The origin of Frozen is Hans Christian Andersen's fairy tale Snow Queen, which tells the story of Anna and Christophe in search of Anna's sister Elsa, the Ice Queen, and breaks her Frozen Spell.

The plot and dialogue of this film moderately add a sense of the times and feminist petty moods. Let Elsa, an innocent and delicate princess, be plump and more adorable on the screen. These elements can increase the attractiveness of girls and their mothers. You know, in a family-friendly Christmas, these are the main spending powers.

There is nothing to say about the plot of this movie, it belongs to the kind of ending that can be known in the first ten minutes. A family movie where you can know good and evil just by looking at the image of the character. But the interesting and fun plot can easily arouse everyone's desire to watch and want to see what the final ending is.

This is a cartoon made purely for children, showing them a broad view of the world.

Zhang Fan deliberately set the release date of this movie on the Christmas schedule. Because this is the time for the whole people in the Western world to celebrate the holiday together. It is also the time when Westerners spend money the most. If such a family-friendly cartoon is released during this time period, it can have an attractive effect even higher than the summer file!

Frozen is filmed for children, and with children there will be adults. The summer season is dominated by young people such as teenagers. Choosing a different time slot to release is a useful science.

When the song let it go sounded in the film, which was enough to arouse the audience's emotions, there was even a voice singing along with the scene.

"It's a good song. Li Ruhui tilted her head and whispered in Zhang Fan's ear: "It seems that your pink confidante is really going to the world this time." ”

"You're also my confidante. Zhang Fan quietly held Li Ruhui's hand.

With the women around him going back and forth, Zhang Fan has already successfully cultivated. knew that Li Ruhui was jealous, so she naturally began to change the topic.

Li Ruhui glared at Zhang Fan dissatisfied, pretended to pull out a few times, and let Zhang Fan hold it like this.

"Let it be, let it be~~~

There is no way to turn back~~~~

Let it be, let it be~~~

As soon as I turned around, I no longer cared about ~~~

I don't care what they want to say~~~

Let the wind blow and rain ~~~"

When the passionate sound sounded accompanied by the melodious and hesitant piano music as clear as a stream, even Zhang Fan couldn't help but clench his hands hard. This kind of music is very infectious!

This is a masterpiece that has been released in 25 different languages around the world, and the original soundtrack has sold more than 15 million copies!

It is with the help of such a divine comedy, which is comparable to my heart's eternity, that Frozen can truly become the global champion of animated films with a box office score of more than one billion dollars!

Listening to the melodious and melodious piano sound, Zhang Fan's eyes were slightly engrossed, as if he had completely fallen into another world.

Princess Elsa on the screen creates everything she wants in the midst of a field of ice and snow. This scene is very similar to Zhang Fan's mood at this time. He is also self-made, building everything he has out of thin air like Princess Elsa!

"I can do it. Zhang Fan lowered his eyelids and took a deep breath, "I will definitely be able to do it!"

Frozen was officially released on Friday. Zhang Fan relied on the success of Iron Man to set up a temporary theater again. Compared to the last time, the scale and quality of this time are even larger. Because Hollywood is a world of chasing profit and success. As long as you can succeed and bring benefits, there will be countless people following you.

This time, the temporary theater chain has a total of more than 4,700 big screens. And Emperor Entertainment rejected Disney's blockade request this time, and took the initiative to offer a big screen for Zhang Fan's cartoon.

Although Emperor Entertainment did not want to offend Disney too much, it only provided less than 800 screens, but this has made this Frozen have a record 5,500 screens on the big screen!

When Zhang Fan is fully launched, Disney will naturally not be idle.

Although almost all Disney executives did not think that Zhang Fan's cartoons could create miracles, they still responded accordingly.

After a failed attempt to suppress it through the classification committee, Disney launched a $150 million 3D animated film, Lightning Dog, on the same day that Frozen was released!

Disney is an old company, and the top management is not stupid. Although he didn't believe that Zhang Fan could create miracles, he still treated him seriously. This lightning dog is regarded by Disney as a killer weapon to snipe Frozen. After all, this is the peak of popular 3D movies. Compared to Frozen, which is close to the traditional way, Lightning Dog is more attention-grabbing.

In the United States, or in the Western world as a whole, pets play a very important role. Where there is demand, there will naturally be market supply. Pet movies have always been good, because there are a lot of dog lovers in the Western world.

