"Kneel down and beg for the invitation code for the closed beta of "Audition"!"

"Which brother and sister has the invitation code for the internal beta of "Audition", and the little sister cries and begs!"

"Who knows when the next beta account for "Audition" will be distributed?

"I heard that users of Wuai Music Network can apply for the "Audition" beta account with one click? I just registered, and I look forward to the next release of the beta account!"

Overnight, the major portal game forums were filled with similar posts. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

The limited beta of "Audition" is very popular.

…………

"Wolf's Lair" war room.

Yao Xiaoguang reported excitedly: "In the first batch, we issued 10,000 beta accounts on the Wuai Music Network, and 10,000 beta invitation codes on game forums such as 17173, and in less than 24 hours, they were all sold out!"

"At present, there are players everywhere on the Internet who are posting for the invitation code of the game's internal beta! The trial articles and game screenshots of the internal beta players in the My Love Game area and major forums have caused great repercussions, and it seems that at present, it has fully achieved the goal of our publicity during the beta period!"

Lin Feng nodded, this result was also expected by him.

"What's next for you?"

Lin Feng asked, he intended to let Yao Xiaoguang and Zhang Zhijiao lead the progress of the entire work, and he was just picking up the missing pieces.

"We plan to release a batch of beta accounts every week, with a maximum of 100,000 users during the beta period, to test the server pressure and find bugs, and if there are no problems, we can start the public beta. Yao Xiaoguang couldn't suppress his excitement and said.

Zhang Zhijiao added: "The three major theaters of ground promotion have entered the combat state, and the entire ground promotion team has been rolled out in 18 major provinces in the northern region, East China, and South China, ensuring that there are promotion teams in each major city in these provinces, and according to your suggestion, our promotional posters are larger than the size of ordinary posters, and we guarantee that we will not be overwhelmed by the posters of other games......." ”

"The channel of point cards is now planned to be two-fold, one is our own game official website, in the online mall, in addition to props and costumes, it also sells virtual point cards, using online banking and mobile phone SMS payment methods. The second is to establish agent channels in various provinces, and Internet cafes will carry out agent distribution. ”

"In terms of publicity, we are ready to carry out a series of player activities as previously planned. The first offline player event will be held in Shanghai next week, and Jolin Tsai has already coordinated the time, and she will attend the event. ”

Lin Feng nodded, everyone has studied these many times, and there should be no omissions.

Judging from the current situation, the launch of "Audition" is not a big problem.

Lin Feng has already set his attention to the future.

After thinking about it, he said to Fei Yang: "Don't ignore the promotion and operation of my love game network itself, our purpose is not only to promote this game, my request to you I love game network is, through the "Dance Troupe", "Band", "Fantasy Journey to the West", "Journey", this year's games have been launched one after another, a large number of senior online game players will gather into our game website, I set the goal for my love game network, is to become a professional game portal beyond 17173, so the structure should be operated in accordance with the platform. I still have a very important strategy to implement for this website in the future...... and give you a year. ”

Fei Yang nodded solemnly: "I understand, boss!"

Lin Feng said to Wang Hao again: "Regarding the online payment of the website, I will talk to the people of China Merchants Bank in the near future to see if it is possible to give us an interface as a fast channel first." Let's talk about it then. ”

Wang Hao nodded.

As he was talking, Lin Feng's mobile phone rang.

Seeing the name of the caller, Wang Zhonglei.

Lin Feng then remembered that it had been a while since he said last time he had sponsored "Mobile Phone", and he had forgotten about it when Menglong and Fengxing were at their busiest recently.

Wang Zhonglei is only calling now, and it seems that the matter has been done.

"Hey, Mr. Wang, I'm Lin Feng. ”

"Mr. Lin, hello, I'm sorry, it took so long to contact you, the last time we talked about the "mobile phone" sponsorship ringtone, I communicated with the people of Motorola for a long time, and they agreed to give up the right to ring the mobile phone. Director Feng and the screenwriter want to communicate with you to see how to implant better. ”

Lin Feng was surprised, in his previous life, he heard that Feng Xiaogang was a director who knew how to consider investors and was good at finding a balance between business and art, so his films could always attract large sponsorships, and now it seems that the rumors are true. As for the 3 million ringtone sponsorship, I have to come over with the screenwriter in person to listen to his opinion.

"Okay, I have time this afternoon, why don't you come to our company to discuss in detail, and by the way, the contract will be signed. Lin Feng thought about it, "Audition" started the internal test, everything was arranged, he had nothing to do for the time being, and it was scheduled for the afternoon.

"Okay, then it's 3 o'clock in the afternoon, and I'll go over with Director Feng and Teacher Liu. ”

"Okay, then I'll be waiting for you! I'll see you in the afternoon. ”

After hanging up the phone, Lin Feng looked at the people in the conference room, clapped his hands, and smiled: "Come on, everyone has seen it, I have other things." The next step for Audition is to be the overall responsibility of your two frontline commanders. Let me know if you have any questions. When we wait until the official open beta, I'll celebrate everyone's success!

"Thank you boss!"

"Don't worry, boss!"

Everyone laughed.

Leaving everyone to continue to discuss work in the conference room, Lin Feng walked out of the conference room and returned to his office.

