Chapter 348, DSL's huge family
As soon as the day starts, Cisco's offices are busy, and the winter in San Jose is much warmer than where the boss is staying, so programmers who are used to working overtime have no excuse for being lazy. Pen % fun % Pavilion www.biquge.info
"Jeff Bezos!"
Just as Bezos, who was sitting in the corner, had just poured his coffee to offset the sleepiness of staying up until 2 a.m. last night, Leonardo Bossak, the Minister of Technology and one of the company's shareholders, suddenly shouted: "Emile Clayton, Joseph Omar, Jack Ederson!
A personal name resounded in a large office. As a matter of course, the technical department occupies an entire floor at Cisco's headquarters, which is dominated by computer engineers, and when the powerful minister pronounces a personal name over a loudspeaker, most of the employees immediately stop what they are doing and figure out what is happening.
"The above people whose names I read will immediately meet in conference room A-2!"
There were thirty-five people in total, Bezos muttered, and quickly drank the entire cup of coffee in one gulp.
"Hey, Jeff, I'm afraid you're going to get lucky again. ”
At the same time, Milland beside him said enviously: "The last time you were recruited into the firewall R&D team, it was this kind of opening, when are you free, hurry up and invite us to have a drink?"
There were more than one or two employees sitting near Bezos, and Ed, who was typing the code, smiled, "yes, yes, these projects can bring us a good bonus." Jeff, why don't you take some time, why don't you take us to Las Vegas!"
"Oh, that's great. ”
Bezos shook his head proudly, and quickly straightened his tie as the other named colleagues gathered in the conference room: "You know I'm a big fat sheep!"
Throwing it off, he trotted all the way to Room A-2 amid laughter.
In the noon conference room, thirty-six people gathered around a large table. Upon entering, everyone was reminded to pick up a copy of the document on their own, and when everyone entered the room, Posack, who was sitting in the first chair, had only one sentence - read the document.
So for at least ten minutes, the whole room was silent.
After that, the information was almost synchronously scanned, and when there were only four or five slower readers, and there seemed to be three or two pages left, Posack pinched off his watch and finally spoke.
"I've basically seen everything I should see, this is what the big boss faxed to me last night, I believe you all have some ideas. ”
"To be honest, I don't know exactly when Alice got that patent," he said. When our big boss recruited me and Sandy, he pulled us straight to her bedroom and showed us the finished product. Therefore, it is not surprising to say when she suddenly made such a technology, and then ran directly to apply for a patent. ”
The employees in the audience laughed softly, and at this moment, everyone understood what they were calling for. Cisco has only been established for three years, and in addition to the first flagship product, routers, a total of two independent products have been launched, switches and firewalls. Which of these two tasks did not start the same as it is now?
The boss directly issued the task, and then provided a lot of data for the R&D team in advance, and even directly it was a semi-finished product. However, Bezos looked around, and few of his colleagues participated in the last two projects, because most of them are now busy with the cooperation with Lucent Technologies, and instead two-thirds of this group are newcomers.
"Oh, but I think you can see it somewhat. ”
Posack continued: "The basic work of the DLS series technology is not too difficult, and more work is about establishing standards for the entire industry, such as the uniform replacement of network cable plugs. That's why we were working with a telecom provider in the UK, because we couldn't replace all the copper twisted pairs in the world!"
There was another laugh, and Bob, an older employee, raised his hand and said, "But Leon, if we really want to implement this technology, we will need to launch a new modem, and we will also have to make this product ourselves?"
Posack replied, "Not yet. According to Alice, she wants to use BT's mature market and industry position to directly establish industry standards. In other words, we don't need to produce modems, we just need to set the industry standard for them with patented technology. The DLS series technology can greatly increase the bandwidth of ordinary users, which is completely in line with the current development trend, and no one will object to it. ”
In this way, Alice's plan is clearly laid out in front of the employees. Instead of taking the initiative to produce a specific product and then seize the market bit by bit, but relying on the patented technology in hand, in line with the momentum of the great development of the global computer network, the patents in hand have become a new industry standard, and then sit on a large number of patent royalties. It's a bigger deal than anything else, and the potential value is countless times higher than selling tens of thousands of modems!
