Time slowly came to February 2001, for their own dignity, Sony Computer Entertainment is still insisting on the Japanese market on the one hand, while waiting for the day when the license is banned, Nintendo's Yamauchi Pu is waiting for further news from Miyamoto Shigeru, looking forward to the day when "Mario" comes out, and in Chinese mainland, the online game market has undergone earth-shaking changes in just half a year.

A small conference room in Building 5, Oriental Industrial Park, Beijing, China......

"Everyone, please look!" Xu Ziqian, manager of the marketing department of Fengyun Network, looked at the people in the conference room with a smile, and the pointing pen in his right hand pointed at the projection screen, and continued: "This is based on the estimated online game market situation in the early stage of market research, according to the latest data, it is expected that the size of the online game market in the entire mainland this year can exceed 350 million yuan...... The online games currently in operation mainly include "Legend" of Yuebai Studio, "King of Kings" represented by Tianxia Huacai, "Network Three Kingdoms" by Zhiguan Electronics, "Stone Age" represented by Huayi International, "Dark Light" represented by Yuzhi Ketong, "Millennium" introduced by Arctic Ice, "Dream Home" launched by Chinese Star, and of course, "Xiaoao Jianghu", "Tianxia", which is closer to the text of Mud, and the so-called online game "Across the Seas" launched by Jin Zhita in the skin of Mud. According to the results of a recent survey, the market share of online games is mainly divided by "Legend", "King of Kings", "Three Kingdoms of the Internet", and "Stone Age", of which "Legend" accounts for 58%, "King of Kings" accounts for 10%, "Network Three Kingdoms" accounts for 8%, and the rising star "Stone Age" accounts for 21%, and the remaining 3% is divided by the remaining games. ”

Speaking of this, Xu Ziqian deliberately stopped and drank a sip of water, and the conference room also remembered the laughter, last year, when "Dark Light" landed, the movement was still quite big, and many buses in Sijiu City were sprayed with advertisements for "Dark Light", and the reports in newspapers, magazines and online media were also exhaustive, and for a while it seemed to be the first online game in China, but I didn't expect that it was only a few months later, "Dark Light" was reduced to a single-bit online existential online game, and the funniest thing is that FPE broke out last month, Game tools such as Game Master can directly modify the data of Dark Light, even more easily than many single-player games.

When I first heard the news, Wang Tianlei, the manager of the technical support department, almost didn't spray a mouthful of water on the monitor, "It's too exaggerated, isn't "Dark Light" an online game? Isn't FPE only able to modify stand-alone games?" He sent several messages on ICQ in one breath, as a technician, he couldn't believe the news he saw, but the messages and game screenshots replied on ICQ made him have to believe that "Dark Light" is a "double" game across the stand-alone machine and the Internet.

After the laughter, Xu Ziqian continued: "The "Millennium" of the Arctic Ice Agency is still in the testing period, but according to the number of online users during the testing period and the feedback from players, there is still a lot of potential for development in the future, which shows that martial arts-themed online games are still very promising, but fortunately, we already have similar projects." The main competitors in the near future are "King of Kings", "Network Three Kingdoms", "Stone Age" these three games, especially "Stone Age" is developing very rapidly, and occupies a blank theme, according to their current data, I believe it will be the first to pose a threat to us, I think it is necessary to consider the development of similar theme of online games to counter...... From the overall analysis of the market, although the number of games on the market is increasing, our revenue has maintained a steady growth, which shows that the current online game market still has great potential......"

"Well, that's all I'm going to talk about today. After the introduction, Xu Ziqian put away the pointing pen, turned off the power of the projector and laptop, came to the window and opened the curtains, and then returned to the conference table and sat down.

"Manager Xu has already introduced the situation just now, what do you think?" Ye Tianyu, the general manager of Fengyun Network, leaned back, looked at everyone and said.

"Hmm...... Let me say a few words. Zhou Haoxuan, the manager of the operation department, groaned slightly, and then said: ""Millennium" does have the potential to become a strong competitor, after all, the development direction of our "Legend" is Xianxia, and the martial arts part is not the focus, from the perspective of market division, "Millennium" is likely to occupy a large market. But you don't have to worry too much, there is a project team in Zhuhai that is also developing online games with martial arts themes, and the relevant operating agreements have been signed with us, I have seen some introduction materials of the game, the quality is quite good, and it should be very competitive. As for "King of Kings" and "Network Three Kingdoms", under the squeeze of "Legend" and "Stone Age", the relevant data has declined greatly, and the competitiveness is already very low, as long as the current situation is maintained, I believe they can hold on for 6~9 months at most......"

