Chapter 65: Success
The filming is going on step by step, and the crew follows the plan of shooting one episode in 3 days, and it takes 15 days to test the 5 episodes in advance, plus two days off on the weekend, and the 5 episodes of the TV series took a total of 20 days to shoot.
Post-production was carried out at the same time, and David Winneston was only in charge of shooting, occasionally taking time to communicate with the editors and post-production staff, producing an episode in five days, and by the time the fifth episode was finished, the time had come to May 20.
Unlike China and Hong Kong, TV dramas in the United States have seasons, usually in September every year.
Americans like to travel, have a party or something, and the children have been let go of the summer vacation since June, and there will be more travel or something, and at the same time, summer movies will be ushered in, and all kinds of blockbusters will be released together, and the ratings during this period will decline, and there will be fewer American dramas naturally.
During this time in September, the summer vacation of movies has passed, the weather is starting to get colder, people generally go out less, and the start-up rate and ratings of TV naturally increase significantly, so most American dramas are screened at this time.
In January of the following year, it entered the so-called winter break of American dramas, and there was no TV, which was the Christmas holiday and spring break, which was equivalent to our Spring Festival winter vacation. There is also no TV on weekends, there are almost no programs on Saturdays and Sundays, and Friday is called the nightmare period because there are fewer people watching TV at home during these hours.
The above are the broadcast times of general American dramas, mainly for American dramas of wireless free TV stations. Different from pay TV stations, the broadcast time of American dramas on pay TV generally starts in late May, covering the entire summer season.
Putting American dramas in the summer file, isn't this competing for business with summer movies? Will the film company agree?
In fact, showing American dramas in the summer is a compromise plan after wrestling with pay TV stations and several parties. If it is placed in September, the American dramas of pay TV stations will compete directly with the American dramas of free TV stations, because pay TV stations rely entirely on audience subscription fees to survive, so the quality of TV drama programs produced by pay TV stations is generally one notch higher than that of free TV programs. In this case, free-to-air TV stations cannot compete with pay-pay TV stations. Therefore, free-to-air TV stations do not want pay TV stations to compete with them for viewers in September.
In the winter, it will enter the winter break of the TV station, at this time, the start-up rate of TV is very low, there are very few people watching TV, and even if you play American dramas, you will not receive many subscribers.
In the spring, everything recovers, it is a good season for most American families to travel, and there will not be many people watching TV at home, and it is useless to play American dramas.
So, I chose to choose and set my sights on the summer file.
First of all, the main group of people who watch summer movies are teenagers, and 35-year-old adults rarely go to the cinema to watch movies. This is also the reason why the movies released in the summer in the United States are basically popcorn movies that are heaped with various special effects and explosions.
You put in-depth literary films, they can't understand it, they don't pay attention to the plot, let alone whether the plot is reasonable, only special effects and explosions, just let the children watch it lively, as for whether the children remember the storyline after watching it, no one goes back to care, and the audience who watches the movie will not care, as long as they watch it well.
Literary films in the United States are generally released in the winter.
It is precisely because of the characteristics of the summer file that the pay TV station has room to operate, and the vast majority of people who go to watch movies in the summer file are young people, and adults over the age of 35 generally stay at home, what if some good-looking TV series are broadcast at this time?
Needless to say, the ratings must be very good, young people love to be lively, those who go to the movies watch movies, and older people don't like to be lively, so just watch TV series at home. This also brings another benefit, pay TV dramas are paid, the elderly stay at home throughout the summer, and the TV set is very high, so the impact of ratings on pay TV stations can be minimized.
Since young people and children have gone to the movies, and there are no children at home, even if adults watch some large-scale programs, it will not have a bad effect.
Well, the contradictions between several parties have been successfully resolved, and the pay TV stations do not have to compete with the free TV stations for audiences in September, and the film companies do not have to worry about the TV stations grabbing their audiences, so everyone is happy.
