On March 28, 2010, the domestic film market, which had been disturbed for a long time, finally became clear.

Just yesterday, "Journey to the West: The Return of the Great Sage" has been fully drawn in China.

After 43 days of screening, the film that has made countless pieces of history has finally been screened perfectly.

The highest single-day box office record was 65 million, with a single-day box office of more than 30 million for 21 consecutive days, a single-day box office of more than 20 million for 28 consecutive days, and a box office of more than 10 million for 33 consecutive days.

With a total box office of 1120 million, it is the box office champion in the history of Chinese films.

At this time, the release of "The Return of the Great Sage" in Asia is also slowly coming to an end, and it has been in theaters for 28 days since February 28, and it has achieved a total of 240 million yuan at the overseas box office in various countries in Southeast Asia.

In this way, the global total box office of "The Return of the Great Sage" reached 430 million meters, temporarily ranking second in the global annual box office.

And the first place is "Avatar", which was pressed under him by "The Return of the Great Sage".

After more than a month of release, "Avatar" was also released two weeks ago, and the domestic box office exceeded one billion, reaching 130 million.

However, at present, the global box office of "Avatar" has exceeded 2.5 billion yuan, and it is still being released in many overseas countries.

2.5 billion meters, more than 15 billion yuan, you must know that the total box office sales of the domestic film market last year were only more than 6 billion, but now "Avatar" is more than double this number for a movie.

Except for Huaxia, the whole world is crazy about this number, and after a lapse of twelve years, Cameron broke his own record again, and raised this record by a full 700 million at once.

However, in China, the discussion about "Avatar" is much smaller, after all, the mainland is the only film market in the world where "Avatar" has not dominated.

In addition to "The Return of the Great Sage", "Avatar" is also ranked "Thai Embarrassment".

"Thai Embarrassment" is the earliest and first of these three films to be released, and after more than a month of release, "Thai Embarrassment" also won 158 million yuan, ranking second at the annual box office.

In this way, 2010 has just begun, and there have already been three movies with a box office of more than one billion.

In the past three months, the total box office sales in the mainland have also exceeded 4 billion, which has reached two-thirds of last year's total box office!

As soon as this figure came out, domestic filmmakers were excited, and the bigger the cake of the film market, the greater the benefits they could get from it.

And this number has also given a shot in the arm to many film companies, in previous years, producers were always cautious when investing, and there would not be ten big productions with an investment of hundreds of millions of dollars a year, the reason is that it is difficult to recover costs.

Once the investment exceeds 100 million, if you can't sell overseas copyrights, audio-visual and peripheral copyrights, you will basically lose money.

After all, an investment of 100 million will require at least nearly 300 million at the box office to recoup, and how many movies can reach this number over the years, if you accidentally invest more than 200 million like "Mulan", and the box office is not more than 100 million, then there is really no place to cry.

But now, the box office ceiling has been raised to one billion all of a sudden, and even if others can't reach this number, even if there is a half, you can get huge benefits.

In fact, from the release of the movie to the present, the media, audiences, and filmmakers have not stopped touting, and one article after another has been sent, and there has been no repetition for more than a month, which is also difficult for them!

"China's superhero, Monkey King became the box office champion in Chinese film history!"

"The Great Sage has returned! Invincible, as soon as the great sage comes out, who will compete! ”

"The rise of super directors, Li Mu became a god with "The Return of the Great Sage"!"

"The heroes of the past will eventually return, and the silent Chinese movies are about to rise!"

"After breaking a number of domestic box office records in a row, the movie "Journey to the West: The Return of the Great Sage" was drawn yesterday and won the throne of the domestic film box office, not only that, "The Return of the Great Sage" also ranked second in the global annual box office, which is the first domestic film to rank in the top three at the global box office!"

In addition to China, after setting off a wave of westward travel fever in various countries in Southeast Asia and harvesting more than 200 million box office, foreign media also praised this movie.

"The film "Journey to the West: The Return of the Great Sage" directed by the famous Asian director Li Mu has been released in China for nearly a month, and the box office has exceeded 5 billion yuan, becoming the only Chinese film in "Under the Red Cliff", it is understood that many domestic film companies, including Songzhu Film, have been considering shooting a Journey to the West movie, which is also the first Journey to the West movie in China since 07 years!" -- Neon Asahi News.

"According to historians, the allusion to "Journey to the West" is likely to come from the underworld of South Korea, and at present, China's Ministry of Foreign Affairs has issued a protest to Huaxia, asking the other party to stop the production of the "Journey to the West" series of film and television dramas, and compensate for the copyright fees that have not been paid before!" - South Korea Daily News.

""Journey to the West: The Return of the Great Sage" is a very good movie, and Director Li Mu is also a very good director, we are ready to welcome Director Li Mu to come to Thailand again for filming, and we will provide the greatest support!" - Spokesperson of the Ministry of Foreign Affairs of Thailand.

......

On the other side of the ocean, Century City on the west side of Beverly Hills, Los Angeles, California.

The headquarters of Twentieth Century Fox, one of Hollywood's six giants, is located in the second.

As a large-scale film group that has continued since the silent film era, it has many blockbuster series, such as "Home Alone", "Night at the Museum", "Star Wars" and so on. 、

In addition, the company also owns Blue Sky Studios, which is as famous as Pixar and DreamWorks, and the production of "Ice World" is also a best-selling series.

However, with so many blockbuster movies, there has never been a movie that has brought them as much revenue as "Avatar".

Jim Gianlopoulos, chairman of Twentieth Century Fox, was watching Avatar's earnings report in his office.

watched "Avatar" win the box office championship in various countries around the world, but it was only in China that it was given a cold reception, and there were two movies that surpassed it in the same period.

But he didn't think much about it, after all, "Avatar" also won a billion box office, and he had also heard of that country chartering, brushing the box office, and stealing the box office!

What really interested him was the skyrocketing market of the Huaxia film market, you must know that there are not many movies that can reach this number at the box office in North America, and now the Huaxia market has exploded with such great potential, which can't help but make him fall into contemplation!