Chapter 136: Important Names
Chen Xiangxi is not interested in Korean movies, and he has never heard of "My Sassy Girlfriend".
He returned from the United States and preferred Hollywood blockbusters with good special effects.
Therefore, the chips that Mai Xiaoyu added at the end were of little value in his eyes.
Because he had to attend a charity reception in the evening, at five o'clock in the afternoon, Chen Xiangxi left with a digital copy.
"There's something going on tonight, I'm going to go first, I'm sorry. I will do my best to do your business, and I will give you an answer the day after tomorrow, and I will invite you to dinner when the time comes. ”
Once in the car, he first called the distribution manager, and then asked the assistant to send a digital copy of "I Believe."
Now the distribution manager is in wax.
Chen Xiangxi usually works in the company, only focusing on what he has at hand, and rarely pays attention to things related to film distribution and film scheduling.
And when I was about to get off work today, I called specifically for a movie, and specially asked if it could be released during Christmas, and less than an hour after the phone ended, the assistant sent a digital copy, can it not make people think more?
The manager of the distribution department did not dare to delay, and immediately organized people to watch the sample, but was surprised to find that the sample did not even have a Nima dragon label......
Yes, I can't bear this, so let's find a high one.
Who's taller?
Director of Distribution!
When the director of the distribution department learned what had happened, his head hurt.
Don't look at everyone as a director, Chen Xiangxi is a young owner, and he wears the halo of the protagonist in Hailian!
I can't be the master.
Go ahead and find a tall one!
The next morning, a digital copy of "I Believe" was placed in front of Chen Xiangnan, general manager of Hailian Cinemas.
After understanding what happened, and after listening to the distribution department's evaluation of "I Believe", Chen Xiangnan came to Chen Xiangxi's office with a digital copy.
Chen Xiangxi put down the report at hand, beckoned Chen Xiangnan to sit down on the sofa, and asked the secretary to serve tea, and then asked, "Second brother, why are you here?" ”
"For it."
A digital copy of "I Believe" is placed on the coffee table.
"What's wrong with this?"
"What do you say?" Chen Xiangnan sighed, "This movie has been arguing a lot on the Internet recently, how did they find you?" ”
"I owe a favor to the boss of the cute person."
"It's not a small favor, I haven't gotten the dragon mark yet, and I actually want to arrange a Christmas release?"
Chen Xiangxi was very wronged: "I just asked, what is the quality of this movie, can it be released at Christmas, I didn't say that it must be released at Christmas." ”
"You didn't say it, but the people below don't think so. Third, you have not been back from the United States for two years, and the way we work here is different from that over there. ”
"Can you stop nagging like that? I was calloused, no wonder Jon moved out. ”
Chen Xiangnan had a black line in his head, and Chen Xiangxi smiled: "Okay, I won't stimulate you." Tell me, what is the opinion of the distribution department? ”
The opinion given by the distribution department of Hailian Cinema Line is very clear - no!
It has nothing to do with the quality of the movie, but because of the "three nos".
In fact, the distribution department believes that the quality of this movie is good, the publicity effect is good, and there are selling points, and the box office is estimated to be not too bad after the release, which meets the requirements for film scheduling, but it is definitely not good at Christmas.
There are no big productions, no big directors, no big stars, and they are scheduled to be released in prime time, so why compete with those movies of big productions, big directors, and big stars at the box office?
is seriously scheduled in March and April, and the competition is not so fierce, and this "three nos" film may become a dark horse.
As a result, how dare the manager of the distribution department sue Chen Xiangxi in person?
Chen Xiangnan asked, "You owe a lot of favors?" ”
"Don't ask about this, personal**."
"Good. Then how do you know the cute people, you can always sue me, right? ”
Isn't that a problem!
Hey?
Wrong.
Chen Xiangxi looked at his second brother dumbly: "Interested in cute people?" ”
"Yes."
Chen Xiangnan made no secret of his thoughts.
There are many companies interested in cute film and television, because of the unique promotion method of "I Believe".
The propaganda method is very off-the-beaten, but what about that?
The effect is out, even Chen Xiangnan, the boss of Hailian Cinemas, knows such a "three-no" movie, who dares to say that the effect is not good?
What's more, the publicity cost of "I Believe" is extremely low.
Many companies in the circle are studying to see if they can learn from this alternative way of publicity, and the publicity and distribution department of Hailian Cinema Line is no exception.
The results disappointed everyone.
The promotion of "I Believe" is not as simple as it seems. The influence of cartoonist Maizi, writer Mai, songwriter Xiao Yuer, and screenwriter Ah Zheng has been promoted on the Internet with the help of fans.
People have real materials!
Three songs by Little Fish, one dance music; Ah Zheng's spacewalk, who can do it?
What's even more difficult to do is that Meng Ren has the ability to convince these four people to promote "I Believe" together.
"There's a master on the cute side. In the past 20 days of online publicity, one ring after another, interlocking, he is definitely a top talent in publicity. ”
Top talents, naturally, are recruited!
Moe is blocked by Qingtian and is in a difficult situation, which is the best opportunity!
"Do you think I didn't solicit? He rejected me twice! Chen Xiangxi shook his head, "The propaganda master in your mouth is the boss of the cute person." Any idea what his name is? Mai Xiaoyu! ”
"It doesn't matter what it's called......"
Chen Xiangnan thought of something instantly, his voice stopped abruptly, and his eyes widened in surprise.
Chen Xiangxi took a sip of tea and said with a smile: "Figured it out? ”
Got it!
Wheat, wheat, small fish, Azheng.
These four names don't seem to have much to do with each other at first glance.
But combined with the name "Mai Xiaoyu", except for "Ah Zheng", the others are not clear at a glance?
Maizi cartoonist, wheat writer, Xiaoyuer songwriter, Ah Zheng screenwriter, Mai Xiaoyu...... Hype master!
Such an excellent team, you can't let it go!
"Why didn't you say it earlier!"
"You also know that our company intends to enter the field of film and television production, and with the five of them, the framework will rise immediately!"
"You help me make an appointment with Mai Xiaoyu, and I'll talk to him in person."
"Tomorrow...... Oh no, today, the noon time is a little tight, and in the evening, in the evening, I put down the socialization and have a meal with him. ”
"Having said all that, aren't you thirsty? Take a sip of tea first. Chen Xiangxi pushed the teacup in front of the second brother, "As for being so excited?" ”
Chen Xiangnan took a sip of tea and continued: "It's not excitement, but talent is rare, and what is even more rare is that the whole team is talented. Four behind the scenes, one in front of the stage, with tacit understanding. The film and television market has a bright future, and many cinema companies are interested in expanding ......the film and television business field.
Without waiting for him to finish, Chen Xiangxi poured a basin of cold water over him, "You think I didn't tell him?" He just rejected me yesterday. ”
"What if he can't make this movie?"
"You'd better not think like that, this kid is deep, and there are relationships abroad. Yesterday, he also told me that he could help our company fight for the domestic distribution of "My Sassy Girlfriend". ”
"My Sassy Girlfriend?" Chen Xiangnan thought of something, and stood up with a pout, "A new film that has just been released in South Korea?" ”
"Ah...... It seems to be Korea. I said second brother, you were a little excited a little too much today. ”
"You guy, why do you put the more important things in the back!"