Chapter 570: Wang Fan's Move
At this moment, it is daylight in China, and it is early in the morning in the United States. Pen & Fun & Pavilion www.biquge.info
At this point, Cook didn't sleep, it seems that this matter is really not small.
In an instant, Wang Fan had a plan in his heart, and then pressed the answer button.
"Mr. Cook, I haven't slept yet!" Wang Fan said with a smile that he felt innocent and funny about Apple's chipgate incident.
No one would have thought that mortal semiconductor process technology is too powerful to lead to a bunch of things!
It can be said that in this matter, their mortal technology can be regarded as winning the jackpot!
"Sleep? Can I sleep? Cook couldn't help but grumble.
"It's still about the chip......
"Hey!" Cook sighed: "You don't know, things are getting more and more sensational now, and it seems that someone is deliberately pushing it." Now the relevant institutions in many countries have come forward and asked us to give an explanation, which makes me feel worried. ”
"Haha." Wang Fan couldn't help laughing, Apple could have such a day: "Actually, this matter is not difficult to solve." ”
"Oh? Wang Dong, do you have a trick? Cook instantly came to his senses.
Wang Fan nodded: "What consumers feel unfair is only the difference in processors. But that's not the point, the point is that there are advantages and disadvantages of the processor, but there is no difference in price! ”
"There are good and bad processors, but there is no difference in price!" Cook repeated Wang Fan's words, and his eyes lit up instantly: "You mean to raise the price?" ”
Wang Fan shook his head: "Not only that, you can learn from Samsung and launch a customized version with a slightly higher price." In this way, the processor is different, the price is also different, and naturally there will be no consumer objection. ”
Cook pondered slightly, and couldn't help but exclaim: "Wonderful! Wonderful! In the future, the iPhone6S series will all use the mortal semiconductor version of the A9 chip, which will simply form a new version and be directly independent, and the price will start at 5288. The Samsung version and TSMC version are still the original iPhone6s, and the price system remains the same. So no one says anything, haha! ”
"It's really good, with this matter, it has made your new Apple machine, and the price has risen a lot again."
"yes, thanks to your mortal technology. Otherwise, the price of Apple's new machine is really diving. Hey, there's no way, the wisdom language of your mortal technology hasn't been carried yet, and there's no way to do it if the price plummets. Cook sighed helplessly.
"Don't thank you, you kept complaining about me before." Wang Fan said with a smile.
Cook was embarrassed: "But what about those phones that have been sold?" ”
Wang Fan said: "It's not simple, if it's not sold, immediately intercept it, re-add a logo, distinguish it, and then implement a new price system." For the mortal semiconductor version that has been sold, there is definitely no one who wants to return it. But the Samsung and TSMC versions must be rushing to return. Agree to it all. ”
"Impossible!" Cook decisively refused: "You must know that the previous ones are all Samsung and TSMC versions, not to mention tens of millions of units, all of them will be returned and replaced with mortal semiconductor versions, this kind of price is too great to accept!" ”
"Don't worry, listen to me." Wang Fan said with a smile: "The so-called return is just a choice. And accepting them all is just an attitude. When returning an old iPhone, depreciation should be considered. Because it is used and activated, it affects the secondary sales and needs to be recycled at a discount. The new version of the mortal semiconductor implements a new price system. ”
"Understood. If you change your phone in this way, you will not only have to make up the difference, but also bear the depreciation cost! Under this kind of price difference of one or two thousand, or even two or three thousand, I am afraid that the vast majority of people will give up on replacing them. Cook laughed, "Good idea, good idea." ”
"Yes, that's it. The depreciation cost and the difference in the replacement price are all reasonable. But whether you accept it or not is the business of Apple users, not your responsibility. Wang Fan said.
"Admire, admire!" Cook was full of praise: "Wang Dong, I really don't know whether to call you smart or treacherous......"
Wang Fan: "......"
…………
Apple acted quickly and hung up the phone, and Cook notified the relevant personnel to immediately stop all mortal semiconductor iPhones that had not yet been shipped.
Then immediately return to the factory, on the back shell, using laser engraving, engraved with an English letter "F".
It represents the mortal semiconductor version, thus distinguishing it from TSMC and Samsung!
In addition, in order to make this distinction more essential, Apple has also made a distinction between the serial number and the IMEI serial number of the mobile phone.
All the mortal semiconductor versions, a new code library, so that as long as you scan, you can distinguish whether it is a mortal semiconductor version or not.
So, the next day, Apple held a media conference to explain the chipgate incident:
First, in the future, different chip versions of the iPhone6S series will be launched at the same time, but the degree of labeling has been greatly increased, and the Mortal Peninsula version is different from the Samsung and TSMC versions in terms of appearance and serial number and serial number.
Second, due to the different chip foundries, the process, technology, cost, and performance are not the same, therefore, the differential pricing strategy is adopted, and the mortal semiconductor version of the iphone6s5288 starts!
Thirdly, the new price system will be implemented immediately after the press conference.
Fourth, the TSMC version and the Samsung version of the iPhone 6S support the replacement of the mortal semiconductor version. However, due to the current price difference, as well as the user's activation of the Apple account, and the depreciation of the mobile phone, the second sale will be affected, so the difference and depreciation expenses need to be paid. If the user agrees, you can make a premium replacement at Apple's directly operated stores around the world!
Fifth, in the future, Apple's chips will all use the advanced process technology of mortal semiconductors to provide a better experience for consumers around the world.
Sixth, Apple is committed to providing users with the highest quality service and strives to meet all their needs......
……
Apple's statement has made people from all walks of life talk about it.
And many fruit fans, a few are happy and a few are worried.
There is no doubt that those users who bought the mortal semiconductor version of the iphone6s couldn't help but rejoice, and at the price of 4000+, they got the 5288 mortal semiconductor version of the iphone6s.
But those who didn't buy the mortal semiconductor version were completely forced to do so, and now the price of the mortal semiconductor version has risen, and it's impossible to pick up the leak.
And those who are ready to change their phones are even more dumbfounded.
If you want to change to the mortal semiconductor version of the iPhone 6s, there is no problem, but you have to make up the price difference, and you have to pay depreciation, etc.
This fee will cost about 2,000 to say the least.
So, after some trade-offs, the vast majority of people gave up.
And those local tyrants who are not bad for money will directly buy a new mortal semiconductor version of iPhone6s again in 5288.
As for the one in my hand, looking at that girl is pleasing to the eye, I will send a mobile phone and come overnight without a trace......
Of course, the most bitter are those scalpers who can reach the sky!
You must know that since ancient times, the strength of scalpers has been terrifying.
PS: Thank you brothers for your monthly pass support, thank you. Rong Qianchao rested and broke out again.
(To be continued.) )