Ma Huateng pondered for a while, and slowly spoke: "Lin Dong, in fact, I have often asked myself this question in the past year...... ”

"Fengxing and Tencent are very similar in business model, and the revenue structure is basically the same, and now the strategy we adopt is a dual-platform strategy, which has achieved interconnection in user data and instant messaging, and has achieved dual-platform access in interactive entertainment businesses such as games and music, which is beneficial to both parties in a short period of time, and our social users have added up to more than 600 million, and the game business is launched on two platforms at the same time, which has also increased the user scale and overall revenue ...... of the game."

"However, in the long run, I think it will do more harm than good!"

"First of all, the user experience is not good, and many users have downloaded two software, using both QQ chat and games, and FF voice for chatting, gaming and entertainment. However, both brands provide similar value-added services and entertainment products, which leads to vague brand recognition, and cannot accurately target the target user group, which is relatively negative in terms of marketing and promotion, advertising business, etc. ”

"Actually, I think we should be more clear about the differences between the two brands, for example, QQ is more focused on communication experience, while FF is more focused on entertainment experience. Interconnection is not of much significance, on the contrary, each provides valuable and differentiated services and targets its own target user groups, which in turn can make the user experience better and more discerning. ”

"Secondly, I don't think Fengxing should limit Tencent's R&D in games and other businesses. Now that dual platform access has been realized, the games developed by Tencent can also be launched on the FF platform, which is beneficial to both parties. After all, Tencent is a listed company, and we must also take into account the interests of the majority of minority shareholders......"

Speaking of this, he glanced at Lin Feng.

In the past, Lin Feng has always clearly rejected Tencent's attempts to make breakthroughs in games.

Because he must maintain Fengxing's dominant position in the field of online games, with the scale of Tencent's users, if he makes efforts in games, it will be extremely destructive to the entire industry pattern that Fengxing has established to dominate the game market.

But today, Lin Feng listened with a smile, did not show any objections, and listened attentively, waiting for Ma Huateng to continue.

Ma Huateng was slightly stunned, could it be that Lin Feng was ready to let go today?

He was overjoyed and continued: "In addition, I feel that Fengxing, as a major shareholder, does not support Tencent enough in many resources, in fact, there are many aspects, if Fengxing is open to Tencent, I believe it will be very helpful for Tencent's business development...... , such as a search business. ”

A few days ago, Fengxing invested in Sogou Search, and directed the traffic entrance, including hao123, to Sogou, and the current market share of Sogou Search has risen from 1.8% to 8.9%, surpassing Yahoo Search to become the third search engine in China. ”

"And Tencent also has a search business, search. If the relevant resources can be opened to Sosou before the popularity, I believe that Sosou's market share will also be greatly improved. ”

This is also Ma Huateng's grievance, and the two businesses he has always been obsessed with are search and e-commerce.

The development of Paipai is barely okay now, but Sosou is really bad......

He still has a lot of opinions about the fact that Fengxing invested in Sogou, but did not support Sougou.

Lin Feng laughed, shook his head and said: "Invest in Sogou, y, I want to explain this, Tencent's gene is social, not search, when search was launched, I said that this project is of little significance, Tencent has no technical accumulation in search of this area, but you have to try, and now it seems that it is basically within my expectations......"

"At this point, my opinion is consistent that we should focus more on what we are good at and leave some of the things that we are not good at to the right people. ”

He looked at the others again, "Do you have any other suggestions?"

Tencent's characteristic is that Brother Xiao Ma has a deep grasp of the product, basically after he makes a suggestion, others have nothing to say.

Even if there is, looking at today's posture, it is obvious that Lin Feng has something important to announce, everyone is a smart person, and he will not go out of his way.

They all shook their heads, waiting for him to get to the point.

Lin Feng nodded, did not speak in a hurry, but reached out and took out a cigar from the cigar box handed over by Li Zhao, lit it slowly, and took a sip.

He quieted down, but instead made the atmosphere of the scene seem a little tense and frozen.

He pushed the humidor off the table to Ma Huateng, and Brother Pony waved his hand, he didn't smoke a cigar.

But Ma Huateng is an old smoking gun, and when he smelled the smoke and aroma of the cigar, he couldn't help but take out Bai Wanlai and light one.

At this moment, the smoking guns in the conference room couldn't help it and lit cigarettes one after another.

Lin Feng is happy, this atmosphere is good.

He continued: "What Pony just said, I basically agree, in essence, social and games are the most related businesses, earlier, Tencent started with social, popular started with games, before everyone came together, each other's business lines extended, has begun to overlap, before the two sides of the run-in, we set up a dual-platform structure, using the way of interconnection, to temporarily solve the problem of business homogenization of the two companies. ”

Ma Huateng is so smart, he knows the meaning when he hears the strings, and his face changes first.

Could it be that Lin Feng came this time to completely merge Tencent and Fengxing?

With his previous methods, it is not impossible to have such a possibility!

I was shocked.

Lin Feng's words continued: "Originally, I wanted to hold a board discussion today, but then I thought about it, or should we sit down together and talk openly and honestly, and I will also share my overall idea with you and listen to your opinions." ”

The faces of everyone present began to change, and those who were in this position were not stupid, and they had already vaguely guessed what Lin Feng was going to say.

