Chapter 40: The Game of Rivers and Lakes

Fengxing Technology has received $15 million in financing, and Lin Feng is ready to spend all this money on developing online game business!

Online games, this is a word that in the previous life, made all the practitioners of the Internet industry excited when they thought of it, it represents a huge market size of hundreds of billions, an astonishing cash flow, and the wealth dream of countless companies to go public. Pen, fun, and www.biquge.info

Shanda relied on the agent online game "Legend", went public in three years, and became the richest man in China at the age of 31 with a net worth of 10 billion.

NetEase has been undefeated for ten years with the online game "Fantasy Journey to the West", and has earned more than 10 billion real money, and Ding Sanshi is the first to taste the richest man.

Jiucheng relied on the agency of "World of Warcraft", enjoyed a luxurious life, famous cars and mansions, and also bought a ...... for the A team to play.

Until more than a dozen years later.

Tencent released its financial report in 2016, with annual revenue of 151.938 billion yuan (US$21.903 billion), of which online game revenue was 70.844 billion yuan, accounting for 47% of the total revenue.

NetEase's 2016 financial report shows that its revenue was 38.179 billion yuan (US$5.499 billion), and its game revenue was 27.880 billion yuan (US$4.030 billion), accounting for 73% of the total revenue.

The game revenue of these two companies alone is nearly 100 billion.

The online game business is really the most terrifying money-making machine in the Internet industry!

It is precisely in this way that the game business has always been one of the most important and core development directions since Lin Feng's rebirth.

He didn't expect to be able to enter the industry so quickly.

In the original plan, Lin Feng was preparing to enter the market with hundreds of millions of dollars in financing after Menglong Technology went public.

Online games are an industry that competes for comprehensive strength such as funds, talents, products, operations, promotion, etc., with fierce competition and a large number of giants.

You don't see, even if a generation of giants is grand, it is finally delisted and transformed into an investment group.

Lin Feng has been very cautious and slowly accumulating his strength, and encouraged Qin Sheng to go to Xishanju to study and attract talents, only hoping to be fully prepared and grasped before entering the game industry.

But the opportunity suddenly appeared.

15 million US dollars, according to the exchange rate at this time, 120 million yuan of investment, in the domestic game industry in 2002, is by no means a small amount of funds, whether it is an agent of foreign games, or independent research and development, the funds are very sufficient.

In that case, let's let it go!

Lin Feng's heart swelled with pride.

Let's see if I can play a piece of the world in the early days of this game that is taking off together!

…………

In fact, it's not just Lin Feng who sees the game market.

Many Internet companies, including the three major portals, and many software companies also see this booming market.

After 2000, when the Internet bubble economy began to burst, and news of layoffs or closures of Internet companies was reported one after another, one website presented a different picture: in May 2001, Lianzhong Games became the world's largest online game website with 170,000 simultaneous online users and 20 million registered users.

It is the unique performance of game companies represented by Lianzhong Games in the bubble economy, which makes many people see the huge business opportunities contained in it.

A whole bunch of companies and online games have sprung up in the last year or two.

In July 2001, the third wave of "Dragon Family" represented by Xigu was officially launched

In July 2001, BAA Games' second online game "Red Moon" was officially launched

In July 2001, Youlong Online launched "The Legend of Jin Yong's Heroes Online"

In July 2001, "Three Kingdoms Century" issued by Huacai Company was officially launched

In October 2001, Tianfu Hotline Game Center was formally established

In November 2001, NetEase launched "Journey to the West Online"

In November 2001, SH Shanda's "Legend 2" was officially launched

In January 2002, "Magic Baby" represented by Netstar was listed

In January 2002, the company listed "Yitian" as an agent of Jiesanfeng.

In May 2002, Cicada Child Software launched "Decisive Battle"

In June 2002, NetEase launched the beta campaign of "Elf".

In July 2002, Youlong Online launched "Romance of the Three Kingdoms Online" and began to charge official fees

In July 2002, Jet Tri Peak launched a test campaign for its second online game, Sage Invincible

In July 2002, SH Shanda's second online game, "Crazy Tank 2", began testing

In July 2002, the number of simultaneous online users of "Legend 2" exceeded 500,000, becoming the largest online game in the world

August 2002 In August 2002, the game Tangerine launched the "Chaos Adventure" test activity

In August 2002, Ninth City launched a beta campaign for Miracle, which it represented.

…………

Lin Feng looked at these materials, shook his head and smiled bitterly, although most of these games quickly declined, but several powerful opponents have begun to appear in the market now.

The grand "Legend" will be invincible in the next two years, and no one can stop it; although the miracle of the Nine Cities is not as terrifying as the legend, it is still popular; although NetEase's current "Journey to the West" has received little response, the subsequent "Journey to the West 2" on this basis has received an excellent response, and has given birth to a generation of unforgettable, undefeated phenomenal game "Fantasy Journey to the West", this IP has still turned into a mobile game until Lin Feng crossed, generating huge benefits.

In addition to Tencent and Giant, which have not yet entered the game, at least in the next ten years, the pattern of game rivers and lakes has begun to emerge.

Lin Feng was lucky in his heart!

If he really entered the game in 05 as he had planned, he might be able to get a piece of the big cake of online games, but it will never be the most delicious piece. And at this time, there should still be a chance.

…………

With funds, what Lin Feng needs to consider now is direction and talent.

Direction, is the type of game.

There are many modes of online games, including casual chess and card games such as Lianzhong Games, RTS (real-time strategy) games such as StarCraft, Warcraft, and Command & Conquer: Red Alert, as well as ACT (action games), AVG (adventure games), TGG (development games), STG (shooting games), RCG (racing games, also known as racing games)...... and more than a dozen types.

Of course, in China, the most marketable is still RPG (role-playing) games represented by "Legend", "Fantasy Journey to the West", "World of Warcraft", etc.

Lin Feng lit a cigarette and sat on the sofa, frowning and thinking.

Since it is an online game in the name of Fengxing Technology, it is impossible to waste the huge users and traffic of Wuai Music Network. Consider the combination of both parties and user translation.

Originally, he wanted to poach Lin Tsunami, hoping to develop and launch "Journey" in advance, which is a classic that can compete with "Legend", but the giant relied on this game to land on the NASDAQ back then, with a market value of more than 40 billion.

This game IP, Lin Feng must get.

But there is a problem with "Journey", that is, the combination with Wuai Music Network is not good enough.

It's a good idea to also develop a music-related one.

Lin Feng immediately thought of "Audition" and "Audition", which were once all the rage among young people!