After dinner, I sent Liv and Jennifer to the airport, and Sun Jiaojiao was one of them, and they hugged as usual when they parted. ∈ ↗ the top novel, www.

The opening of Standard World, although the headlines are very newsy and publicized, but for a company, there will not be many people to support you because it is your white road business.

No matter how many rich people there are in this world, ordinary people will always be in the majority. High-end hotels, high-end restaurants, and high-end entertainment venues are good, although everyone wants to go, but who pays for it?

Although Mr. Bai Da is very vigorous, the business situation of the newly opened Standard World is not very good.

This is to be expected, if there is a particularly prosperous business at the beginning, it is a ghost.

Standard World's marketing strategy is to seek stability, step by step, steadily, and slowly.

First of all, it is reflected in the publicity, before the opening, there is no real estate company like the real estate company, as soon as there is a piece of land to start advertising. The publicity campaign of Standard World began on the day of its official opening.

With strong headlines, the standard world is not worried about being in the news. In fact, the day before the opening, because of the free reception of more than 400 orphans and more than 400 elderly people, there was a lot of noise on the Internet, and the name of Standard World began to be known.

This is the day before the opening and is not in the standard company's promotional plan. The official plan is to start with the launch of more than 100 idol teams, a total of 108 groups of beautiful girls, who will perform in Standard World for a long time, because the main publicity target is the entire Standard World, and some details such as the performance time of these idol teams are not detailed.

Yang Ling is using this thing to build momentum for the standard world, do you want to see beautiful girls? want to become a singer? Come to the standard world, everything is possible.

After this incident, the standard company finally made a promotion advertisement for 800 seriously, a famous Japanese restaurant street. Chartered a full-page Beicheng Evening News and published it for a week. Fifteen famous restaurants in Tokyo are listed, and the first restaurant is the restaurant of the father of sushi.

The old man was very dragged, and even the president of the United States went to eat the sushi he made. The newspaper probably listed the honors it had received, such as being awarded three Michelin stars for three consecutive years.

Then there's Nobuo Shiratori's Aoyama Restaurant, one of the top 50 restaurants in the world. He is also a three-star Michelin winner.

Then there is Inoue's century-old shop...... Anyway, none of the fifteen restaurants are simple. The 15 restaurants in Tokyo are the best in terms of service and cuisine.

This is brand advertising, in addition to this publicity, in the early stage of opening, those who apply for membership, whether it is watching movies, going to KTV to play, or going to the Grand Theater to watch performances, will be 50% off. And the price was not too high. It is equivalent to losing money and making money.

Propaganda should be done little by little, and enterprises should also develop slowly, and they should not be in a hurry. Although Yang Ling was very anxious, she really suppressed her temperament and walked step by step. At this time, the standard idol team began to go live.

Going online means having your own website, announcing the list to the outside world, undertaking various commercial performance activities, and then slowly filling in the works. At this stage. This work is about covers, both at home and abroad. Each group had to find two songs that suited them, recorded them, and made them into MVs and put them on the Internet.

Fortunately, there are three recording studios in the standard world, each with different equipment, which Jennifer built, according to the characteristics of the equipment with different software, try to find the best sound. However, it is not so troublesome to record songs for the student girls. With their voice conditions, they can basically deal with the past, and they will deal with it very well.

The really difficult thing is to choose songs, and girls have to report good songs, and there are often song collisions. It's like a singing contest, there is always a contest for someone to sing the same song.

At this time, Liu Yao and Wang Zhi had to temporarily act as judges, so that all the students who collided with the song performed live, and the performance venue was a small stage.

Taking advantage of the fact that there were no guests on many small stages, the students were the first to use them.

After everyone's negotiation and selection, the song list is set, and then it is time to practice the song. At this time, the screenwriting team was also very busy, they had to write scripts, and each song had to shoot a MV. Of course, in fact、It doesn't seem to be too difficult, and some MVs directly record the table in the recording room.,This is the laziest method.。 Some record their dancing moves, which is also a lazy method.

The trouble is to make up a story, make up an MV with a storyline, fortunately, there are lyrics, follow the lyrics, which is equivalent to having an outline.

With the script, so many studios upstairs and downstairs started at the same time, and the first to meet the recording conditions went to record the song first, and after the recording, the MV was filmed, and the whole process was completed quickly. That is to say, the students and girls at the beginning of the opening, as well as the staff of the recording studio, screenwriter and camera crew, were extremely busy, and overtime was common.

If you don't work overtime, you can't always come out, and there's nothing left empty.

This work takes time to do, from the time when they were in the Shanhe Building, the daily task of the students is to listen to songs, no matter what language, no matter at home or abroad, as long as they find a feeling, they will use it, and there is no so-called concept of piracy at all.

Regarding the matter of piracy and piracy, it seems that if you don't use this thing to make a profit, basically no one will sue you. Singers have long been accustomed to covering and being covered by songs.