I lit a cigar, stood in front of the floor-to-ceiling window, and began to think about how to maximize the benefits by sponsoring "Mobile Phone".

…………

The core point of this sponsorship is the ringtone of "Two Butterflies".

This is the need for the release of records on the side of Fenghua Culture, the ringtones and ringtones on the side of Menglong Technology, and the cooperation of marketing resources to make concerted efforts.

Thinking of Fenghua culture.

Lin Feng frowned slightly.

Fenghua culture is an unexpected product. was not in his original plan, so after Liu Kailai's record was released and became popular all over the country in one fell swoop, Lin Feng paid little attention.

Even the company address of Fenghua Culture is placed on the Birdman Art side, mainly because the recording studio there is very professional. Moreover, Zhou Yaping, as the actual person in charge, is also convenient for the management of his two companies over there.

In addition, during this period of time, Menglong and Fengxing both began to enter a critical period of business, and Lin Feng couldn't take care of Fenghua even more.

But now that I think about it, it seems to have been a bit negligent.

The pan-entertainment industry is one of the eight major trends of the Internet in the future. In 2017, Internet giants such as Alibaba, Tencent, and Xiaomi made efforts in this field at the same time to form business groups, which shows that this market is not to be missed.

The Internet, which is responsible for "connecting everything", especially the mobile Internet, has made the stickiness and interaction between content producers and fans uninterrupted and borderless. In the Internet era, the phenomenon of connection and integration of cultural products is obvious. Games, literature, animation, film and television, music, and drama are no longer developed in isolation, but can work together to create the same star IP and build a new intellectual property ecosystem.

This is also the core goal of Lin Feng to build his own Internet entertainment empire.

Now that music and games have taken shape, Fenghua culture is independent, which is a bit inappropriate.

The singer excavated by Wuai Music Network signed a contract to Fenghua Culture, released records, and performed as an agent. The process and collaboration are more cumbersome.

Lin Feng felt that it was time to make some adjustments.

Just take the opportunity of sponsoring "Mobile Phone" to sort out the structure.

Thinking of this, he took out his phone and called Zhou Yaping, Liu Kailai, and Daolang respectively, and asked them to come to Fengxing Company at 2 o'clock in the afternoon, and everyone had a meeting.

Together, these people are all the shareholders of Fenghua Culture.

………………

In the afternoon, SOHO 36th floor, Fengxing Technology, chairman's office.

Lin Feng and Zhou Yaping, Liu Kailai, and Daolang discussed while drinking tea.

"This sponsorship of the movie "Mobile Phone" is to take the opportunity of the Chinese New Year movie at the end of the year to promote the second album "Two Butterflies". Lin Feng introduced the situation.

Zhou Yaping said with a smile: "Okay, Mr. Lin, your marketing planning is always unexpected every time, Feng Xiaogang's New Year movie is still very appealing and influential, this idea is wonderful!"

Lin Feng didn't answer, he pondered for a moment, looked at the three of them, and said in a deep voice: "Please come over today, not only this matter, but also an important matter, I want to discuss it with you." I am going to separate Wuai Music Network from the popular company and put it in Fenghua Culture, so that we can form a one-stop process from the excavation of original musicians to signing, packaging, and performing arts brokerage. Develop Fenghua Culture into a music group company. ”

Lin Feng's words were a dose of fierce medicine, which made the faces of the three of them suddenly change and they were shocked.

What is the status of Wuai Music Network in the mainland music scene now?

It is the largest music website in China and the birthplace of the largest original singer. Most of the revenue of domestic record companies in the field of digital music comes from the digital music download share of Wuai Music Network. Together, other SP companies account for less than half of their revenue.

Lin Feng smiled bitterly: "Of course, you all know that Fengxing Company has investment from venture capital companies, and the current valuation is very high, so this matter will be more troublesome to operate, and there will be some changes in everyone's shares after the reorganization." But in the long run, Fenghua Culture will transform from a traditional record and agency company to a leading music group in China. The future development space will be opened up at once, and the future is limitless. ”

Liu Kailai was the first to speak almost without thinking: "Crazy, I listen to you." ”

Zhou Yaping frowned and thought for a long time, the cake of I love music network is very delicious, but in this way, he only has 20% of the shares, and it will be diluted even less, if Lin Feng wants to kick him out, it will be easy.

He needs to think carefully about the pros and cons.

Lin Feng also knew that the most difficult decision was Zhou Yaping, and said seriously: "Dong Zhou, you are a senior and an expert in the music world, even if the company is reorganized, I hope that you will still be responsible for the operation of Fenghua culture in the future...... , you think about it. There is no hurry. ”

This thought had actually flashed through Lin Feng's mind a long time ago.

There is a big difference between the two business modules of the music network and the game, and at present, for the launch of "Audition", the two are closely combined, and after digesting the game users who have been converted to the Audition, the games launched in the future have little to do with music.

After the divestiture and restructuring of the business, Fenghua can focus on the music field, and Fengxing will transform into a pure game company. This business structure is reasonable.

It's just that the shareholders of the two companies, especially the venture capital shareholders, need to be carefully planned.

There was silence in the office for a moment.

Several people were silently pondering.

There was a knock on the office door, and Sun Lin came in to report to Lin Feng.

Wang Zhonglei and others arrived.