Chapter 426: Midnight Chat
"First of all, I want to correct you, although the company already has five girl groups, but in fact, only AOA, GSD and Rainbow, and among these three groups, Rainbow is a team in 09, and next year will be the fifth year, not to mention whether it can still be popular, let's just say that it is extremely difficult to maintain, and secondly, GSD is the third year, but the group has just undergone a reorganization and comeback, and can open up the situation, and completely stabilize the girl group sequence, and wait for a year or two, as for AOA? It's just debuted, but because of the failure of the early combination positioning, the popularity gathering is a little slow, if you want to become truly famous, you don't have three years, don't think about it at all, then let me ask you, after three years, who is left in the company?"
"Uh-" Ji-yeon was stunned. Pen ~ fun ~ pavilion www.biquge.info
"Three years later, that is, 16 years, in the company, your T-Ara and Rainbow are the eighth year, Kara is the tenth year, GSD is the seventh year, and AOA is the fifth year. When he said this, Jin Yufei was also a little helpless.
The support of the Jin family is naturally not omnipotent, he Jin Yufei wants to eat a fat man in one go, but unfortunately, don't say that the old man won't do that, even if he really can, he will choose to give up.
It's just because that makes the struggle less fun.
If Dream wants to develop, and it is also the development of artist agency and film and television company at the same time, then it will inevitably involve a lot of money.
It is undeniable that because of Douyu TV and VAPP, the popularity of the artists under Dream is not bad, and the company can be regarded as having a stable source of income, but this money is good to spend on a combination, but if you want to spend it on a company, especially a multinational company, it must not be enough!
So what to do?
On the one hand, it is to launch a new combination, use the new style of the new combination, firmly capture the audience's attention, and then through hot sales, so as to establish the company's position in the entertainment industry.
As for the propaganda side......
Hehe, in South Korea, that's not a problem.
Because at this moment, after experiencing the combination of T-ara, Kara, GSD, and AOA, Dream, especially his Kim Yufei, in some aspects of South Korea, can definitely make people stammer!
The special identity, coupled with the poisoned and ear-scratching songs, the seductive dances, and the Kim Woo-fei, who knows how to balance much better than Kim Kwang-so, the former president of CCM, is naturally like a fish in water.
Although these four groups are all dream combinations, after all, these are four combinations, which will not cause the original trend of T-Ara group dominating the end of the year from the middle of the year, nor will there be such a point that people will not be able to live.
Of course, it is not without impact.
But this effect is related to improving the status of dream in the hearts of the people, but it has nothing to do with a certain combination.
After all, the best thing to do is S point M.
Because there are many combinations under it, all year round, S Point M has a portfolio return, so to speak, you can see the shadow of S Point M company throughout the year.
Because there are many combinations, there will inevitably be many trips, but because it is not a single combination, there must be a certain limit to the attraction of popularity.
For example, in South Korea, under the current Dream banner, only T-ARA after the comeback, GSD, which has gained more attention with "Something", and AOA, which has just changed its style and has been well received, whether it is Kara or Rainbow, the popularity in Korea can only be said to be average.
After all, the previous DSP was just too stupid.
Among the three popular combinations, plus two non-popular combinations, such an arrangement obviously makes people unable to pick out anything, neither rushing to kill them all, nor being so harsh that they didn't leave a way to live, naturally no one jumped out to accuse Jin Yufei.
After all, compared to Kim Kwang-so, Kim Woo-fei is obviously not too anxious.
This is also the reason why even though there are five girl groups under it, no one has ever complained.
Of course, all this, but there is a small flaw.
Because the company has been promoting almost 12 months of the year, the public relations department under Dream can definitely be called the best salary in the entire Korean entertainment industry, and even in the whole of Asia, but it is also the hardest public relations department!
I had to plan my return almost every two months, and as a result, many people chose to quit because they were too tired.
Later, Jin Yufei was forced to come up with a solution that was not a solution.
That's the shift system.
Yes, it's a team in the first half of the year and a team in the second half of the year.
So today's dream has an extremely interesting thing.
That is, the propaganda style in the first half of the year is fundamentally different from the propaganda style in the second half of the year.
It once became a joke in other people's companies.
However, after Jin Yufei heard about it, he only made a suggestion.
The PR department, for each combination, increase the commission by 5%!
Note that the value here is not the total income of the artist, but only the sales of the group's album increased through public relations.
A portion of this money will be sent to the public relations department as a reward for the company, which is what every company does, which is not unusual.
Generally speaking, this proportion is very high, almost reaching about 10%, and now, Jin Yufei has increased this proportion by 5%, that is, a full 50%!
Yes, now in the Internet era, album sales have been sluggish, and each group can sell 50,000 albums, which can already be regarded as a good sale.
Even under the propaganda of Jin Yufei, under the care of far more resources than in his previous life, except for Rainbow, which is about 20,000 and Kara, which is about 50,000 in South Korea, the results of the other three combinations are only about 100,000, sometimes more, sometimes less.
After all, in South Korea, the only girl group that has been able to sell more than 200,000 albums so far is only one girl's generation. (Hmm, I forgot if it was, just take it as if it was)
Although this amount of money is not much, the problem is that the scope of this money is too large!
If it's rainbow's turn, naturally there aren't many, but what if it's T-ara's turn?
So in order to motivate the two teams in the PR department, Jin Yufei formulated a very interesting rule.
That's the percentage increase in publicity in the previous year, which will determine the quantity and quality of the combinations in the second year!
You must know that there are only five combinations under the dream banner at this moment, that is to say, no matter how it is divided, there is one less combination under the banner of one team, and it will inevitably affect the quality, so you can imagine how strong the smell of gunpowder between the two teams is!
But Jin Yufei is so happy.
After all, for the president of the company, only when the enthusiasm of his employees is mobilized, can he control the company more conveniently. (To be continued.) )