"So......" With that, Bossak opened the door to the conference room and shouted outside, "Blake!
"Okay, Mr. Bosak, I'll do it right away!"
The young man got up in high spirits, and was about to run to the unknown position, but the result was good, and Bossak had to call him back again: "Blake, let's just say that the news will be released tomorrow morning at eleven o'clock, no, the day after tomorrow, and then don't forget to contact the logistics department, we also have to entertain the group of reporters, just run a buffet as usual." ”
"Okay, Mr. Bosak, I'll do it right away!"
The young man was so excited, after all, he was a fresh graduate who had just joined the company half a month ago. The company's major shareholder, the leader of the company's core department of the technical department, personally opened his mouth and told him to prepare for the press conference, which is a great honor.
When this was over, Bossak returned to the conference room and beckoned everyone to sit down with him: "So, let's analyze the tasks ahead." ”
He shook the information and said: "The DSL series is divided into ADSL, RADSL, HDSL and VDSL several main categories, the whole series can be referred to as XDSL, note that when writing reports in the future, this 'X' should be lowercase." Ahem, according to Big Boss's explanation, this X stands for a different kind of digital subscriber line technology. The differences between various digital subscriber line technologies are mainly reflected in the transmission rate and distance of the signal, as well as the difference between symmetry and asymmetry. ”
There is a thick pile of information, of course, everyone on the scene can't fully understand it in an instant, and they still need to be leaders to sharpen their guns last night. Bezos sat on the side, and he could clearly see that Bossak's dark circles had deepened again, and the hardships of leading people with high incomes were not ordinary.
"I'm going to talk about ADSL first, because it's going to be the biggest piece of market share. ADLS, a typical asymmetric DLS, is capable of providing high-speed downlink rates of up to 8Mbps and uplink rates of up to 1Mbps on existing telephone twisted pairs, with effective transmission distances of up to three to five kilometers. It can take full advantage of the existing PSTN telephone network and provide users with high-speed broadband services without the need for rewiring by adding new modems at both ends of the line, thus significantly reducing service costs. ”
Everyone nodded silently in agreement. Cost has always been the most important obstacle in the rollout of new technologies and products. In other words, anything that reduces costs will allow the technology or product to reach more markets faster. The success of routers is typical, so it is natural for them to understand this ADSL technology in a similar way.
"As for HDSL, that is, high bitrate DSL, according to the explanation of the big boss, this technology is characterized by the use of two pairs of twisted pair cables to achieve data transmission, supporting NX64Kbps various rates, up to E1 rate...... Uh, well, don't laugh, don't laugh, theoretical data......"
Undoubtedly, this is a technology that only high-end institutions need, although the unit price of the product will certainly make the merchant have huge profit margins, but the size of the overall market will limit its revenue.
"RADSL is an abbreviation for Rate Adaptive DSL, which allows service DSL providers to adjust the connection bandwidth according to the actual bandwidth demand, and better overcome the transmission distance and transmission quality limitations. The main feature is that it can use a pair of twisted pair cables to achieve data transmission, which can support synchronous and asynchronous transmission, and has rate adaptive performance. The RADSL has a downlink rate of 640Kbps to 12Mbps and an uplink rate of 128Kbps to 1Mbps, and is capable of simultaneous data and voice transmission. ”
"VDSL is a theoretical ultra-high-speed DSL, which can achieve extremely high data transmission rates over relatively short distances, up to 58Mbps transmission rates. With a user loop length of less than 5,000 feet, it can provide access rates of 13Mbps or more. From a technical point of view, VDSL can actually be seen as the next generation of ADSL, with an average transfer rate 5 to 10 times higher than ADSL. ”
"So obviously, the most important thing we need to focus on is ADSL. There is no need for users to change the telephone line, and the main means is to replace the modem and network cable interface, which can bring a wider network to thousands of households, and the benefits that this patent can bring to Cisco are far more generous than any other!"
"Okay guys, I'll stop here, you don't have to rush back to work, now read the information at hand thoroughly!" (To be continued.) )