On this night, Disney also held a grand premiere for Lightning Dog. The guests and celebrities from all walks of life, as well as reporters from all walks of life, are as dense as a cloud, which can be called star-studded, and the flash lights even reflect the entire red carpet.

In terms of theaters, AMC and Ximanke, among the three major theater chains, rejected Zhang Fan's Frozen and chose to fully support Disney. Emperor Entertainment, on the other hand, bets on both sides and sets aside theaters to release these two movies at the same time. It's just that the big screen allocated to Zhang Fan is obviously less than Disney's.

There is no way to do this, at this time, most people will choose to believe in a veteran film company with strong strength like Disney. The three major theater chains together provided Disney with more than 4,000 large screens!

It's not that Disney can't get more theaters, but it's like a big movie company like Disney can influence those big theaters and get them to block certain works. These cinemas can also be flipped back to exert influence on these big studios.

The movie is naturally released in theaters, the more and bigger the better. But it's not that simple.

First of all, movie copies cost money, and every extra big screen requires an extra copy of the movie. And the market is also limited, and it is impossible to really get tens of thousands of screens to be released. The more big screens there are, the more you need to pay for the theaters.

Disney opted for 4,000 screens, the result of careful calculations by their in-house statisticians. This amount maximizes the benefits.

Even, many people in Disney are laughing at Zhang Fan, saying that he actually made more than 5,000 screens to be screened, and he is completely a layman who does not know how to do it. With so many screens, just a copy of the movie is a huge expense. Not to mention the distribution fees paid to cinemas. What a fool to spend so much money so blindly.

Is Zhang Fan really a fool? Definitely not.

If he really was a fool, he wouldn't have been able to get to where he is today, even with the system. The reason why so many big screens came out was because Zhang Fan knew that this movie would be a big hit!

Prepare enough big screens in advance to explode the box office to the greatest extent! Of course, this kind of thing can only be done by people with sufficient self-confidence. The usual approach is to open the same number of big screens first, wait until the box office results of the first weekend come out, and then decide whether to continue to increase or decrease the number of big screens based on the results.

Most people don't understand that Zhang Fan has great confidence in doing this, and they all regard Zhang Fan as a layman. Countless media outlets are gloating that this lucky foreigner is finally running out of luck, and that he is going to leave Hollywood as a loser after the Christmas slot!

However, three days later. When the box office results of the first weekend of these two animated films came out, the entire market was in an uproar.

It has high hopes from Disney and is constantly boasted by the media. With a total investment of $150 million, Lightning Dog's box office results in the first three days of the weekend were only a mere $26 million!!

An investment of $150 million, even if Disney has its own promotional channels, it can save a lot of money when promoting. Even if Disney can get a preferential box office share ratio from the three major theater chains. Even if Disney has its own film copy factory.

However, this ultra-low first-week box office result has almost booked the failure of this movie!

If the North American box office fails, the global box office performance will certainly not be very high. It's been an experience over the years, and it's never been missed.

Even if it is a peripheral product, it can only get a high income when it is a box office hit. Otherwise, who would buy merchandise for movies that no one is watching? DVD dealers are not stupid, and movies that have no market for them will certainly not offer high prices. The same is true for the broadcasting rights of television stations.

If no miraculous accident happens in the future, then it can now be declared that this lightning dog has failed!

On the other hand, Frozen, which was released at the same time and was commented by the media as old-fashioned, cheesy and uncreative, hit a super high box office of $83 million in the first weekend!

The Christmas schedule is no better than the summer schedule, especially when there is still a period of time before Christmas. Whether it is a single time period or the overall box office revenue, it is not as good as the summer file. However, Frozen's first-week box office was a super high result that had never been seen in the entire Christmas schedule!

When Frozen's first-week box office results came out, the media was silent. For a short time, the media didn't know what to say.

Disney, on the other hand, is a chicken, a dog, and the $83 million box office result has finally made Disney feel like a man's back! In Cloun's words, after hearing this number, I feel that the cold hairs all over my body stand on end!

Until this time, until this moment. Disney can really be regarded as starting to look at Zhang Fan's opponent with a straight eye!

It's just that it's too late to start paying attention to it now. The momentum of Frozen is unstoppable!