Chapter 252: Billions of Advertising Dollars

Chen Yingwu, that is a big guarantee for the ratings of the show, which is also the reason why Chen Yingwu can get 10 million appearance fees, Chen Yingwu's appearance fee is outstanding, even if Deng Noisy, a popular student, only got 6 million appearance fees, "That's a program produced by my company." ”

"Hey...... Ah" Liu Sihai, who was walking off the bed, slipped under his feet and fell to the ground, ignoring the pain that had been drilled out of his forehead, Liu Sihai raised his head and looked at Zhang Yu, "Boss, you are going to become a sperm." ”

Xu Fei kicked Liu Sihai's ass, "The boss can't be a sperm, I don't know, but my heart is about to be scared out of heart by you!" ”

Hao Ren smiled, according to Zhang Yu's meaning, Weibo's advertising fee saves the old nose money, "Boss, how are you going to implant Weibo into the advertisement." ”

The child can't be taught, Zhang Yu has to sigh, Hao Ren's brain cells have been completely occupied by programming, "Product placement, that's too out, we are not a product, we are a platform, of course, Weibo is the exclusive official platform for the running men's group to communicate with fans." ”

Hearing these words, Hao Ren's mind shone brightly, "Exclusive official communication platform, boss, I admire you so much." ”

Zhang Yu changed his clothes on, "I'll talk about this later, let's go and see the true face of Weibo first." ”

Hao Ren grabbed Zhang Yu, "I have put Weibo on our school's server and started a small-scale trial run. "Pull over the computer,.

Looking at the string of English websites, Zhang Yumeng was stunned for a moment, this seems to be the website of Sina Weibo, this kid actually uses this website, and the history he knows is not like this.

When he saw the webpage open, Zhang Yu almost spewed saliva, the interface in front of him is so familiar, if it weren't for the website logo in the upper left corner, Zhang Yu almost took the Weibo in front of him as Sina Weibo, almost the same interface, Zhang Yu stared at Hao Ren for a long time, "Hao Ren, has Sina looked for you recently?" ”

was asked by Zhang Yu without a head, Hao Ren was puzzled, "No." ”

The ringtone of the phone rang suddenly, looking at the name on the screen, Zhang Yu smiled, "Say Cao Cao, Cao Cao arrived." ”

Lin Jun's voice was very excited, "Good news for you, Volkswagen will become the exclusive title sponsor of "Run, Brother", guess how much the advertising fee is?" ”

Zhang Yu is not concerned about advertising costs, but about the word public, time always has an indescribable magic, the sponsor of the first season of "Run, Brother" was originally sponsored, no matter if he came out a few years in advance, the public still spied on the storm that this show may bring, "The public is a local tyrant, how can it be less than 50 million." ”

Lin Jun's voice was indescribably proud, "Fifty million, you are too underestimating the public, double it again!" ”

100 million, Zhang Yu is speechless in his heart, no wonder Lin Jun is so uncalm, this is 100 million, the current Zhejiang Satellite TV has just begun to develop, and it has not yet reached the status of the second brother in a few years, but Zhang Yu was soon able to guess the reason why the public smashed such a big spend, the Olympic Games, everything is because of the Olympics that have just ended, "Run, Brother" and the theme of the Olympic year are very relevant "Then congratulations, Director Lin." ”

Lin Jun smiled, "Tongxi, Tongxi, I still have a few sponsors' bidding quotations here, I have sent them to your mailbox, you have time to take a look and give some opinions." ”

Zhang Yu remembered that the advertising placement that was criticized by the audience in his previous life was too much, and couldn't help but remind Lin Jundao, "Okay, however, my opinion is that the advertising sponsorship of "Run, Brother" can't be too much, there are too many advertisements, and it will have a great impact on the effect of the show, two or three are enough." ”

"Another thing, my friend and I have developed a software Weibo, which I hope will serve as the exclusive official communication platform for "Run, Brother" and the fan communication platform for the members of the running boy group."

At this time, Lin Jun can be described as high-spirited, and there is no hesitation in Zhang Yu's request, "No problem, it's all according to what you say." ”

Hanging up the phone, Zhang Yu looked at the few people in front of him who had been staring at him, "It's done, the first episode of "Run, Brother" that will be broadcast in two weeks will see an advertisement about Weibo." ”

If I heard it right, Zhang Yu and the person on the phone were talking about the advertising sponsorship fee of "Run, Brother", 50 million, Hao Ren was a little dumbfounded, the naming fee was 50 million, this is a money-absorbing weapon, an exclusive communication platform, although the cost required is not so much, but how can it be 10 million, 120 million, "Boss, my admiration for you is like a surging river, endless......"

Zhang Yu looked at Hao Ren, who was holding his thighs and looked like a nymphomaniac, "Are we going to change a technical executive?" ”

Xu Fei nodded very seriously and said, "Well, I think we should change it, I also have a buddy who is very skilled." ”

Hao Ren grabbed Xu Fei, "Don't, you are my eldest brother." ”

……

In late September, Liu Song began to cooperate with the company's publicity arrangements to go to major radio stations and TV stations to promote his new album "Custom".

Compared with Chen Yingwu, who could only go to some small-scale TV stations and radio stations at first, Liu Song, who already has a fan base, is a hot item, and even Shonan Satellite TV issued an invitation to the happy base camp after receiving the news that he was about to release a new album.

On September 24, 2008, Liu Song's new album "Custom" was released in the form of a digital album and a physical album in Light Music and Xinhua Bookstore respectively.

The wood carving flows golden years and ripples, and the pen was sealed seven years ago

The radio of Xinhua Bookstore played the familiar melody of Qingming rain, and a long queue had formed outside Xinhua Bookstore.

The team was more lively than Chen Yingwu's signing scene, not because Liu Song had more fans than Chen Yingwu, but because Chen Yingwu would participate in Liu Song's signing as an assistant guest.

This is Liu Song's first battle to join Wanlun Media, of course, it will start, and Chen Yingwu, a popular female singer, will of course attend to help.

When this signing party began, Zhang Yu was talking to Wang Jiang, the purpose of course was to pull advertisements for Weibo, and use the resources and connections of Hengdan Film and Television in the entertainment industry to promote Weibo among stars.

Regarding Zhang Yu's request, Wang Jiang accepted it all, but it was Zhang Yu's second request, but he raised his voice, "What do you say, you want to set up a billboard in the film and television city, which is four meters wide and eight meters long?" ”

As the only film and television base that is qualified to be comparable to Hollywood, Hengdan Film and Television City receives millions of tourists every year, and the number of crews exceeds three digits. ”

Hearing this, Wang Jiang smiled slightly mockingly, "One million, your kid has a high tone, I thought I had to smash one or two million, so stingy." ”

Zhang Yu began to play a scoundrel, "Uncle Wang, it's just a billboard, one million is enough, you are my elder." ”

Wang Jiang smiled gently and helplessly, since he became familiar with Zhang Yu, this guy is no longer the same as at the beginning, "You kid, you are getting more and more skinny." ”

Zhang Yu made a clean clapper: "Then it's decided...... Another film and television company I have a stake in will start making a youth urban movie, Uncle Wang, are you interested in investing. ”