Chapter 273: Turning Losses into Profits [Second Update]
On this day, the most lively place in the origin is Lin Han's book review area, where readers from all over the world gather, and the hardcore people of the Hanlin Academy also ran over to support their idols, and even applied for two deputy moderators. Pen, fun, and www.biquge.info
Feng Tui was originally the most powerful recommendation of the website, and only one book appeared there every day, symbolizing an honor, and at the same time, it would also increase a lot of income, and it was a stage that every author looked forward to being able to on.
Now Lin Han has received the news that today is Lin Han's special recommendation, and in a few days, he will let the three novels "The Three-Body Problem", "Jurassic Park", and "I, Robot" take turns on this recommendation position, once every once in a while, which will help expand the influence and reduce the anger of the rest of the authors.
The big recommendation of the website was originally that there were more monks and less porridge, and tens of thousands of authors looked at these few recommended places, but Lin Han took away the best ones.
If Lin Han's book is really recommended for a few days in a row, not only will the authors rebel, but readers will also not be able to accept it.
However, the hustle and bustle has not passed, and the backstage editors are almost stunned by Lin Han's books, this is indeed their large-scale investment in a large number of recommended resources, but the sales momentum is too good.
In five hours, more than 3,000 people bought these novels, including 3,900 people who bought "Jurassic Park", 3,500 people who bought "The Three-Body Problem" and "The Martian", and "I, Robot" was less, just 3,000.
If it is placed in an online novel, 3,000 people subscribing to the novel should be regarded as a high-quality novel, and a high-quality badge will be won.
With the reduction of online piracy, genuine subscriptions are almost in the same direction, and it is not uncommon to have seven or eight thousand subscriptions on the first day, and ten thousand subscriptions are also common. The sales of publishable books are not calculated in this way, Lin Han's four books are a one-shot deal, and readers will not spend any more money after spending 8 yuan to read one.
If you subscribe to an ordinary online novel, you can subscribe to the chapter today, and you can continue to subscribe and consume tomorrow next month.
You must know that these books have been released for a long time, and many people have already read them, but when they first appeared in the origin, they were as popular as new books.
According to the current trend, the peak period of evening ordering has not yet arrived, and it should not be difficult to sprint to 10,000 people to order.
Lin Han felt a little strange when he received such data, when he used to sell new books, the statistics were tens of thousands and tens of thousands, and he was not excited at that time.
But seeing these thousands of orders, he felt very happy, obviously the number is less, it is really strange.
"I hope they don't lose too much, otherwise they won't ask me to buy out the electronic rights of the later novels in the future. Lin Han jokingly said to Li Wenyuan next to him, Li Wenyuan was also invited to join the origin, but the recommendation was not as strong as Lin Han's.
Li Wenyuan looked at the busy figure outside the conference room, and he couldn't help but roll his eyes, "Come on, they won't lose money." Do your own calculations, it's only the first day that it's been selling well, and when the promotion of your two movies begins, will the novel order explode?"
"Anyway, try to keep them from losing money. Lin Han's goal is very simple, he is sure that his book is worth more than 4 million, and he will continue to write books in the future, which is a long-term cooperative project.
At this time, Editor-in-Chief Tan, who walked in in a hurry, had a slight smile on his face, "I'm sorry, I just negotiated with an advertiser and made you wait for a long time." ”
At this time, they were in the conference room of "Fantasy Times", and as the two bosses had almost become hands-off shopkeepers, the magazine was now recovering well, and all indicators were steadily increasing.
Li Wenyuan flipped through the October issue of "Fantasy Times" in his hand, and he said: "How is the business situation of our magazine now, and has there been a significant improvement?"
"Of course, this should be considered an industry myth. The October issue of our "Fantasy Times" began to publish the first three chapters of "The Three-Body Problem", just as the previous "The Martian" was serialized, and a seamless connection was realized. Instead of falling, sales have risen a little. ”
Lin Han didn't know where these magazines were publishing their books, so he asked: "Is "Science Fiction World" still publishing "I, Robot"? I seem to remember that they said that the publication would end in September, and I forgot about it myself. ”
Editor-in-Chief Tan took out a statistical chart and handed it to Lin Han, "September is over, and now they are publishing the works of other writers." Although well-known science fiction writers still trust "Science Fiction World", many people have switched to our magazine. ”
The chart in front of me is exactly what the sales trend of "Fantasy Times" has been growing steadily since the resumption of publication, and although it is still a long way from the best-selling magazine, it is at least able to pay its own profits.
This month's magazine is still on sale, and the statistics are not so timely, but the September issue has sold 280,000 copies, and the previous "Fantasy Times" only sold about 20,000 copies in the months when it was closed, no wonder it is a myth in the industry!
"It looks pretty good, after serializing "The Three-Body Problem", Lin Han's "Three-Body Problem 2" has also come out, and the speed of your serialization is not as fast as the speed at which he releases a new book. Li Wenyuan said with emotion that he was the largest shareholder of this magazine, but he did not collect a penny from it.
Even if it took less than five months for the magazine to turn a profit, he resolutely invested these profits in the manuscript fee, so that the editorial department could make an appointment at a higher price to create a better "Fantasy Age".
Lin Han is very supportive of Li Wenyuan's move, if he thinks about making money from the magazine now, it will be tantamount to killing chickens and eggs, and the immediate benefits are far from the long-term interests.
Editor-in-Chief Tan is very glad that he can meet such two open-minded bosses, who can not only write articles to attract popularity to the magazine, but also let go of his hands to show his strength without asking about specific affairs, and he has a long-term vision.
"We are not profitable enough to rely on magazine sales alone, and the sales revenue of channel dealers, postal and retail is close to balance. In addition to sales, advertising is also an important source for us. The advertising on the cover is 100,000 times, and the price of the whole page of the second and third covers is more than 50,000 to 80,000 respectively. As for the inner page advertising, it is cheaper, 70,000 cross-page ads, 27,000 small advertisements on the inner page, and 50,000 for column titles and column cooperation. ”
Editor-in-chief Tan flicked the page A4 with his fingers, "Of course, the total price will be 10% cheaper if you subscribe to the year, and we have sold genuine color page advertisements in four positions." ”
"Sounds like a lot of money, so many ad placements make money every month. Lin Han muttered to himself, "Next, we should collect more other types of fantasy novels, and we can't be limited to science fiction, otherwise we will always be able to follow the "Science Fiction World" and eat ashes." (To be continued.) )