December 16, 2010, Los Angeles, Hollywood, China Theatre.

This East-meets-West architectural style, adjacent to the Dolby Theatre, has hosted many Oscar ceremonies, and the luxurious theater with oriental charm is hosting a movie premiere with unique Chinese characteristics.

Before the premiere had even begun, the same thing was happening on the streets of Hollywood, a suburb of Los Angeles.

Groups of heavily armed black-armored soldiers lined up in a neat line around the entire Hollywood and walked towards the Huaxia Grand Theater.

The huge shield that was nearly an adult tall, with a wide, thin ring-head knife in his right hand, and a huge crossbow at his waist.

There are also white horse cavalry galloping by from time to time, white horses, silver armor and silver spears, heroic and extraordinary, all of which shocked the onlookers of Los Angeles citizens.

"God, where did these Eastern soldiers come from!"

"Look at their steps, they are more neat than the Milican soldiers!"

"I didn't expect the soldiers of ancient China to be so powerful!"

"It seems that a Chinese movie is about to be released, I saw a poster in the cinema a few days ago, and the paintings on it are the same as these soldiers!"

"I saw on the Internet that the director of this movie made a movie, and the box office in China was higher than that of "Avatar"!"

"When the movie is released, I kind of can't wait to see it!"

France, one of the first countries in the world to have French films, is the center of European cinema and the center of the world's literary films.

The same scene took place on the streets of Paris, where groups of heavily armed Chinese soldiers emerged from the main streets and converged on the Champs-Élysées.

"Where righteousness goes, life and death go hand in hand; The sky can be learned, and the white horse is the proof! ”

"The knife mountain dares to move forward, and the sea of fire does not retreat; Every battle must be the first, and death will not be whirled! ”

Although the French people with a literary and artistic atmosphere cannot understand Chinese, such a spectacular scene still makes their blood boil, as if arousing the deep war spirit hidden in the heart of the French nation!

"Oh my God!"

"God, these cavalry of the East are truly mighty!"

"Napoleon the Great's royal praetorian chasers are nothing more than that!"

"I seem to see the German skeleton hussars in the Battle of Waterloo!"

Neon, Edo, the world's most populous city, bustling Ginza Street, on a specially isolated passageway, is also lined with heavily armed soldiers and heroic knights on white horses.

"Wow, Huaxia Army!"

"I heard that it is a new movie directed by Li Mu, so I must go and see it later!"

"Which Li Mu?"

"It's the director Li Mu who filmed "Journey to the West"!"

"It seems to be a movie of the Three Kingdoms, and recently posters have been posted in movie theaters, telling the story of Zhao Yun!"

"I love to watch the story of the Three Kingdoms, Zhuge Liang, Guan Yu, Zhou Yu ......"

"I hope it's another movie as good as "Red Cliff"!"

Same time, different place!

In Europe, America, Asia...

Los Angeles, Ottawa, London, Paris, Sydney, Seoul, Xiangjiang, Edo......

The same thing is happening in hundreds of countries around the world, and the ancient Chinese army is once again facing the world.

Today is the day of the world premiere of "Zhao Zilong"!

The real simultaneous world premiere is not just a gimmick like "Havoc in Heaven".

The publicity and distribution of Southeast Asia has been handed over to Jiang Zhiqiang, and the publicity and distribution of Europe and America is Jiang Zhiqiang's contact with Europa Films, the largest film company in Europe, founded by the famous directors Lu Songbeck and Pierre ten years ago, and is the only film company in European commercial films that can compete with Hollywood.

The promotion and distribution of the Americas is in cooperation with the famous Weinstein Pictures, which specializes in distributing small and medium-cost film companies still took the initiative to come to the door and was willing to pay for the upfront publicity costs.

Li Mu and Jiang Zhiqiang naturally had no objection to this, businessmen pursued profits, and his reaction also reassured Li Mu even more, at least the box office of the United States this time can be looked forward to.

In China, the publicity cost of "Zhao Zilong" did not cost a lot, plus the special effects production in the later stage, the total cost was 530 million, which was still a little short of the estimated 600 million.

It's not that Li Mu is missing this money, it's just that the investment of 600 million yuan is too difficult to recover by the domestic box office alone, so Li Mu controlled the publicity cost.

However, this did not affect the popularity of "Zhao Zilong" at all, from the military parade that was started before, and some promotional videos released one after another in the later period, plus there was more and more news about Li Mu during this time.

"The Blade of the Country" changed roles, "Wolf Warrior" was approved, "Love Apartment" was selected on a national scale, plus the just-painted "Thirty-three Days of Broken Love"!

It can be said that Li Mu has been dominating the headlines of the entertainment industry since he returned to the capital, and two days ago, Shengda Pictures announced the start of filming the historical war drama "Lu Bu" produced and written by Li Mu.

Li Mu is also very helpless about Chen Tianqiao having to make himself famous, even if the producer is a false name anyway, but the script has nothing to do with him at all, but what did Chen Tianqiao say?

"Mr. Li, didn't you add the role of Diao Chan, how can you say that it has nothing to do with you!" 、

Li Mu has nothing to say about this, just put it on the name, anyway, it is also a tripartite investment.

And the "Thirty-three Days of Broken Love", the release of 33 days, has been officially painted on December 13.

Following the release of 220 million in seven days, October 18, 19, and 23 were weekends, and the box office ushered in a small increase, reporting 38 million, 40 million, and 39 million respectively in three days, and the box office exceeded 300 million in 10 days of release, reaching 330 million!

And on the 19th, the Hollywood blockbuster series "Harry Potter and the Deathly Hallows (Part I)" released on Saturday, although it accounted for 30% of the first day of the film schedule, it was only a little less than the 38% of "33 Days of Broken Love".

But like the previous "Resident Evil 4: God of War Rebirth", the cute little magicians did not escape the ruthless crushing, and the box office on the first day was only 10.6 million, barely breaking the 10 million mark, and the attendance rate was even more miserable.

A number of domestic small- and medium-budget films released later were also drowned in the box office boom of "Thirty-three Days of Broken Love".

"Bruce Lee, My Brother" starring actor Liang Jiahui and Academy Award Best Newcomer Li Zhiting only had a box office of 1.3 million on the first day.

Another Hollywood movie "Agent in the Line of Fire" collected two Oscar winners, Al Pacino and Robert De Niro, with a box office of only 600,000 on the first day.

Only "Laughing Jianghu", which was released on December 3, barely escaped the catastrophe, and this costume comedy starring Zhao Benshan and Xiao Shenyang had a box office of nearly 20 million on the first day.

However, the word-of-mouth is average, the stamina is not good, and the box office has only been 120 million in the fifteen days since its release, and it is estimated that it is difficult to even 150 million.