity and violent scenes.
The Hulk is a science fiction movie with a signature hardcore plot. Like the battle after the transformation of the Hulk, it is naturally very destructive and violent.
The main source of the box office of movies in this era is young people and children, and PG-13 is the bottom line for wanting to sell movies. If you go up at the age of thirteen, it is the main group of movie consumption, the young people.
But Eddie failed to accomplish this goal, because when the seven giants worked together, no one could do anything.
"What's the grade?" After a moment of silence, Zhang Fan asked in a low voice.
"R-rated. Eddie's words made Zhang Fan's eyes squint instantly!
R-level, restricted-level. Movies that are only available to viewers under the age of 17 must be accompanied by a parent or guardian. This is the next level after NC-17 completely banning anyone under the age of seventeen from viewing. It's a difficult level for the producers to accept.
Movies at this level contain *****, with more adult scenes, violence, gore, drug abuse, and swear words.
Just look at movies of this level, audiences under the age of seventeen need to be accompanied by parents and guardians to watch this restriction to know how big the impact is. Young people are the main force of movie-watching, but what young person would like to watch a movie with an adult by their side? They are not the babies who watch a family cartoon at Christmas!
This level standard has a huge impact on the movie!
Zhang Fan turned his head to look at the bright California sunshine outside the window, and didn't say anything more. And Eddie also knows that his boss is thinking about the problem, so naturally he will not bother.
Until he arrived at the company, Zhang Fan didn't talk about this topic again, but directly started to work busily, as if he had forgotten about it. When it got late, Zhang Fan drove away alone and returned to his villa in Malibu.
In Hollywood, classification can often make the difference between life and death in a movie!
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The otherwise clear sky was already covered with thick dark clouds, and it rained in the early morning in the Los Angeles area, which has always been known for its dryness. Although the rain is not heavy, it is rare here in Los Angeles.
Spit out a puff of smoke rings and throw the cigarette butt out the window. Chi Guoguo's Zhang Fan, who was standing in front of the bedroom window, exhaled a heavy breath, as if he wanted to vent all his anger.
Raising his hand and patting his cold face, Zhang Fan closed the window and turned around to look for his clothes.
After walking around in the bedroom for a long time, the clothes that were thrown away at will last night were already gone, so Zhang Fan had to go to the cloakroom next door to change into a new set of clothes.
After washing in the bathroom, Zhang Fan left the bedroom and walked downstairs.
As soon as I entered the lobby on the first floor, the smell of bread and milk for breakfast came to my nose. Looking into the kitchen, Scarlett, who was wearing a men's white shirt, was humming something with her back to her.
Scarlett didn't wear shoes, and Zhang Fan's shirt was a little too big for her, covering her thighs all the way. A pair of straight and white legs appeared directly in front of Zhang Fan. And Zhang Fan is not sure if there is any trace of underwear in the shirt.
After coming to Los Angeles, Li Ruhui was busy with work, and Lin Yueqing had returned to China. Zhang Fan, who was furious because of the restrictions on film classification by Disney and other companies, found Scarlett. After a night of passion, Zhang Fan felt that his mood was much better.
"Honey, wait a little longer for breakfast. As if feeling Zhang Fan's breath, Scarlett turned to look at Zhang Fan and showed a charming smile.
Zhang Fan hooked the corners of his mouth and laughed, stepped forward, and directly took the woman who exuded a seductive aura in his arms from behind, "I don't want to eat breakfast now, I just want to eat you." ”
There was another fierce collision and movement, until the rain outside gradually stopped, and the passion in the villa gradually quieted down.
'Goo~~~' I don't know whose stomach screamed, breaking the silence in the villa.
"Still need breakfast. Zhang Fan raised his arms lazily, looking extremely relaxed.
Not to mention that women's physical fitness is better than that of men, when Zhang Fan rubbed his back and came out of the bathroom, Scarlett prepared breakfast in the restaurant.
After sitting down at the table, Zhang Fan had a fried egg and bread in front of him, as well as a glass of milk. Scarlett, sitting across from him, had a glass of skim milk and a fruit salad. Any woman who wants to be an actress must control her appetite. This is the price they must pay for their figure and for the photogenic effect.
"You sing a very good song, although I can't understand the lyrics, but the melody and feel are very good. Scarlett began to stir up the topic, "You are very famous in the music industry, and the program team over there even flew over the Pacific Ocean to interview me." ”
"Hmm. Zhang Fan drank milk and nodded casually, "I don't have much time to invest in music now. ”
"Your achievements in the music industry are so good, why don't you pay so much attention to it?" Scarlett looked at Zhang Fan curiously, "Your albums in the United States are about to sell 10 million copies, right? Why don't you care at all?"
In Scarlett's opinion, if someone else could have Zhang Fan's miraculous achievements in the music industry, he would have been sought after by major music companies to become an ace singer, and then kept releasing songs and holding concerts or something. But Zhang Fan's performance didn't seem to care at all. This made her feel very confused.
From Scarlett's point of view, with Zhang Fan's talent, if he devotes himself to music, maybe he can enter the Rock and Roll Hall of Fame before the age of thirty and become a phenomenal existence!