"It has been almost three years since Fengxing became a major shareholder of Tencent, and in the past three years, Tencent has developed very rapidly, all thanks to everyone's hard work, especially Pony's excellent leadership, which I also see. As a major shareholder, Fengxing is very satisfied. Similarly, in the past three years, although I have not communicated much with you, I believe that Pony and everyone have basically understood my personality and know what kind of person I am, including the business docking between Fengxing and Tencent, and everyone's cooperation is relatively pleasant. ”

However, as Pony said, the business similarity between Fengxing and Tencent is too high, even if we implement a dual-platform strategy, in fact, to some extent, it has caused a poor user experience and a waste of resources. ”

"For example, Tencent has always wanted to increase investment in game research and development, but in fact, Fengxing currently has ten game studios, nearly 1,000 game development personnel, and is operating dozens of different types of games, including top international games such as World of Warcraft.

"No, but as far as Tencent is concerned, it can only take a share of the platform, and for Tencent, which has hundreds of millions of users, it is always a little unwilling......"

"There are similar problems in other businesses, but not as obvious as games. ”

Lin Feng saw that Ma Huateng was about to speak again, smiled, and continued: "Pony said that he has been thinking about this issue a lot this year. In fact, I have been thinking about this since I was preparing to buy Tencent three years ago. ”

"Everyone here is my own person, and I don't hide it from you, when I bought Tencent's shares, the reason why I didn't consider buying it all was mainly because I wanted Pone and the founders here to continue to stay at Tencent and do a good job of Tencent together. I am very optimistic about the Tencent team led by Pony. I don't want you to lose it. ”

"Don't blame me for being too ruthless at that time, if Fengxing hadn't acquired Tencent at that time, the next two companies would definitely be a big war, and in the process of consuming each other, it would delay precious time and development opportunities. ”

"However, from a reasonable point of view, the merger of the two companies is actually the most ideal strategy. ”

He calmly said it on the bright side, but the founders, executives and directors of Tencent present were silent.

In fact, ask yourself, if they are in Lin Feng's position, the acquisition of Tencent will inevitably be all won, and there will not be a tail, and it will drag on for three years.

"Three years have passed, Fengxing and Tencent have developed very well, and Fengxing has also been listed on the New York Stock Exchange, I think now should be a good time to fully integrate the two companies. ”

"My suggestion is this, from the capital level, Fengxing will issue a part of the new shares to acquire the shares of Tencent in your hands, that is to say, everyone will change from Tencent shareholders to Fengxing shareholders in the future, Tencent itself will not be delisted, continue to be listed in Hong Kong, but become a subsidiary of Fengxing completely controlled. ”

"At the organizational level, I will nominate Pony as the co-president of Fengxing Group, and enter the board of directors of Fengxing, as an executive director, and Joe will be fully responsible for the management of Fengxing Group, and Y will serve as the co-CTO of Fengxing Group, Daniel and Charles, I also want to hear your own opinions, go to the group, or continue to stay in Tencent, you can do it." ”

As for Tencent, Martin can take over as CEO, Mark as COO, and other managers will be reported by Martin and appointed by the board of directors. ”

This seems to be said casually, but in fact, no one will ignore it, he said it without pause, and everyone present was surging in their hearts and their thoughts were like tides.

That's a big deal!

Boss, how did you say it so easily and freely?

Lin Feng's tone was very serious: "To be honest, I appreciate and even admire Pony's spirit of craftsmanship in products, and I also think that Pony is a very great entrepreneur, I really hope to be able to entrust you with the responsibility of Fengxing!"

"As you may have heard, I'm preparing a smartphone company, and I think only Pony has the ability to take over my job and really do a good job of integrating the business between Fengxing and Tencent. So, Pony, I hope you'll seriously consider my suggestion. Including all of you. ”

Ma Huateng is a little flustered.

He is not a very commercial person by nature, and his product excellence and sensitivity to the Internet are the cornerstones of his success as a programmer.

But his strategic vision is no one else's.

Lin Feng's words made him look at the two companies Fengxing and Tencent from another angle, and he had to admit that in this situation, the merger of the two companies was the best choice. And Lin Feng's words just now were actually the conditions he gave.

1. Fengxing shares were replaced with Tencent shares in the hands of several of their founders, so that Tencent became a subsidiary of Fengxing with more than 60% of the shares and absolute control.

2. Ma Huateng served as the director and co-president of Fengxing, and Zhang Zhidong served as the co-CTO.

Ma Huateng also knows that Lin Feng is now preparing for the smartphone project, Li Dong is fully responsible for Fengxing as the president, and Wang Hao's CTO has also stepped down and entered the smartphone company called Cool Wind Technology as the CTO.

In other words, Ma Huateng and Zhang Zhidong entered the Fengxing Group and are also powerful figures.

And the space and world that can be used are also broader......

So, do you accept Lin Feng's proposal?

After all, Tencent is a company founded by him, and Ma Huateng is really reluctant to let it go like this - although nominally he still has management rights over Tencent after becoming the co-president of Fengxing.

But after all, there are no shares......

There was silence in the conference room, and everyone had their own thoughts and thought silently.

Lin Feng smiled, he clapped his hands and said with a smile: "It's okay, what about my proposal, everyone think slowly, don't worry, I've basically been in Hong Kong and Shenzhen recently, we can communicate at any time, after all, it's related to the future of Tencent, everyone thinks about it well, and if you have any ideas, you can put it forward." ”

He raised his hand and looked at his watch: "It's almost noon, Pony, as the landlord, do you invite me to a meal at noon? I have to go to the city government in the afternoon, and I will bother you at noon!"

Ma Huateng came to his senses, nodded and smiled reluctantly: "Of course." I should do my best to be a landlord. ”