Wen Bingxi premiered "Friends" on June 3, and it will be replayed twice during the day the next day.
That night, all the employees of the TV station gathered in AMC, all wanting to know how the ratings were at the first time.
AMC is a pay TV station, and the ratings cannot directly reflect whether the TV series is popular or not, more often it depends on the number of subscriptions of the audience, that is to say, if the number of subscriptions increases, it means that the program is popular, and if the number of subscriptions increases, it means that the program is very popular, and if the subscription is greatly reduced or receives a large number of complaints from the audience, it means failure.
The first episode is finally over, Li Yixuan feels that these 50 minutes are like a year, and before 12 o'clock in the evening, the statistical results from Nielsen came out: among the existing subscriber viewers, nearly 70% of the audience watched "Friends", and more than 9 percent of the audience thought the show was good. It's lighthearted, it's funny, and that's the audience's reaction. In addition, there was a small increase in subscribers.
Whew, everyone is relaxed, this is a good start, as long as the next few episodes can maintain this level, "Friends" shows that it has been successful, and at least it can guarantee that the first season will be filmed.
Several of the lead actors and David Winneston clapped their hands in congratulations.
Li Yixuan and several leading actors clapped each other's hands, and then clapped their hands to focus everyone's attention on him, "Nielsen's statistical report, everyone already knows, we have made a good start, but now is not the time to celebrate, the next few episodes are the key to success or failure, especially the third episode." If it doesn't get good ratings and more subscriptions, "Friends" is a failure. We will continue to do so over the next two weeks. It's getting late, so let's all disperse. ”
Everyone left one after another, and in the end, only Li Yixuan, Wen Bingxi and David Winneston were left in the company.
Seeing that Li Yixuan's brows had been furrowed, Wen Bingxi comforted him and said, "Relax Xuan Shao, with my experience, "Friends" will definitely be a big hit." ”
Of course, Li Yixuan knew that "Friends" would be a big hit, and the ratings of each episode of "Friends" in history were more than 20 million, but that was the data of a free-to-air TV station.
Now it has been changed to a pay TV station, the director has changed, and the actors have changed. Whether or not he can maintain the long-term popularity of ratings like another time and space, Li Yixuan has no bottom at all.
There are many factors that contribute to the success of a TV series, but there is often only one reason for a failed TV series.
When leaving, Li Yixuan hugged Winniston's arm and said, "Come on." Then he got in the car and left.
In the second episode, the data is the same as last week, and everyone's mood is heavy......
The third episode starts playing...... Li Yixuan was woken up by the phone ringing in the morning, "Xuan Shao, are you still sleeping, something happened to the company, come and take a look." Wen Bingxi said coldly on the other end of the phone.
The critical moment came, Li Yixuan didn't know what happened to the TV station, but he felt that it must have something to do with the show, so he didn't care about breakfast, so he hurriedly asked Leon to prepare a car to go to the TV station.
Hurriedly came to Wen Bingxi's office, "Old Wen, what happened to call me so anxiously?"
As soon as he walked in the door, there was a sound next to him, and a ribbon was sprayed on Li Yixuan's body......
At this time, a large group of people rushed out of all around, including AMC civilian staff, and several leading actors and directors of "Friends" Winniston, all holding a gift flower tube in their hands, spraying at Li Yixuan.
Wen Bingxi took a bottle of champagne, opened it, and a stream of foam spewed out, sprinkling it vigorously on Li Yixuan's body, seeing that he was mostly wet, he sprinkled it on others.
Carla Firth took off the ribbon hanging on Li Yixuan's head and said: "BOSS has succeeded, and the statistics sent by Nils this morning show that our subscribers have increased by more than 3 million!"
Subscriptions have increased by 3 million, plus the previous 5 million basic customers, that's 8 million, no wonder everyone is so excited.
"I had a party at my house tonight and everybody came. ”
Woo...... The cheers remembered a ......