Zhou Haoxuan's words made many people nod uncontrollably, but Chen Jingyi, the general manager of Fengyun Interactive, was obviously not convinced, and as soon as Zhou Haoxuan's words fell, she continued: "As far as I know, "King of Kings" is planning to launch a new expansion film, and it is very likely to take advantage of a popular film and television drama. In addition, there seems to be a new move on the side of Zhiguan Electronics, although "Three Kingdoms of the Network" has not changed much, but it is said that they have secretly developed a martial arts online game, and it is also borrowed from the well-known Jin Yong martial arts novel. I don't know what Manager Zhou's opinion is on these situations?"

"For the new expansion of "King of Kings", we already have corresponding plans, Yuebai Studio is ready to make a major version upgrade to "Legend" in May and June, adding some new game content to it, and Zhiguan Electronics's martial arts online game, I believe that the martial arts game in Zhuhai can also be dealt with. As for the specifics, I'll explain them in a recent work email. Speaking of this, Haoxuan deliberately stopped and glanced at Chen Jingyi, feeling that the other party had no intention of continuing to ask, so he continued: "Speaking of competitors, in fact, the most important thing at the moment is "Stone Age", this Q version of the turn-based online game just cuts into a blank theme, and our own project team doesn't seem to have a similar plan at present, even if there is a project on stage immediately, it will take at least 9 months before the work can be released, which means that we don't have a good way in this gap period, unless...... ”

Looking at Zhou Haoxuan's glances, Qin Wencai, the sales manager of Fengyun Interactive, smiled at everyone first, and then continued: "I need to make it clear that not all domestic sales channels are in our hands, which means that although the channels below us do not sell point cards and game CDs for Stone Age, they can still find other channels, such as Ubisoft in Shanghai, Tianren Interactive and Jinghe Age in Beijing, and so on. ”

"Manager Qin is right, it is indeed impossible to block others in terms of channels. Duan Lei, manager of the investment management department of Fengyun Interactive, continued: "But the way is not completely impossible, since the channel and direct competition are not good, then we can think of a way from the source." ”

"The source?" All the participants of Fengyun Network showed thoughtful expressions: "The source of "Stone Age"?"

"Well, I understand what Manager Duan meant. Chen Jingyi said with a relieved expression: ""Stone Age" is actually not developed by Huayi International itself, I remember that it seems to be produced by a small company in Japan that is not too famous, so you can start from the source of the game, directly take down this small club, or pry away the development team of "Stone Age", so that although Huayi International still holds the agency, but the subsequent version update of "Stone Age" may not be so easy. ”

"Oh. Ye Tianyu exclaimed slightly, and an expression of sudden realization appeared on her face: "I understand, you mean to ask the ...... above" As she spoke, she pointed to it with her hand.

"That's right, that's what it means. Chen Jingyi smiled and pointed upwards with her hand.

……

12th Floor, Block B, Sigma Apartment, No. 49 Zhichun Road, Haidian District......

Looking at the latest report of "King of Kings" operation report, the expression on Li Riyuan's face can't tell whether it is joy or sadness, as the general manager of Tianxia Huacai, "King of Kings" can have the current results is not too bad, especially after the two central provinces opened up new channels for Internet cafes, "King of Kings" has been rising every month. It's a pity that despite the hard work of his subordinates, the congenitally deficient "King of Kings" has never been able to shake the increasingly stable foundation of "Legend", and now there is even a "Stone Age" that is frantically snatching users, which has made Li Riyuan's mood fluctuate recently.

However, Li Riyuan still received a good news this morning, Lei Jue's side is finally going to launch a new expansion pack for "King of Kings", it is said to be called "Qianlong Dynasty", although he can't understand how the Western-style "King of Kings" is related to Qianlong of the Qing Dynasty, although he can't figure out how an Eastern continent has emerged outside the Tangerame continent, but only if there is new content, so that he doesn't have to watch "Legend" anymore Keep releasing updated news, and don't worry about those who are in the heart of early adopters who have jumped to "Stone Age".

Putting down the operation report in his hand, a trace of worry suddenly appeared in Li Riyuan's heart, Taiwan's Lei Jue's technology should not be a big problem, but after all, the distance is too far, and a trip to Beijing has to be transferred to Hong Kong, or even Singapore, in case "Qianlong Dynasty" is still the same as before, when Lei Jue's people figure out that they are flying over, I am afraid it will be too late.

"Maybe you have to consider adding a backup!" Li Riyuan touched his chin, clicked on a folder in the computer with the mouse, opened a PPT file called "Three Kingdoms Century Promotion", and looked at it seriously.

"Shenzhen Jimmy...... "Three Kingdoms Century", a new concept of online games...... It adopts the world's most advanced GIME (GenericInternetMUDEngine universal internationalization MUD engine) technology...... A reasonable and detailed internal affairs system, a war system that is easy to use......" Looking at it, Li Riyuan touched his chin thoughtfully: "Well, it looks like it's not bad!"

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