When the girls in the college tossed the songs, Yang Ling continued to release the news and officially launched "A Beautiful World", starring Bai Lu and Zhang Meichen, and the start-up ceremony was in the standard world.

In order to maintain the popularity of the news, except for the famous Japanese restaurant street, which stayed in the evening newspaper for a week, the rest of the news was put on the Internet, allowing netizens to speculate on their own, and the company spent money to fuel the fire.

It's just a movie, even if it's Bai Lu to shoot it, it's not a big deal, and this matter is not hyped up. Next, the company announced two competition plans at the same time.

The first competition plan, there is an extreme sports venue in the standard world community, all athletes who like extreme sports are invited to compete, free registration, the competition has a bonus, and you can enter the field to practice after registration.

This is to pull popularity.

The second competition plan is a variety of talents, or skills, competitions for orphanages, which are held to tap their potential and help them become useful talents.

This is the fight page.

When the contents of these two competitions were released, especially for the second competition, some people remembered that the hotel was hosting orphans and disabled children for free before opening. At that time, it was said that Bailu was fake and compassionate, and he used the poor child to stir up.

When the plan for this competition was announced, it was obvious that it was another hype! Those sunspots, and some people with ulterior motives began to criticize Bai Lu, and also criticized Standard Company, saying that it was a despicable act for him and the company to use the love incident to hype up the company again......

This kind of quarrel is helpful to the company's publicity, the more famous the monthly quarrel, the louder the bell is happy to get this kind of scolding, hoping to save it for a long time, and the company can save a lot of publicity costs.

These are external propaganda, and all the internal business premises of Standard World are close to the civilian price, such as the maze, such as the swimming pool, such as the fitness gym, all of which are not expensive.

The company's publicity and promotion is a long-term thing, and these are the things in the early stage, piggybacking on the standard building, that is, the standard office building to advertise, anyway, it is a promotional price, and major companies are welcome to rent offices.

On the issue of pricing, after a three-hour meeting with five senior executives such as Yang Ling and Sun Wangbei, a reasonable price was agreed. Not only standard hotels, office rooms, etc., but also many other pricing such as movie tickets.

For this meeting, I did a long time of surveying the number of jù in the early stage, and the results were all invalidated here in the white road.

Bailu came out of the desert, accustomed to the emptiness of the desert area, but after coming to Beicheng, it was full of people, so his pricing target is people, people are the foundation, don't always think about serving the elite and serving the so-called upper-class people, going high-end and boutique sales, that is meaningless, except for helping some people maintain their high consumption level, there is no benefit.

For example, the Black Label Hotel is one of the most expensive hotels in Jeonbukseong, and although it is full of customers, it is so good.

What's more, the black label hotel is not the same concept as the standard world, you can take the boutique route and sell it at a high price, but the huge standard world can be ...... How many people do you have to fill such a large place?

Bailu's requirement is to be civilian, no matter what you sell, you can't do it with the idea of not opening for half a year, opening for half a year, and eating for half a year, you must form a consumption concept, so that everyone likes to come here to spend money. So, the best way to make people like to come here and spend money is to get good quality and low price.

The standard world is very beautiful, and if you lack a cheap one, then let's get it together.

Bai Lu doesn't like high prices in his bones, such as his five-star hotel, where delicious things are only sold for twenty or thirty yuan a piece. It has been open for so long that I haven't even earned back the renovation fee.

From a business point of view...... This must not be done. But what Bai Lu said makes sense, in the early days of opening, first hit the word of mouth. And the attitude was very resolute, the five senior officials had to do what he said, so they invited a professional accounting team to calculate the costs every day, so as to ensure that the price is low, and not to lose money.

These are the company's business matters, and Bai Lu rarely cares. Including continuous online newspaper publicity, Bai Lu doesn't care too much, because he is very busy.

After seeing off Jennifer, Liv, and Sun Jiaojiao, not long after returning home, Sheng Jie called and asked him if he had time to meet everyone.

At the opening ceremony, Sheng Jie, Liu Leisheng, and Li Xiaoping also arrived, but unfortunately Bai Lu was too busy and only took the time to see each other. The three of them really seemed to be attending a wedding banquet, signed a name for a meal, and then retreated.

For this reason, Bai Lu also deliberately chased after him and said that he was negligent, please understand.

Liu Leisheng's reply at the time was: "You are busy first, I will call you another day, and we will meet and talk." ”

What do you talk about? Of course, it's a show. There is no Li Xiaoping in the new show, she belongs to the role of playing soy sauce and came over to make a scene.

According to what Sheng Jie said before, the new show is recorded in Beicheng, recorded every two weeks, the conditions are very relaxed, and there is a super high salary.

Now Sheng Jie called again, Bai Lu thought about it and said, "Now, the noodle restaurant at the entrance of Longfu Community." (To be continued......) R527